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10 min read Jan 24, 2023

Top Real Estate Agents In Wisconsin: Who’s The Best For You?

Top Real Estate Agents in Wisconsin Featured Image

The total home sales in Wisconsin in 2021 stood at 90,844 which was greater than the number in 2020. Also, the home values in the state have gone up by 14% in the last one year. Both these stats show that Wisconsin real estate industry is attracting both sellers and buyers.

The demand of real estate agents in Wisconsin (WI) has definitely risen. In this blog, we have made the job of agent search easier by selecting the top real estate agents in Wisconsin that will help sellers and buyers in their real estate transactions.

Top Real Estate Agents in Wisconsin (WI): At a Glance

Top Wisconsin Real Estate AgentsBest ForMore Than 10 Years of Experience More Than 100 sales in the last 12 months5 Star Ratings
Leslie Boyea✔️ Sellers looking for maximum savings

✔️ Sellers looking for Stellar Customer Reviews

✔️ Sellers looking for Fast Listing Changes

✔️ Sellers looking for Cutting-edge Technology
5 Stars
Mary Gilbank Peterson✔️ Marketing Strategy4 Stars
Dan Stacey✔️ Customers looking for Market Knowledge and Negotiations5 Stars
John Molitor✔️ Customers interested in a good listing agent4.75 Stars
Jon Spheeris✔️ Customers looking for selling luxurious and prestigious properties5 Stars

Facts About the Wisconsin Real Estate Market

Before we talk about the top real estate agents in the state of Wisconsin, let us take a look at some important statistics from WI real estate perspective:

Number of home sales in 2021Nearly 90,844[1]
Typical home valueNearly $258,000[2]
Average number of homes sold in a year7,500[3]
Average median days on market48.5[3]
Average commission for real estate agents in Wisconsin5%-6%
Average number of new homes listed in a yearNearly 7,200[3]

[1] As per WRA

[2] As per Zillow – May 2021 to Apr 2022

[3] Per Redfin data – May 2021 to Apr 2022

What is the Average Real Estate Agent Commission in Wisconsin?

The average real estate commission in Wisconsin like many other states varies between 5%-6%. You can assume that the percentage will be split between the listing agent and the buyer agent equally.

» More: Why real estate agent fees are declining?

It is usually the responsibility of the home seller to pay both the listing and buying agent commission. As a buyer, you need not worry about the real estate agent commission but only the closing costs.

AgentCommissionWho pays the commission?
Listing Agent2.5% to 3%Seller
Buyer Agent2.5% to 3%Seller
Total5% - 6%Seller

Considering the average real estate commission to be 5.5% and the home sale price as $258,000, you will need to pay a hefty $14,190 in commission alone!

🚩 Don’t Pay 6% Agent Commission

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Reviews: 10 Top Real Estate Agents in Wisconsin

Leslie Boyea – Best Overall


Leslie Boyea

Leslie Boyea
  • Listing Fee: $319-$449
  • Houzeo Agent
  • 5 Stars 5.0/5.0

    (21 Reviews)

👨‍⚖️ About: Leslie Boyea is one of the top real estate agents in Wisconsin. She is known to provide real estate services at discounted rates. With over 15 years of experience, Leslie has made a name in the real estate market especially in Green Bay, Wisconsin. Whether you are relocating in Wisconsin, are first-time homebuyer/home seller, or have taken conventional loans, Leslie has ample expertize in dealing with such scenarios.

✅ Customer Service: Leslie is one of the best listing agents who claims to provide maximum exposure to the properties by listing them on local MLS at a discounted price. She also claims to provide better services than most For Sale By Owner or FSBO platforms.

🤝 Affiliations: Leslie Boyea is a manager in Quorum Realty and is also affiliated with Houzeo.

Quorum Realty

Quorum Realty is known for providing Flat Fee MLS services which helps sellers in saving thousands of dollars. Though they operate on discount real estate model, there is no compromise on the quality. Sellers can work directly with the REALTORS and their properties will be listed on local MLS and Like other real estate companies, sellers can get extra features like negotiations, contract reviews, etc. as per various listing plans.

The company does not provide newspaper advertizing or open houses. They believe in providing exposure to a property by listing it on the local MLS and popular website –

Empowered by Houzeo, Leslie provides a multitude of services related to Flat Fee MLS. With Houzeo’s cutting-edge technology, she can help you save thousands of dollars in commission. Your property will get maximum exposure with Houzeo’s nifty social media sharing tools.

