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5 min read Feb 21, 2024

6 Best Real Estate Companies in Florida (2024 Updates)

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Edited By

Megha Mulchandani

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Editor
Edited By

Megha Mulchandani

Editor, Houzeo
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Megha M. is a content editor who loves to play with words. Apart from this, she is a theater artist and a public speaker who transforms into various personas on stage.

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Home prices in Florida have increased by 5% Y-O-Y and are now at a whopping $404,100. Simultaneously, mortgage rates have witnessed a sharp decline from 7.79% in Oct 2023 to 6.63% in Jan 2024. The market is booming for both sellers and buyers. If you want to sell your home or buy a new one, NOW is the time to do so!

Real estate companies can help you get access to the MLS quickly. Whether you use a Flat Fee MLS company or a discount brokerage, you will receive a quick and affordable real estate transaction.

Top 6 Florida Real Estate Companies:

    For Home Sellers
  1. Houzeo: Best Technology
  2. Real Estate Sales Force: Best for Marketing Properties
  3. RE/MAX: Expert Assistance
    For Home Buyers
  1. Watson Realty Corp: Best for First Time Buyers
  2. The Keyes Company: Best for Local Market
  3. Premier Plus Realty: Best for Commercial Properties

Best Real Estate Companies for Home Sellers in Florida

Discover the best home-selling companies in the Sunshine State. From lively Miami to the beautiful Gulf Coast, we have found the 3 best companies for you.

1. Houzeo

#1 Flat Fee MLS Service

Houzeo.com

Houzeo Logo
  • Listing Fee: $399
  • Available nationwide
  • Houzeo has 4.9 out of 5 stars 4.9/5 (8,000+ reviews)

Houzeo is real estate company headquartered in New York.

Houzeo offers 4 Flat Fee MLS packages.

  • Bronze Package – $399: This package offers Houzeo listing only for 6 months with maximum photos.
  • Silver Package – $399+: This includes everything that home sellers typically look for.
  • Gold Package – $429+: It is Houzeo’s signature MLS package and includes all the technology Houzeo is known for Houzeo Showings, Houzeo Offers, and DigiTransact.
  • Platinum – $449+: It includes the assistance of a licensed broker to help you with negotiations, seller disclosures, and closing.

👉 Our Take: We recommend the GOLD plan. You’ll have access to Houzeo tech, making managing showings and offer negotiations easy! Confirm all prices on the state’s pricing page before you list.

» Houzeo Reviews: Houzeo is 100% online. You can finish listing formalities in less than 60 mins.

Houzeo is America’s #1 Flat Fee MLS service because of 4 reasons:

  1. Max Exposure: Houzeo MLS packages give you access to the MLS, Zillow, Trulia, Realtor.com, Redfin, and 100s of other websites.
  2. 5-star Customer Service: Houzeo has a fully staffed customer service desk available 6 days a week. Chats and emails are open 7 days a week. This is rare in today’s world.
  3. 100% Online: Houzeo is high-tech. For you, this means easy listing, fast changes, online showings, and online offers. Houzeo mobile app is also very powerful.
  4. No Hidden Fees: In most states, you’ll be paying just a small flat fee to list on MLS by owner. And remember, all fees are disclosed upfront, so there are no Houzeo hidden fees. You get to bypass the listing agent commission.

There are no dealbreakers with Houzeo.

» Is Houzeo Good?  Houzeo addresses all Houzeo complaints from home sellers.

Houzeo is rated 4.9 out of 5 stars by thousands of home sellers on Google & Trustpilot.

» Houzeo ReviewsHouzeo is rated Excellent by 8,000+ home sellers.

Houzeo.com is Florida’s #1 real estate company. It provides an unbeatable combination of maximum savings, 5-star customer support, and cutting-edge technology.

Houzeo provides affordable listing packages to Florida FSBO home sellers. Also, its offer management and showings tool will help you ace your real estate journey like a pro.

2. Real Estate Sales Force

BEST FOR MARKETING PROPERTIES

Real Estate Sales Force

Real Estate Companies in Florida - RESF
  • 3% - 6% Commission
  • 4.5 Stars 4.3/5 (10+ reviews)

Real Estate Sales Force has its headquarters in Coral Gables, Fl. The company does not disclose pricing on its website. However, reviews suggest that you may need to pay a commission of 3% to 6%.

👉 Our Take: Real Estate Sales Force has a proven track record in home selling. But, its customers have complained about inconsistent assistance from the agents.

