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10 min read Jan 23, 2023

Top 5 REALTORS in South Carolina You Must Know!

With average sales price hitting $369,900, the housing market in South Carolina is growing faster. In this blog, we have listed the top 5 REALTORS in SC, who can help you secure the best deals in this booming real estate market.

At a Glance: 5 Best REALTORS in SC

Top REALTORS in South Carolina Best ForMore Than 10 Years of Experience More Than 100 listings in the last 12 months5 Star Ratings
Randal Longo, Houzeo Affiliate✔️ Sellers looking for maximum savings

✔️ Sellers looking for Stellar Customer Reviews

✔️ Sellers looking for Fast Listing Changes

✔️ Sellers looking for Cutting-edge Technology
Melanie Fink, Allen Tate Realtors✔️ Customers looking for a local market expert
Paige Bird, RE/MAX Southern Shores✔️ Buyers/Sellers looking for Residential Properties
Jake Lee, Keller Williams Realty✔️ Customers dealing in foreclosure properties
Kevin Mills, Century 21 Barefoot Realty✔️ Customers looking for top producing REALTORS

What are REALTOR Agents?

REALTOR Agents are real estate professionals adhering to the code of ethics laid down by the National Association of REALTORS (NAR), America’s largest real estate association.

For becoming a licensed member of the NAR, a real estate agent or broker has to be a certified member of a local REALTOR association and complete their NAR Code of Ethics training. The designation of a REALTOR is open to a variety of professionals like commercial brokers, agents, appraisers, property managers, counselors, and working in the real estate sector.

» MORE: NAR Code of Ethics (2023) – A Comprehensive Guide

What Does a REALTOR Do?

A REALTOR facilitates the real estate transaction for people buying and selling properties.

When you are selling a property, the MLS is the most powerful tool. Unfortunately, only licensed real estate professionals like realtors or brokers can access the MLS. This is where a REALTOR comes in.

The term REALTOR is used interchangeably with real estate agents and brokers but there are minute differences.

» MORE: Difference Between a REALTOR, Broker, and a Real Estate Agent

What Does a REALTOR Do for Sellers?

REALTOR Agents representing a seller are called listing agents or seller’s agents.

As seller representatives, listing agents help their clients with listing paperwork, marketing strategies, home staging for sale and photography, pricing the property, etc.

» How to Sell My House Fast in South Carolina: Know How to Sell Your House Fast in South Carolina and for the Most Cash!

What Does a REALTOR Do for Buyers?

REALTOR Agents representing a buyer are called buyer’s agents.

As buyer representative, buyer agents scout for desirable properties for clients, shares listings with potential buyers, guide in contracts and accompany their client to seller’s meetings, inspections, etc.

» MORE: America’s Top REALTORS in 2022

Average REALTOR Commission in South Carolina

South Carolina real estate commission rates range between 1% to 6%.

Typically, this commission is split evenly(50-50) between the listing and the buyer’s REALTOR agents. In the case of a dual agency, the full 6% REALTOR commission goes to one REALTOR.

    🚩 BEWARE: Only in certain states is it permissible for a REALTOR to act as both the listing and buyer agent, i.e. dual agency. In this situation, they do not operate as a representative, but rather as a neutral third party who assists in all transactions. Dual agency listings must be agreed upon by both parties to ensure transparency.

💰 Skip 3% Listing Agent Commission

With Houzeo technology, you can save thousands by listing FSBO for a flat fee of $349!


» MORE: Will REALTOR commissions keep dropping sharply in 2022?

Reviews: 5 Top REALTORS In South Carolina


Randal Longo

Real Estate Brokers in Florida - Randal Longo
  • Experience: 12 Years
  • 5 Stars 5/ 5 (60 Reviews)

📌 Note: Randal Longo provides an unbeatable combination of best-in-class savings, cutting-edge technology through Houzeo, and 5-star customer support. Skip the hassle, and begin listing paperwork on

Randal Longo

🤵‍♀️ About: Randal Longo is a REALTOR in SC. He covers all the major MLS’ and has an excellent customer rating. He has been in the real estate industry for the past 12 years.

🏡 Number of properties sold: As per, he has sold 487 properties in the last 12 months.

