As of August 2024, Houzeo is America’s #1 FSBO website with a whopping 429,079 new users monthly. ForSaleByOwner.com is #2 with 414,056 new users. And FSBO.com is #3 with 18,000 monthly traffic.
From Pensacola to Miami, Florida home sellers can save an average of $12,000 on an average $402,900 home. And there’s more! Some of the best For Sale By Owner Websites can save you up to $12,000 on the buyer agent commission also!
Rankings: 7 Best For Sale By Owner Websites in Florida
| FSBO Websites | Listing Fee | Mobile App | MLS Access | 100% Online | 5 Star Customer Service |
|---|---|---|---|---|---|
| 1. Houzeo | $399 | ✅ | ✅ | ✅ | ✅ |
| 2. ForSaleByOwner.com | $0 - $495 | ❌ | ❌ | ❌ | ❌ |
| 3. FSBO.com | $99.95 - $399 | ❌ | ❌ | ❌ | ❌ |
| 4. Beycome | $99.95 - $399 | ❌ | ✅ | ❌ | ❌ |
| 5. List With Freedom | $99 - $595 | ❌ | ✅ | ❌ | ❌ |
| 6. Flat Fee MLS Realty | $99 - $549 | ❌ | ✅ | ❌ | ❌ |
| 7. Zillow | $0 | ❌ | ❌ | ❌ | ❌ |
For 100% online, only FSBO sites with online showings, inspection scheduling, offer management, and mobile apps have been considered.
For 5-star reviews, customer ratings above 4.75 out of 5 have been considered.
Reviews: 7 Best FSBO Websites in Florida
1. Houzeo
BEST FSBO WEBSITE
Houzeo
- Listing Fee: $399
- Available nationwide
4.9/5
(10,028+ reviews)
4.9/5
(10,028+ reviews)Houzeo offers 4 FSBO MLS listing Plans:
- Bronze: $399 + $350 at closing
- Silver: $409 + 0.5% at closing
- Gold: $429 + 0.5% at closing
- Platinum: $499 + 1% at closing
👉 Our Take: We recommend the GOLD plan. Which gives you access to Houzeo Tech. You can easily manage showings, negotiations, etc.
- Maximum Exposure
- 5-star Customer Service
- 100% Online
- No Hidden Fees
- Free Home Value Estimator
Houzeo’s services are limited in Wyoming, South Dakota, and West Virginia. This means your listings may take more than 12 hours to get updated.
Houzeo is rated 4.9 out of 5 stars by thousands of home sellers on Google & Trustpilot.
» Houzeo Reviews: With over 10,000+ happy customers, Houzeo is the most trusted FSBO website.
Houzeo.com is one of the best FSBO sites in Florida. They provide advanced technology, a seamless user experience, and listing exposure.
Houzeo’s Flat Fee MLS listing service helps you save thousands on Realtor commissions. You get dedicated customer support, which makes the home-selling process smooth and effortless. In addition, Houzeo covers 47 states and DC.
2. ForSaleByOwner.com
OPTIONAL FREE LISTING
ForSaleByOwner.com
- Listing Fee: $0 - $495
- Available in 80+ U.S. Markets
3.4/5
(60+ reviews)
3.4/5
(60+ reviews)- ‘Do It Yourself’ FSBO Package – $0
- ‘Closing Assistance’ Package – $495
- Nationwide Coverage
- Control and Flexibility
- Direct Buyer Interaction
- No MLS Listing
- Lack of Technology
- Privacy Violation
- Lead for Rocket Homes
ForSaleByOwner.com has a rating of 3.4 out of 5 stars on BestCompany.com.
» ForSaleByOwner.com Reviews: Read this blog to learn more.
ForSaleByOwner.com has been operating since 1999. You can list your single-family home, condo, or townhouse at no cost. Moreover, they provide tools to help you calculate your home’s worth and access to legal forms.
Although ForSaleByOwner.com offers various paid services, their agent support package is similar to what you’d pay to a traditional Realtor. And none of the packages include a For Sale By Owner MLS listing in Florida.
3. FSBO.com
NATIONAL REFERRAL COMPANY
FSBO.com
- Listing Fee: $99.95 - $399
- Limited a la carte items
- No credible reviews were found.
- FSBO Package – $99.95
- MLS Package – $399.95
- Multiple Categories of Listings
- User-Friendly Interface
- Nationwide Coverage
- Limited Automation
- Unpredictable Broker Quality
- Extra Charges for Listing Photos
- Expensive à la carte Services
FSBO.com has no credible customer reviews on popular review sites like Google or Trustpilot.