Through Houzeo’s Flat Fee MLS platform, Leslie can help you –

💰 Save Thousands on Commission: Houzeo’s plans are typically a small flat fee. This will save you thousands. If your buyer is unrepresented, you save the buyer agent commission as well.

📣 Gain Maximum Exposure: Listings get syndicated to the MLS, Zillow,, Redfin, Trulia, and hundreds of other websites. Houzeo also has nifty social media sharing tools. No other platform gives you this much exposure.

📱 Cutting-edge Technology: Houzeo is the most powerful real estate website. Its advanced features include:

  • IntelliList Listing Management System: Lets you manage your listing 100% online.
  • Houzeo Showings: Manage showing appointments online.
  • Houzeo Offers: All offers are summarized online. You can view and compare offers, or counter an offer. In a multiple-offer situation, you can also call for the highest and best offers.
  • Buyer Search: Buyers can contact you directly on instead of going through a real estate agent.
  • Houzeo Settlement Agent Platform: Guides you to your closing.
  • Over 180 sales in the last 12 months
  • High volume of listings based on Flat Fee MLS
  • 5-star reviews on Houzeo

Leslie Boyea has a rating of 5 out of 5 on Houzeo.

Leslie caters following MLS’ in Wisconsin:

  • Central Wisconsin Board of Realtors (CWMLS)-WI
  • Door County MLS-WI
  • Greater Northwoods MLS-WI
  • Metro MLS-WI
  • NorthStar MLS-WI
  • Realtor Association of NorthEast Wisconsin (RANW) (WIREX) MLS-WI
  • Realtors Association of Northwestern Wisconsin MLS-WI
  • South Central Wisconsin MLS (SCWMLS)-WI

Introducing the Houzeo Mobile App!

  • View your listing
  • Review and compare offers
  • Manage showings with Houzeo Showings
  • Counter an offer
  • NEW! Buyers can now search your property and save it in “Favorites”

Start Your FREE Listing NOW!

Mary Gilbank Peterson – Best For Marketing Strategy


Mary Gilbank Peterson

Shorewest Realtors Logo
  • Great expertize in marketing strategy and negotiation skills
  • Realtor in Texas
  • 4 Stars4.0/5.0

    (4 Reviews)

👨‍⚖️  About: Mary Gilbank Peterson is one of the renowned real estate agents in Rock and Walworth County in Wisconsin. With over two decades of experience, Mary has made a difference with her real estate knowledge, marketing strategies, and negotiation skills. She is also a broker associate and assistant vice president in Shorewest Realtors – Janesville Rock County.

✅ Customer Service: Mary believes in Client-First approach. With around 23 years of experience, she has been helping real estate customers with her dedication and friendly approach. Mary collaborates with Macy Walter as part of Shorewest Realtors.

🤝 Affiliations: Mary is affiliated with Shorewest Realtors

Shorewest Realtors

Shorewest Realtors parent organization started in 1946 with a vision to provide best real estate services in the state of Wisconsin. The company has expanded since then and has 26 offices now with around 1000 real estate sales associates. The company claims to be the largest home seller in Wisconsin with some of the best real estate agents in Wisconsin.

👉 Selling a house in Wisconsin: What you need to know!

  • Top producer in Rock County in 2005
  • Best Shorewest Agent in 2005
  • Assistant Vice President
  • Member of the President’s Club….and more.

Mary Gilbank Peterson has a rating of 4.0 out of 5 on Google Reviews.

Mary Gilbank Peterson primarily caters Rock and Walworth County, WI.

Dan Stacey – Best For Market Knowledge and Negotiations


Dan Stacey

RE MAX Results Logo
  • Among top 1% REALTORS in Wisconsin
  • Realtor in Texas
  • 5 Stars 5.0/5.0

    (224 Reviews)

👨‍⚖️  About: Dan Stacey is also one of the top real estate agents in Wisconsin. In fact, he makes it into top 1% agents as one of the best Producers in his area of operation. Dan has over 20 years of experience and has closed deals with total worth of $100 million. A resident of Wisconsin, Dan Stacey is known as the leader of The Dan Stacey team which is affiliated with RE/MAX Results. He believes in innovation, research, and education that keeps the clients one step ahead.

✅ Customer Service: Dan believes in Client-First philosophy and open communication. He keeps his clients well informed throughout the real estate transaction which makes him the top choice among buyers and sellers.

🤝 Affiliations: Dan Stacey is the leader of The Dan Stacey Team and is affiliated with RE/MAX Results.