Key highlights of RESF’s services are:

  • Good Customer Reviews: As per customer reviews, the company provides great customer support in the housing process.
  • Marketing Techniques: The company offers marketing services such as drone photography, HD virtual walkthroughs, and more.

We did not find any deal breakers for Real Estate Sales Force.

Real Estate Sales Force is rated 4.3 stars on Yelp.

Since 2005, Real Estate Sales Force has been providing its services to home sellers in South Florida. RESF has 5 offices with a team of over 450 experienced agents.

Moreover, previous customers have praised the company for its tech skills and smart marketing.

3. RE/MAX

Good Exposure

RE/MAX

RE/MAX
  • 3% - 6% Commission
  • 1.5 Star 1.1/5 (300+ reviews)

RE/MAX has its headquarters in Orlando, FL. The company does not disclose agent commissions on its website. However, based on reviews you may have to pay 3% to 6% as commission.

  • No corporate fee is involved with RE/MAX referrals. You can choose the agents or vice versa and set the terms of your agreement.

👉 Our Take: RE/MAX is known for its reputation and credibility. The company’s agents will guide you throughout the entire selling process. However, the huge commission can be heavy on your pocket.

Key features of RE/MAX are:

  • Global Reach: RE/MAX has 100,000 agents, and its network is spread over 100 countries.
  • Competitive Home Pricing: Agents at RE/MAX will conduct an in-depth evaluation and a CMA of your property to price your home competitively.
  • Additional Service: RE/MAX Collection and RE/MAX Commercial offer specialized tools and advertising programs to luxury and commercial real estate professionals.

Here is a drawback of RE/MAX:

  • Poor Customer Reviews: RE/MAX has many customer complaints. Previous customers have also said that their home-selling process got delayed.

RE/MAX has a poor rating of  1.1 out of 5 stars from 300+ users on Consumer Affairs.

RE/MAX, LLC is part of RE/MAX Holdings, which is one of the world’s largest real estate franchisors. The company operates in over 100 countries and has more than 100,000 agents worldwide.

RE/MAX provides expert assistance to the sellers. However, previous customers have complained about a lack of communication from its agents.

Best Real Estate Companies for Home Buyers in Florida

Explore the top home-buying companies in Florida. From Jacksonville to Tampa, you can discover affordable homes.

1. Watson Realty Corp.

BEST FOR First Time Buyers

Watson Realty Corp.

Real Estate Companies in Florida - Watson Realty
  • Based in Jacksonville, FL
  • 4.75 Stars 4.9/5  (1000+ reviews)

Watson Realty Corp. is a real estate company headquartered in Jacksonville, FL. Apart from services in buying and selling, they also assist their clients in relocations.

  • No Service Fee: Watson Realty does not charge buyers any fee for its services.

👉 Our Take: Watson Realty Corp. can be a good option if you are a first-time home buyer due to its agents’ professional expertise.

Key features of Watson Realty Corp. are:

  • Experienced Agents: Watson Realty agents are experienced in negotiating the best deal with the sellers. They also help you to determine must-haves and deal breakers in your desired home.
  • Pre-Approval: Professionals at Watson Realty are committed to making your pre-approval smooth. They will help you determine what type of loan suits your needs and how much you can afford.

Some major drawbacks that we found were:

  • Manual Process: All the services are offline and you need to visit their agents to get the work started.
  • Poor Service: Major complaints among customers have been the unresponsive agents. Reviews show that agents don’t answer queries often and are not active in updating customers’ transaction status.

Watson Realty Group is rated 4.9 stars on Zillow.

Watson Realty Corp. provides services that cater to all types of real estate needs. They offer services in residential, commercial, rental, relocation, and also home construction.

Watson Realty Corp. also provides title insurance and mortgage services and has a separate portal dedicated to tenants. However, a few clients have complained about their customer service.

2. The Keyes Company

GOOD COVERAGE IN FL

The Keyes Company

Real Estate Companies in Florida - The Keyes Company
  • Based in Coastal South Florida
  • 4.5stars 4.7/5 (10+ reviews)  

The Keyes Company is a full-service real estate brokerage. It serves both buyers and sellers of residential and commercial properties in Florida.

  • No Service Fee: The Keyes Company does not charge home buyers any fee for its services.

👉 Our Take: The Keyes Company provides buyers with access to title insurance, mortgage, and property management services. We recommend this company if you are a first-time home buyer.