» FSBO.com Reviews: Read why the oldest FSBO website isn’t the best anymore.
FSBO.com is accessible nationwide. It provides coverage in over 50+ markets.
Apart from listing houses For Sale By Owner, FSBO.com offers no major services. The à la carte items are expensive, and you’re charged extra for uploading more than 20 photos.
4. Beycome
DIY Real Estate Brokerage
beycome.com
- Listing Fee: $99 - $599
- Available throughout IL
- 4.5/5
(600+ reviews)
4.5/5
(600+ reviews)Beycome Brokerage Realty LLC offers three Flat Fee MLS listing packages for homeowners:
- Basic Package – $99: This package offers you unlimited changes to your listings.
- Enhanced Package – $399: You get a yard sign, a featured listing on Beycome’s website, flyers, brochures, and one key lockbox. You can also add a virtual tour video to your listing. This package is available only in 8 states.
- Concierge Service – $599 + 1% Commission: This is essentially a virtual full-service package that includes assistance till closing. They charge 1% of the sale price at closing. It is available only in 6 states.
👉 Our Take: Beycome’s prices are reasonable. However, their à la carte services comes with a hefty price tag. Also, the website is suitable only for experienced sellers.
Beycome offers good service in the selected states they are available in:
- Unrestricted Revisions and Edits: You can make unlimited changes to the description, photos, or price of your listing.
- Expert Assistance, if Needed: You can get expert assistance on all 7 days of the week in English and Spanish.
In our research, we came across these deal breakers with Beycome:
- Upselling Title Service: Beycome also owns a title company, which will be pitched to you repeatedly.
- Limited Coverage: It is only available in 10 states.
- Lack of Assistance: Most sellers had to manage price negotiation, showings, and closing by themselves. Sellers also complained about the delay in resolving issues.
- Average Technology: Leads, inspections, appraisals, etc., are managed offline so the process can be cumbersome.
- Only for Experienced Sellers: First-time sellers may not have experience in closing costs and seller disclosures. Beycome does not provide that much assistance in this area.
Beycome has 4.5 out of 5 stars from 600+ reviews on Google.
» Beycome Reviews: Know why Beycome is not the best choice to sell your home.
Beycome is headquartered in South Miami, FL, and has been operating since 2020. They are known for their affordable packages. And you can make unlimited changes to your listing.
However, Beycome is available only in 10 states. The sellers complain about the lack of in-person support during the closing process and handling seller disclosures.
5. List With Freedom
COMPREHENSIVE PACKAGES
List With Freedom
- Listing Fee: $89 - $395
- List within 48 hours
- 4.7/5
(600+ reviews)
4.7/5
(600+ reviews)List With Freedom is one of the oldest Flat Fee MLS services based out of Florida. It offers 3 packages:
- Gold – $89: This plan offers a 6-month MLS listing with up to 25 photos. You can decide the buyer’s agent compensation, but a 0.50% compliance fee is charged at closing.
- Platinum – $195: This plan includes everything from the Gold Plan but allows maximum photos and lowers the compliance fee to 0.25%.
- Platinum+ – $395: This plan includes everything in the Platinum Plan, along with a 12-month listing. It also offers an online showing service, unlimited open houses, a personal transaction coordinator, and a yard sign.
👉 Our Take: List With Freedom is a good option for experienced sellers. However, it’s important to note that they charge a compliance fee at closing, which adds to the total cost of their services.
Here’s what stands out about List With Freedom:
- Affordable Pricing: List With Freedom listings start at $89.
- Unlimited Listing Changes: You can make unlimited updates to your listing without extra costs.
- Market Exposure: Homes are listed on the MLS and various national websites, including Realtor.com, Zillow, Trulia, etc.
- Buyer Leads Forwarding: All buyer leads are directly forwarded to you without agent involvement.
Here are some of the drawbacks of working with List With Freedom:
- Additional Fee at Closing: List With Freedom charges a compliance fee of 0.25%–0.50% at closing, which can add to the overall cost.
- No Agent Support: There’s no agent support to assist with contract review, negotiations, or market analysis. Sellers must handle everything independently.
List With Freedom has a 4.7 out of 5 stars rating from 600+ reviews on Google.
» List With Freedom Reviews: Is List With Freedom a good choice? Find out the details in our review!
List With Freedom is a licensed Flat Fee MLS company founded by Jim Tyminski in 2005. They provide MLS listing services in all US states except Alaska, Colorado, Hawaii, and Puerto Rico. Also, they are known for their easy-to-use platform.