🤝 Affiliations: He is affiliated with Houzeo which is America’s #1 Flat Fee MLS listing service.

💰 Save 3% listing Commission: Randal Longo offers his services through Houzeo’s plans typically for a small flat fee. This will save you thousands. If your buyer is unrepresented, you save the buyer agent commission as well.

📣 Maximum Exposure for Your Property: Listings get syndicated to the MLS, Zillow,, Redfin, Trulia, and hundreds of other websites. Houzeo also has nifty social media sharing tools. No other platform gives you this much exposure.

⚡ Fast Listing & Hassle-free Changes: Through Houzeo, Randal offers all his services 100% online. Listing is easy and changes are fast. So you can focus on what is most important – your sale.

📱 Cutting-edge Technology: Through Houzeo, Randal provides various tech-enabled solutions. These include:

  • IntelliList Listing Management System: Lets you manage your listing 100% online.
  • Houzeo Showings: Manage showing appointments online.
  • Houzeo Offers: All offers are summarized online. You can view and compare offers, or counter an offer. In a multiple-offer situation, you can also call for the highest and best offers.
  • Buyer Search: Buyers can contact you directly on instead of going through a real estate agent.
  • Houzeo Settlement Agent Platform: Guides you to your closing.

No other REALTOR comes close to offering such features.

👉 Our Take: Randal Longo is our top pick as a REALTOR in South Carolina because his services deliver an unbeatable combination of savings and tech features.

» SAVE: You can save thousands on commission. Start your free listing on today!

  • Full-time real estate professional
  • Offers services for a flat fee, saving you thousands of dollars on commission
  • Serves via Houzeo i.e., 100% online – easy listing, fast changes, online showings, and online offers

Randal Longo has a 5-stars rating on

Randal Longo covers most of the MLS in South Carolina.

Introducing the Houzeo Mobile App!

  • View your listing
  • Review and compare offers
  • Manage your showings online
  • Counter an offer
  • NEW! Buyers can now search your property and save it in “Favorites”

Start Your FREE Listing NOW!

2. Melanie Fink, Allen Tate Realtors


Melanie Fink

Allen Tate Realtors Logo
  • ⌛ Experience: 20 Years
  • 5 Stars 5/ 5 (179 Reviews) 

Melanie Fink

🤵‍♀️ About: Melanie Fink is one of the most experienced realtors in South Carolina. She has extensive knowledge of the local real estate market and the constantly changing guidelines.

Melanie is highly experienced in negotiation. With her negotiation skills, she maximizes results for the clients by providing them with the optimal price. Melanie is specialized in assisting with luxurious waterfront homes and mountain-lake cottages.

🏡 Number of properties sold: According to Zillow, Fink has done 94 sales within the past 12 months.

🤝 Affiliations: Melanie is affiliated with Allen Tate Realtors. She also has her website named ‘Melanie Fink and Associates‘ with which she taps the potential clients.

Allen Tate Realtors

🏢 About: Allen Tate Realtors was founded in 1957. It is an independent, locally-owned real estate company. Allen Tate Realtors is ranked #1 in the state of South Carolina. This company has grown much in the past years and currently they have offices across Carolinas.

Allen Tate Realtors covers High Country, Triad, Triad, Triangle, Upstate of South Carolina, and Highlands regions of North Carolina.

» EXPLORE: Seller Closing Costs in South Carolina!

  • #1 Individual Agent in the Western Upstate
  • Melanie has Red Penguin Quality Certification
  • #3 in the entire South Carolina for units she has sold
  • She is the monthly top performer of Allen Tate Realtors
  • #1 agent within Allen Tate Realtors because of her high home sales
  • She has been providing consultation to buyers and sellers since 2003

Melanie Fink is rated 5-stars on Zillow.

Being a Realtor in SC, Melanie covers following 11 areas of South Carolina:

  • Oconee County
  • Sunset
  • Clemson
  • Seneca
  • West Union
  • Salem
  • Walhalla
  • Pickens
  • Six Mile
  • Central
  • Keowee, Seneca

3. Paige Bird, RE/MAX Southern Shores


Paige Bird

REMAX Southern Shores Logo
  • ⌛ Experience: 18 Years
  • 5 Stars 5/ 5 (140 Reviews) 

Paige Bird

🤵‍♀️ About: Paige Bird is one of the best REALTORS in SC in the real estate industry. She believes in providing high-quality, professional services to buyers/sellers. The clients who seek professional and enthusiastic RELATOR and exceptional services can consider Paige.