The top features of The Keyes Company include:

  • Experienced Realtors: They have more than 3,000+ experienced and qualified realtors associated with them.
  • Ideal for First-Time Buyers: The Keyes Company and its realtors take care of everything when buying a house – right from finding a house to closing.

Here is a drawback we have found about the company:

  • No à la carte Options: The Keyes Company does not offer any à la carte options to buyers.

The Keyes Company is rated 4.7 out of 5 stars from 10+ users on Google.

 

The Keyes Company is a full-service real estate brokerage operating in Florida since 1926. It has over 50 offices and 3,000 Realtors who can assist buyers and sellers.

However, previous customers have also stated that they received unpleasant treatment and complained of poor work quality.

3. Premier Plus Realty

BEST FOR COMMERCIAL PROPERTIES

Premier Plus Realty

Real Estate Companies in Florida - Premier Realty
  • Based in Southwest Florida
  • 4.25 stars 4.1/5 (50+ reviews)

Premiere Plus Realty is a real estate company headquartered in Naples, Florida. They deal in luxury homes, waterfront properties, residential, commercial, and rental properties.

  • No Service Fee: Premiere Plus Realty does not charge home buyers any fee for its services.

👉 Our Take: Premiere Plus Realty offers mortgage and title services to home buyers. If you enroll with them you will get personalized updates about your home search through emails.

Premiere Plus Realty’s key features include:

  • Experienced Agents: Premiere Plus Realty agents use their expertise to find the perfect home for you in the Southwest Florida region.
  • Commercial Real Estate: With Premiere Plus Realty’s commercial division you can deal in commercial properties as well. Their real estate professionals can help you find commercial real estate properties for purchase, sale, and leasing in the state.

One of the major dealbreakers of PPR include:

  • Poor Customer Reviews: Some customers have complained about the laid-back attitude of the agent during the course of the transaction.

Premiere Plus Realty Naples, FL has 4.1 out of 5 rating on Google reviews.

Premier Plus Realty has 19 years of experience with over 1,500 real estate agents associated with them. Also, they are a member of LuxuryRealEstate.com and the Who’s Who of Luxury Real Estate.

Moreover, they have Premiere Plus Realty Luxury specialists if you are searching for luxury properties.

Find Your Dream Home 🏡

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Find Your Dream Home 🏡

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Find Your Dream Home 🏡

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Where do you want to live?

How to Choose the Best Real Estate Company in Florida?

You can choose the best real estate company in Florida based on these factors:

  • Maximum Exposure: Find a company that will give maximum exposure to your property. This could also include an MLS listing, social media advertisement, and customizable yard signs.
  • Strong Technology: A company’s website should have robust technology that can make selling or buying a house faster and more efficient. Also, look for features like virtual tours, high-quality photos, and user-friendly interfaces.
  • Responsive Customer Service: Having good customer service can help you with smooth real estate transactions. Find a company that offers prompt and helpful customer service.

Best Real Estate Companies Near Me

StateCity
FloridaTop Real Estate Companies in Jacksonville, FL

Final Word

Real estate companies help you ace your home selling or buying journey. However, before you choose a real estate company in Florida, we suggest you conduct thorough research.

The basic requirements for a good real estate company are experienced and dedicated agents, maximum savings, tech-savvy, and quick transactions. With Houzeo, you get all these factors on one single platform.

Eager to Know How Houzeo Works?

We’ve got you covered. Check out the following video to understand how Houzeo works and why it is one of the best For Sale By Owner websites in the U.S.

What is Houzeo?

An overview of what the platform is all about

Start Your FREE Listing NOW!

» Need More Clarity? Read these exclusive Houzeo reviews and learn why it is one of the best FSBO sites in America.

Frequently Asked Questions

Which is the best real estate company in Florida?

The best company in Florida is Houzeo. It offers sellers maximum savings, advanced technology, 5-star customer support, 100% online experience, and listing exposure.

» Best Real Estate Companies in Florida: Find out the top companies in Florida.

What are the best real estate companies for buyers in Florida?

The best real estate companies for home buyers in Florida are Watson Realty Corp., The Keyes Company, and Premier Plus Realty. They offer home buyers various services and tools such as virtual showings, mortgage calculators, and more.

How can I sell my property quickly in Florida?

You should set a competitive price, enhance curb appeal, and highlight your home features effectively to sell your house fast in Florida.

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