The Dan Stacey Team

Dan Stacey is the leader of The Dan Stacey Team that has been helping customers for over two decades. It is part of RE/MAX Results which is a subsidiary of RE/MAX. The team consists of experienced professionals that believe in giving thorough and best real estate experience. They are known for creating a good space with their clients. Innovation, open communication, and in-depth knowledge of real estate is their forte.

RE/MAX Results

RE/MAX Results is a known real estate name in western Wisconsin catering Hudson and La Crosse primarily. The company has over 45 offices and 1,300 associates making one of the largest RE/MAX franchise in the US. It comes with over 35 years of experience and is known for its professional associates. The franchise deals in both and sellers and buyers market. Innovation tools and in-depth support to the agents makes this organization a highly recommended place to work for.

👉 More: Top Realtors in Wisconsin you should know

  • Over 100 sales in the last one year
  • Part of LARA, SEMAR, WRA, NRA
  • Lifetime Achievement Award in RE/MAX
  • Recognized by Real Trends and The Wall Street Journal among the top 1000 agents in the country

Dan Stacey and team has a rating of 5.0 out of 5 on Zillow Reviews.

Dan Stacey and team caters La Crosse, Onalaska, Holmen, Trempealeau, Galesville, West Salem, Rockland, Sparta, Coon Valley, Westby, Viroqua, and Stoddard.


John Molitor – Best For Customers Looking For Listing Agent


John Molitor

Molitor Properties Logo
  • Top listing agent with expertize in North Shore
  • Realtor in Texas
  • 4.75 Stars  4.9/5.0

    (91 Reviews)

👨‍⚖️  About: John Molitor is one of the best real estate agents in southwestern Wisconsin. He specializes in North Shore and has over 12 years of experience. John has experience as listing agent and buyer agent. He also has expertize in relocation, consulting, home rentals, and much more. John is known for hardwork and Client-First philosophy. His organization Molitor Properties is popular internationally.

✅ Customer Service: A top agent, John has consistently delivered 5-star service to his clients. He is recognized for his passion towards his work and innovative ideas. Molitor is also known for marketing strategies and negotiation skills.

🤝 Affiliations: John Molitor owns Molitor Properties and is also affiliated with Keller Williams Realty.

Molitor Properties

John Molitor started Molitor Properties with a mission to not only deal in residential properties but also in luxurious and rental properties. Molitor Properties has a total 3-member team that has specialization in North Shore area. Molitor Properties has extensive customer base thanks to John Molitor and his way of working. The extra ordinary support give to clients makes the team one of the best in the business.

Keller Williams Realty

Keller Williams is one of the renowned real estate companies not only in Wisconsin but also in the US. With number of offices and associates, KW Realty has made a mark in the real estate industry. The company has a popular base of customers and professionals. Innovative technology and market analysis is key to their working.

👉 More: How to sell a house in Wisconsin without a REALTOR

  • Internationally recognized leader of Molitor Properties
  • Over 12 years of experience
  • Recognized in “The Thousand” by Real Trends
  • Ranked #7 in KW North Centeral Region for sales volume

John Molitor has a rating of 4.9 out of 5 on Zillow Reviews.

John Molitor and team caters Whitefish Bay, Milwaukee, North Shore and surrounding areas.

Jon Spheeris – Best For Prestigious and Luxurious Properties


Jon Spheeris

Coldwell Banker Elite Logo
  • Over 37 years of real estate experience
  • Realtor in Texas
  • 5 Stars 5.0/5.0

    (13 Reviews)

👨‍⚖️  About: Jon Spheeris is a veteran in real estate business and owner of Coldwell Banker Eilte. With over 37 years of experience, Spheeris has a huge client base due to his expertize in the real estate industry. Jon is also the lead of The Spheeris Team in Coldwell Banker Elite.

As highlighted, Spheeris is widely known for prestigious and luxury homes sales in the Lake Country area. Like many other agents, Jon focuses on clients and ensures that exclusive support is provided to each one of them. His marketing expertize and exclusive connections make him one of the most popular real estate agents in Wisconsin.

✅ Customer Service: Jon Spheeris believes in customer-centric approach with clear and transparent communication. His marketing strategies and negotiation skills are top-notch.

🤝 Affiliations: Jon Spheeris is the owner of Coldwell Banker Elite.

Coldwell Banker Elite

With experienced real estate agents, Jon Spheeris founded Coldwell Banker Elite in 2014. The company is built on strong base provided by knowledgeable agents who go out of their way to help clients. Whether you are looking for simple or luxurious homes, Coldwell Banker Elite helps sellers and buyers in their real estate journey. The company claims to be full service organization with E2E support provided to clients.