No matter whether you are looking to buy or sell residential property, Paige Bird can assist you well. She is an expert in helping clients with residential homes for sale.

🏡 Number of properties sold: Paige has done 101 sales within the past 12 years, according to Zillow.

🤝 Affiliations: She has affiliations with RE/MAX Southern Shores.

RE/MAX Southern Shores

🏢 About: RE/MAX Southern Shores was established in 1988. Since then, it is dominating the Grand Strand market. Since 2012, the company has been serving as a real estate sales leader in Horry and Georgetown counties. In 2021, the company has earned over $1 Billion through house sales. 

RE/MAX Southern Shores is a subsidiary of one of the premier franchisors across the world, RE/MAX. It is not for everyone dealing in the real estate market, but only for those looking for the best.

» EXPLORE: Seller Disclosure Requirements in South Carolina!

  • In 2009, She was inducted into the Hall of fame of RE/MAX 
  • #78 RE/MAX Agent in 2019 on National Level in the United States
  • Being a Realtor in South Carolina, she has won the Titan, Chairman’s, Platinum and 100% Club Awards by RE/MAX
  • #1 RE/MAX Agent in South Carolina in 2010, 2011, and then constantly from 2014 to 2019
  • A member of of Wall College of Business Board of Visitors and Coastal Carolina Athletic Foundation
  • Crucial member of Myrtle Beach Chamber of Commerce and American Business Women’s Association

Paige Bird has a 5-stars rating on

Paige has coverage in the following 9 areas of South Carolina:

  • Little River
  • North Myrtle Beach
  • Conway
  • Pawleys Island
  • Longs
  • Myrtle Beach
  • Surfside Beach
  • Murrells Inlet
  • Litchfield Beach, Pawleys Island

4. Jake Lee, Keller Williams Realty


Jake Lee

CA RE Companies - Keller Williams Realty Logo
  • ⌛ Experience: 16 Years
  • 5 Stars 5/ 5 (97 Reviews)

Jake Lee

🤵‍♀️ About: Kevin Jake is one of the REALTORS in South Carolina, working for more than 16 years in the real estate market. He has been working with one of the largest international franchisors and received recognition for it.

Jake is an expert in assisting with foreclosure properties and relocation. His ability to think out of the box makes him different from other REALTORS in the market.

🏡 Number of properties sold: Jake has done 106 sales in the past 12 months, according to

🤝 Affiliations: Jake Lee is affiliated with Keller Williams Realty.

Keller Williams Realty

🏢 About: Keller Williams Realty is one of the largest real estate companies across the United States with many franchises. Keller Williams has ranked #1 for company’s sales volume, agents across the country, and the sales force.

The company is transforming real estate for buyers and sellers by making the processes of housing transactions more simple.

» EXPLORE: Best REALTORS across America!

  • He has ranked among the top 20 Realtors in SC in the southeastern region of South Carolina
  • Jake has sold properties worth more than $200 million in her 16 years journey as a REALTOR

Jake has 5-stars rating on Zillow.

Jake has coverage in the following 12 areas of South Carolina:

  • Horry County
  • Georgetown County
  • Little River
  • Garden City, Murrells Inlet
  • North Myrtle Beach
  • Pawleys Island
  • Garden City Beach, Murrells Inlet
  • Myrtle Beach
  • Surfside Beach
  • Murrells Inlet
  • Georgetown
  • Horry, Aynor

5. Kevin Mills, Century 21 Barefoot Realty


Kevin Mills

century 21 Barefoot realty logo
  • ⌛ Experience: 8 years
  • 5 Stars 4.9/ 5 (190 Reviews)

Kevin Mills

🤵‍♀️ About: Kevin Mills is one of the top producing and selling REALTORS in South Carolina. He prioritizes the real estate needs of the clients and consistently communicates with them. Kevin believes in giving the best results and maximizing the buyers/sellers’ power by assisting them.