Nevertheless, List With Freedom’s a la carte services come with a hefty price tag. Additionally, they don’t provide any pricing or negotiation assistance.
6. Flat Fee MLS Realty
AFFORDABLE PLANS
Flat Fee MLS Realty
- Listing Fee: Starts at $99
- List within 48 hours
- 4.3/5
(90+ reviews)
4.3/5
(90+ reviews)Flat Fee MLS Realty offers 3 listing packages.
- Silver Package – $99: In this package, you can post 15 photos with your listing. You also get real estate documents like addendums and disclosures, and showing time services.
- Gold Package – $249: This package includes everything offered in the silver package. Additionally, it has open house scheduling, a market analysis, a digital flyer, and transaction coordination.
- Platinum Package – $549: This package includes everything offered in the gold package. In addition, you get professional HD photos, a lockbox, and aerial drone photos.
👉 Our Take: The gold package includes services such as comparative market analysis and expedited listing to make things easier for home sellers. However, it may not be suitable for first-time home sellers.
Listing with Flat Fee MLS Realty has some advantages.
- Affordable Packages: Flat Fee MLS Realty packages starting from $99. These packages can be a good option if you are on a tight budget.
- Good Customer Service: Sellers have mentioned that customer assistance is quick and efficient.
- Free Listing Changes: Flat Fee MLS Realty provides unlimited listing changes and updates free of charge.
» Pros and Cons of Flat Fee MLS Realty: Read further to know the advantages and disadvantages of Flat Fee MLS Realty.
In our research, we have found certain drawbacks of Flat Fee MLS Realty.
- Not for First-Time Sellers: Flat Fee MLS Realty may not be ideal for you if you are a first-time seller. You will have to conduct tours and communicate with buyers on your own.
- Limited Service Area: Flat Fee MLS Realty is available only in Florida.
Flat Fee MLS Realty has 4.3 out of 5 stars from 90+ total reviews on Google.
» Flat Fee MLS Realty Reviews: Read our in-depth review on Flat Fee MLS Realty.
Flat Fee MLS Realty offers MLS listings for a flat fee. They allow you to make unlimited changes to your listing at no extra cost in their gold and platinum plan.
However, if you choose not to use their affiliated title company, Excel Title, you will have to pay an additional $375 at closing.
7. Zillow For Sale By Owner
REAL ESTATE MARKETPLACE
Zillow
- Listing Fee: $0
- Available in 80+ U.S. Markets
- 1.4/5
(350+ reviews)
1.4/5
(350+ reviews)- FSBO Listing on Zillow – $0
- Zillow Premier Agent – 3% commission
- No Fees
- Free Cancellation
- Maximum Market Exposure
- Nationwide Coverage
- User-Friendly Interface
- Offers Rental Services
- Slow Listings
- Inaccurate Zestimate
- Limited Support
- Lead for Real Estate Agent
- Hide FSBO Listings
Zillow has a rating of 1.4 out of 5 stars from 350+ reviews on Trustpilot.
» Zillow For Sale By Owner Reviews: Read our in-depth review on Zillow.
Zillow is the most popular Florida real estate website. To list your home, you can simply sign up and create your free account.
However, Zillow’s FSBO listings do not appear on the MLS and are hidden in the ‘Other Listings’ tab. This limits the exposure on your property.
Types of FSBO Websites 🚀
There are two types of FSBO websites in Florida you can choose from:
- Paid FSBO Websites: Houzeo is a paid FSBO website that can help list your property on the MLS for a flat fee. The MLS is a powerful tool in the real estate industry that syndicates your listings to Zillow, Redfin, Trulia, and other real estate websites. This ensures maximum visibility to buyers.
- Free FSBO Websites: You can consider Craigslist, Facebook, Oodle, Zillow For Sale By Owner, etc. to avoid paying for a listing. However, your free listing will only be visible on that website and not on the MLS. This can reduce your home’s exposure and limit the buyer pool.
How Much Can You Save With an FSBO Website in Florida?
You can save a whopping 3% on Realtor commission to list your home on the MLS in Florida. You just need to pay a flat fee, which is a fraction of the cost you would pay to the Realtor.
Imagine you own a $409,700 home in the Sunshine State. If you choose a 3% Realtor, you pay $12,291 to get your house on the MLS. But, if you list with a flat fee service like Houzeo, you only pay $399 and save $11,542!
| Service Provider | Fee | Commission Due | Savings |
| Traditional Agent | 3% | $12,291 | $0 |
| Houzeo | $399 | $749* | $11,542 |
NAR Settlement Saves Sellers Thousands in Commission
The NAR settlement went into effect on August 17, 2024. Buyer agent commissions can no longer be offered on the MLS. This means sellers will save thousands! But it also means there’s a lot more compliance and litigation risks.