👉 More: Selling a house in Wisconsin


  • Created Coldwell Banker Elite
  • President – Oconomowoc Area Chamber of Commerce from 1983 – 1985
  • Oconomowoc’s “Citizen of the Year” in 1985
  • Internationally renowned with recognition by The Wall Street Journal, The New York Times, and more

Jon Spheeris has a rating of 5.0 out of 5 on Zillow Reviews.

John Spheeris caters to Lake Country area, Oconomowoc, Milwaukee, Brookfield, North Lake, and more.

What is a Real Estate Agent?

A real estate agent is a licensed professional who helps sellers and buyers in all real estate transactions. These agents have in-depth knowledge of local market, the intricacies for buying and selling property fast, and competitive pricing among others. The real estate agent can represent both buyers and sellers. A good agent knows how to market a property, sell it with minimum time on market, and for the top dollar.

    🚩 BEWARE: Only in certain states is it permissible for a real estate agent to act as both the listing and buyer agent, i.e. dual agency. In this situation, they do not operate as a representative, but rather as a neutral third party who assists in all transactions. Dual agency listings must be agreed upon by both parties in order to ensure transparency.

There are two primary agents, listing agents and buyer agents. The sellers hire a listing agent to help market and sell their homes. A buyer agent represents the buyer and is paid by seller to attract more clients.

Listing AgentFlat Fee Listing AgentBuyer Agent
👨‍⚖️ RepresentsThe SellerThe SellerThe Buyer
💰 Commission Rate3%$2993%
🏡 Services OfferedStaging, Pricing, Create an MLS listing, Marketing, PaperworkStaging, Pricing, Create an MLS listing, Marketing, PaperworkFind properties, Showings, Counteroffers, Paperwork, Negotiations
Customization of ServicesNoneYesNone

Difference between an Agent, Broker, and REALTOR

Sr. No.Defining FeaturesReal Estate AgentReal Estate BrokerREALTOR®
1.ExplanationA real estate professional possessing the license to assist people in buying, selling, or renting real estate.A real estate professional having in-depth knowledge of the field, who has obtained a license after completing additional coursework beyond the agent level.Real estate agents or real estate brokers can become realtors by becoming members of the NAR. They follow the NAR Code of Ethics and are held to a higher standard than real estate agents and brokers.
2.TrainingNo additional training is required except the completion of the prelicensing courseworkRequired to undergo additional training pertaining to contracts, insurance, taxes, and ethicsSame as a Real Estate Agent and/or Broker
3.EligibilityRequired to pass the pre-licensing exam to obtain an agent’s licenseRequired to have some experience working as an agent and obtain a broker’s license after completing additional courseworkSame as a Real Estate Agent and/or Broker
4. Mode of OperationReal estate agents are required to work for a broker or a brokerage.Brokers can either start their brokerage or work independently as agents.Same as a Real Estate Agent and/or Broker
5. ResponsibilitySeller agents are required to help the seller price the property, host open houses, be present during the inspection, provide contract assistance, etc.Brokers are required to oversee other agents working for them and hold other roles depending on whether they are a Principal Broker, Managing Broker, or Associate Broker.Same as a Real Estate Agent and/or Broker

How to Choose a Real Estate Agent in Wisconsin?

To find the right real estate agent for your needs, you need to consider some important pointers. Here is what you need to take care of while choosing one of the top real estate agents in Wisconsin:

Market and Industry Knowledge

A smart real estate agent is knowledgeable about everything from the safest neighborhoods to market trends in local property values. They specialize in information on the property that no one else can supply.

Price is a significant factor whether you are looking to buy or sell. Pricing your home for sale and offer management is also heavily influenced by comparative market study. They use this knowledge to locate properties within the price range.

» More: How to Price Your Home For Sale in 6 Steps?

Offer Management, Counter Offers, Pricing Negotiation

As a seller, if your home has several hidden concerns discovered during appraisal and inspection, you will need a strong negotiator to speak on your behalf for repairs and alterations.

An agent understands how to negotiate with property owners and potential buyers until the transaction is completed. Negotiation is essential, especially when it comes to reaching a compromise and dealing with several proposals.

A listing or buyer realty agent will work hard with the best bargain possible based on your objectives. They check that all properties have authorization and permit to avoid long-term complications.

» How to Sell My House Fast in Wisconsin: Know How to Sell Your House Fast in Wisconsin and for the Most Cash!

💰 Counter Offers Instantly!

Houzeo has harnessed cutting-edge technology to introduce the “Counter-Offer” tool. It enables house sellers to send counter-offer proposals to buyer agents and buyers.