Kevin assists sellers with his premier services, and help them maximize their sales. For his buyer clients, he ensures finding the right property match.

🏡 Number of properties sold: As per Zillow, Kevin has a record of 346 sales within the past 12 months.

🤝 Affiliations: As one of the Realtors in SC, Kevin Mills is affiliated with Century 21 Barefoot Realty.

Century 21 Barefoot Realty

🏢 About: Century 21 barefoot realty works with locally the most knowledgeable and experienced real estate brokers, agents, and REALTORS. This real estate company serves across Grand Strand but its specialization lies in the Barefoot. Their office is also located in Barefoot.

The company is a franchise of one of the largest and most renowned real estate brands, Century 21. It is one of the top companies in America. Their agents are professional and passionate about providing real-estate assistance.

» EXPLORE: Best Real Estate Brokerages and Companies in the US!

  • 300+ sales in 12 months
  • Awarded as #1 REALTOR in South Carolina for the properties he sold between 2018-2020
  • Out of 1,25,000 REALTORS, Kevin was awarded as the #1 REALTOR In The World with Century 21

Kevin has a 4.9-stars rating on Zillow.

Kevin serves as a REALTOR in the following 13 areas of South Carolina:

  • Little River
  • North Myrtle Beach
  • Conway
  • Loris
  • Pawleys Island
  • Longs
  • Marion
  • Myrtle Beach
  • Surfside Beach
  • Murrells Inlet
  • Georgetown
  • Aynor
  • Garden City Beach, Murrells Inlet

Difference between a Broker, REALTOR, and Real Estate Agent

A real estate broker is a licensed real estate agent with additional training and licenses to employ other real estate agents in their brokerage firms. In contrast, a real estate agent is only licensed to assist a real estate transaction and cannot hire other agents or open a brokerage firm.

REALTORS are real estate professionals who are members of the National Association of REALTORS®(NAR), the largest trade association in the U.S. Bound by the NAR’s Code of Ethics, REALTORS promise to be transparent, honest, and uphold their clients’ best interests in all transactions.

    💡 FACT: Anyone who is a member of the NAR is licensed to use the REALTORS® trademark as part of their name.

There are thousands of licensed real estate agents and brokers across the nation with varying levels of service quality, so it is ideal to hire a local real estate broker when selling a house for the first time. Check out our guide on how to sell a house in South Carolina.

Selling a house by owner in South Carolina may seem like a daunting process, but technology tools like have digitized the contingencies like listing paperwork and made the process seamless.

The best part—you don’t pay the traditional 6% real estate commission! You can use the 100% online platform to list your house, manage home showings, and counteroffers for a flat fee.

💰 Skip 3% Listing Agent Commission

With Houzeo technology, you can save thousands by listing FSBO for a flat fee of $349!


Types of REALTORS in South Carolina

There are five main types of REALTORS in South Carolina:

Types of AgentsDescription
Flat Fee MLS AgentsA flat fee MLS agent has an upfront fee of $199-$999. They list your property on the MLS and provide customizable services on an ala carte basis.
Flat Rate AgentA flat rate agent offers all the services of a traditional agent for a discounted flat rate. This can range anywhere between $2000 to $8000.
Low Commission AgentsA low commission agent charges a lower commission than a traditional agent. Even if the buyer agent commission remains standard, their listing agent commission ranges between 1% - 1.5% of the selling price.
Virtual Full-Service AgentsVirtual full service agents provide all services from listing, documentation, negotiation, showings, to closing 100% online. They may have a set upfront fee or a commission.
Traditional In-person AgentsA traditional in-person agent is a real estate professional that provides all services for the buyer and seller for a commission of 2%-3%.

How to Find a REALTOR in South Carolina?

Review South Carolina real estate market trends and evaluate costs, time, and efforts.

National brands offer nationwide coverage, but service quality may not be great in each office. You will be yet another lead in the marketing funnel while a South Carolina real estate agent is assigned to your listing.

In contrast, if you choose local South Carolina real estate brokers, you could substantially save on time and effort. However, saving on real estate commissions still remains questionable.