Here’s what this means for you:
- Sellers Can Save Thousands in Commissions: You will likely be paying much less than the traditional 3% buyer agent commission. That’s because buyer agent commissions will be negotiated twice: Once when buyers engage Buyer Agents, and again when sellers review offer contracts.
- Seller Priority #1 will be Paperwork (to Mitigate Compliance & Litigation Risks): Buyer agents mitigate all types of risks. From seller disclosures, offer contracts, contingencies, inspections, repair requests, appraisal, and closing – Buyer agents keep the paperwork tight. Their state licensing authorities, Realtor associations, and MLS’ audit paperwork compliance. Without buyer agents, sellers will have to learn and adapt. Or risk expensive litigation.
- Negotiations Can Now Feel Like Haggling: Buyer agent commissions will now be part of offer contracts and buyer agency agreements. Buyers may ask sellers to include commissions in the form of seller concessions. That means home buyers and sellers alike will be negotiating commissions. Sellers will need expert licensed brokers to help them with these negotiations.
- Buyer Agent Commissions Can Be Offered Offline: Buyer agent commissions can still be offered outside of the MLS. They just cannot be advertised on the MLS.
How to List on MLS in Florida: 5 Steps
Here’s how you can get your home in front of local buyers and agents:
- Find the Best Flat Fee MLS Listing Service: Choose a flat-rate listing service to list your FSBO home on Florida MLS. Several Flat Fee MLS companies are notorious for high hidden fees. See our rankings of the best Flat Fee MLS Florida listing services.
- Create Your Account: Almost all Flat Fee listing services will let you create an account. High-tech listing sites like Houzeo will allow you to manage your listing online!
- Choose a Listing Plan: Fixed fee listing services offer a DIY MLS listing by owner plan or a virtual full-service plan. Choose the plan that meets your home-selling needs.
- Enter Property Details & Add Photos: Provide property information like the number of beds, baths, etc. Professionally clicked high-quality photos can help you sell your home 50% faster. So, consider hiring a FL real estate photographer before you upload photos!
- Sign the Listing Agreement: Review and sign the listing agreement. Complete the seller disclosure forms. If everything is in order, the real estate broker will list your home within 24 to 48 hours.
5 Tips for Listing Your House as For Sale By Owner in Florida
To sell your home easily with For Sale By Owner websites in Florida, you must consider the following tips:
- Conduct Market Research: Evaluate the local FL real estate market. Learn about recent house sales prices, market trends, and the typical time it takes to sell a home.
- Prepare Your Home: Make necessary repairs and renovations. Clean, declutter, and opt for home staging. All this makes your house appealing to potential buyers.
- Price It Right: Set a competitive price for your house. To get a Fair Market Value, consider a professional appraisal or use online tools.
- Market Your Home: Create a detailed marketing plan. Use high-quality images and make a virtual tour or video walkthrough.
- Opt for Exposure: Choose an FSBO website that gets your home listed on the MLS. This will give maximum exposure to your property and attract potential buyers.
Alternatives to For Sale By Owner Websites in Florida
If you think selling a house yourself in Florida can be difficult, here are some other options you can consider:
- Choose a Low Commission Agent: A low-commission real estate agent offers you the same services as a traditional Realtor for a reduced commission rate.
- Opt for a Cash Home Buyer: Florida cash home buyers make all-cash offers, usually within 24 to 48 hours. You can also sell your house as-is in Florida with them.
- Sell With an iBuyer: Opendoor and Offerpad are iBuyers that use technology to extend cash offers on homes. They typically offer 70%-80% of a home’s Fair Market Value (FMV).
Frequently Asked Questions
How to list a house For Sale By Owner in Florida?
To list your home as FSBO, you must choose the best Flat Fee MLS service in Florida. Create your account and opt for a listing plan. Then enter property details and sign the listing agreement.
What is the best For Sale By Owner MLS listing service in Florida?
Houzeo.com is the best FSBO MLS listing service in Florida. It provides an unbeatable combination of max savings, 5-star customer support, and cutting-edge technology.
Where can I list my home For Sale By Owner for free in Florida?
You can list your home for free on ForSaleByOwner.com, Zillow and classifieds websites like Craigslist.
What to look for in an FSBO website?
When opting for a FSBO website, look for user-friendly interfaces, online visibility, and features such as listing customization and marketing tools. Also, you should list your home on the FL MLS for maximum exposure.
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