Documentation and Paperwork

Real estate is synonymous with paperwork, and a lot of it. Most of the documentation will be unfamiliar and time-consuming if you are a first-time seller or buyer.

This is where an agent can assist you in completing the essential paperwork and ensuring it is completed on time. They guarantee that all details are correct and that any concerns are resolved as soon as possible to ensure a smooth closing process.

For example, all Houzeo paperwork and transactions are 100% online! Their IntelliList Management System instantly generates the majority of the listing information as you enter your Zip code, allowing you to save a significant amount of time while filling up your listing details.

Marketing, Professional Photography, and Showings

A real estate agent sets the backbone of any real estate transaction. Aside from listing on the MLS, producing the right listing with professional photographs is the core functionality of the agent to take care of.

» More: 18 Creative Ways to Market a House For Sale

On the buyer’s side, the agent arranges home showings and provides advice on property value.

Closing and Final Paperwork

Closing process can get extremely confusing for buyers and sellers. An agent rechecks and considers all the paperwork, collaborates with inspector/appraiser, further negotiates on your behalf, and makes it a straightforward process.

👨‍⚖️ What to look for in an Agent?

  • Locate the agent at your state’s licensing board to confirm that there are no outstanding actions and that the agent has a clean disciplinary record.
  • Verify that your agent has sufficient experience as a listing or buyer agent.
  • Examine the agent’s understanding of average home prices, insider connections, and knowledge.
  • Make sure you have some wiggle room, especially if you are a first-time buyer or seller.

At the end of the day, word of mouth and research goes a long way. Know anyone who has recently bought or closed a home? Use social media and open requests to gauge the perfect agent for your transaction.

    QUICK RECAP: A real estate agent is simply a middleman between both parties that want to buy or sell a property. Their main task is negotiation. Apart from that, a top real estate agent must have a vast knowledge base, guide you through all paperwork, help you with the mortgage process, get you on the MLS, and make the closing process smooth.

Types of Real Estate Agents

There are four main types of agents:

Types of AgentsDescription
Flat Fee MLS AgentsA flat fee MLS agent has an upfront fee of $199-$999. They list your property on the MLS and provide customizable services on an ala carte basis.
Flat Rate AgentA flat rate agent offers all the services of a traditional agent for a discounted flat rate. This can range anywhere between $2000 to $8000.
Low Commission AgentsA low commission agent charges a lower commission than a traditional agent. Even if the buyer agent commission remains standard, their listing agent commission ranges between 1% - 1.5% of the selling price.
Virtual Full-Service AgentsVirtual full service agents provide all services from listing, documentation, negotiation, showings, to closing 100% online. They may have a set upfront fee or a commission.
Traditional In-person AgentsA traditional in-person agent is a real estate professional that provides all services for the buyer and seller for a commission of 2%-3%.

Final Word

Like other states, the real estate industry is booming in Wisconsin with decent percentage hike in home values in the last one year. Apart from ensuring optimal deal , buyers and sellers have a tedious task of choosing the right agent among thousands for their needs. Scanning through and finding one of the top real estate agents in Wisconsin requires thorough research and calculated decision.

Secondly, finding a real estate agent who will ask for minimal commission will always be an added advantage. But, such agents are not easy to find. Usually, the real estate agent commission in Wisconsin ranges between 5%-6% of the sales price which can be negotiated (if the option is available). An important point to note is that the more the buyer agent commission paid by the home seller, the more are the chances of him attracting potential buyers.

If you think about it, 6% commission is pretty high and you could be shelling out thousands of dollars based on the property value. Flat Fee MLS platforms like Houzeo can help you save hefty commission and get the most out of selling and buying process.

💸 Want To Save On The Real Estate Agent Commission?

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Check out some of the Houzeo reviews and how it has helped customers around the US.

Frequently Asked Questions

How to become a real estate agent in Wisconsin(WI)?

There are certain criteria that you will have to follow in becoming a real estate agent in Wisconsin(WI). The real estate agent requirements in Wisconsin are complex and you will have to take care of all the necessary steps. Here is what you need to do.

What is real estate agent commission in Wisconsin?

The real estate commission in Wisconsin for listing and buyer agent combined is around 5%-6%. The average commission varies between 2-3% for each listing and the buyer agent.

Who pays the real estate agent commission in Wisconsin?

Seller pays the real estate agent commission in Wisconsin.

How many real estate agents in Wisconsin?

There are approximately 17,000 real estate agents in the state of Wisconsin.

How much do real estate agents make in Wisconsin?

Both buyer an seller make 2-3% of the selling price in the state of Wisconsin.

Also Read

Additional Resources

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