🏡 WANT TO TRY FSBO IN SOUTH CAROLINA? Check out our guide on how to sell your own home in South Carolina.

💰 Skip 3% Listing Agent Commission

Sell your home yourself and save thousands in commission with Houzeo Technology!


Alternatives to REALTORS in South Carolina

If you feel that South Carolina REALTORS aren’t the best for you, then you can consider one of the following alternatives:

📈 Sell FSBO with Flat Fee MLS

Listing on the open market is the best way to maximize your offer because your MLS listing gets syndicated to other real estate websites like Zillow, Trulia, Redfin,, etc. & amplifies the exposure of your MLS listing.

You can get multiple offers and also compare the highest and the best offers from potential buyers. There is an opportunity to negotiate the sale price, closing costs, etc., and save substantially in commissions by choosing a flat fee MLS platform or low commission realtor.

» MORE: How to List on the MLS by Owner Without a REALTOR

📲 iBuyers

iBuyers are instant buyers, and these companies have created a level-playing field with full cash offers and technologically advanced platforms. You get a reasonably fair cash offer instantly, around 90% to 104.1% of your home’s market value. Closing happens within a matter of a few days.

» MORE: Top iBuyers in 2022

🤑 Companies Buying Houses for Cash

If your house is in poor condition and you don’t want to spend thousands of dollars on repairs or closing costs, then you can choose “we buy houses for cash” companies. These companies help sell your house fast for cash, but they’ll pay 30% to 70% of your home’s market value.

» MORE: Cash Home Buyers in South Carolina

💲 You Know Your Home Better Than Any Real Estate Broker

Trust your gut, and sell your home yourself with Houzeo technology!


Should You Sell With South Carolina REALTORS?

Not really!

As a South Carolina home seller, you shouldn’t have to pay a 3% listing fee of the home’s sale price just to get it on the MLS.

With the best Flat Fee MLS South Carolina listing services and disruptive technology tools like, you can list your house by owner in South Carolina for a flat rate in 2022.

The comprehensive paperwork that comes with listing a house has been intuitively digitized, so you can finish all listing formalities in under 60 minutes.

If you feel lost or need additional assistance during the process, you can check in with our 5-Star Customer Support team.

Eager to Know How Houzeo Works?

We’ve got you covered! Understand how Houzeo works and why it is the best FSBO and Flat Fee MLS platform in the United States.

What is Houzeo?

An overview of what the platform is all about

Start Your MLS Listing NOW!

» NEED MORE CLARITY? Read these exclusive Houzeo reviews and learn why the platform is the best in America’s competitive housing market.

Final Word

Having a good REALTOR® when selling a house can make the process cakewalk. A REALTOR’s guidance can help you obtain a top dollar for your property in the most hassle-free manner.

However, currently, the total number of REALTORS in SC is 25,136. Therefore, choosing the correct one can be a tricky business. To help you ease the process of finding a suitable REALTOR® in South Carolina, we have compiled this list for you.

But the average REALTOR® commission in the state is about 6% – split 50-50 between the listing and the buyer agent.

So if you sell your house in South Carolina for $500,000, you would spend $30,000 on the commission itself. Opting for Flat Fee REALTORS® like Randal Longo, associated with Houzeo, can help you save this commission.

💸 Want To Save On The REALTOR® Commission?

We have got you covered. Sell your house with for a small flat fee – as less as $349!



Check out some of the Houzeo reviews and how it has helped customers around the US.

Also Read

Frequently Asked Questions

How to become a REALTOR in South Carolina?

To become a REALTOR in South Carolina, you need to follow these five basic steps:
1. Finish with the 90 hours of approved education of real estate
2. Clear the course final exam with good grades
3. Clear the background check
4. Pass the real estate salesperson exam of South Carolina
5. Ensure that you complete the licensing application for practicing as a REALTOR

What is the average REALTOR fees in South Carolina?

Real estate commissions can be negotiated, but the REALTORS charge around 5 percent to 6 percent of a home sale price as their fees.

Who pays REALTOR fees in South Carolina?

Typically, home sellers have to pay REALTORS' fees in South Carolina.

How much do REALTORS make in South Carolina?

The average base pay of a REALTOR in South Carolina is $89,705 per year.

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