$39,000—that’s what you’re paying an agent to list your home on the MLS, set the price, review contracts, and negotiate offers. But here’s a secret: Massachusetts discount brokers get all that done for a fraction of the cost!
Houzeo, Massachusetts’ #1 discount real estate service, offers virtual full-service assistance for just $349. That’s thousands of dollars in your pocket!
Key Takeaways:
- Discount real estate brokers save thousands in commission while still offering professional support.
- The 6 best discount brokers in Massachusetts are Houzeo, Clever Real Estate, Redefy, Redfin, Prevu, and HomeLight.
- Houzeo is the best discount real estate service in Massachusetts. You get virtual full-service support, high-tech tools to manage your offers, and 5-star customer support.
- Clever Real Estate ranks second because of its comparatively lower commissions and a 5-star rating.
- Beware of hidden fees when selecting a discount broker. Pricing varies by region, so read the fine print.
- Assess crucial factors such as pricing, service quality, and transparency to make an informed and confident decision.
Rankings: Top 6 Massachusetts Discount Real Estate Brokers
We’ve ranked the top 6 discount brokerages in the Bay State for you to choose from.
| Rank | Discount Real Estate Broker / Company | Listing Fee | Additional Charges | Max Savings | 100% Online | Mobile App |
|---|---|---|---|---|---|---|
| 1. | Houzeo.com | $349 Flat Fee | ❌ | ✅ | ✅ | ✅ |
| 2. | Clever Real Estate | 1.5% Commission | ❌ | ❌ | ❌ | ❌ |
| 3. | Redefy | $3,500 Flat Fee | ❌ | ❌ | ❌ | ❌ |
| 4. | Redfin | 1% Commission | ❌ | ❌ | ❌ | ✅ |
| 5. | Prevu | 1.5% Commission | ❌ | ❌ | ❌ | ❌ |
| 6. | Homelight | 2.5% Commission | ❌ | ❌ | ❌ | ❌ |
Types of Discount Real Estate Brokers
Massachusetts sellers can choose from two main types of discount real estate brokers. Each of these cater to the unique needs of the home sellers:
- Flat Rate Discount Brokers: Also known as Flat Fee MLS companies, they charge a fixed upfront fee to list your home on the MLS. A Flat Fee MLS service costs between $399 to $4,000. These services offer maximum exposure for a low fee.
- Fixed Percentage Discount Brokers: These discount Realtors charge a fixed percentage of the home’s sale price. Typically, this percentage is lower than the traditional 3%. Depending on the broker, these rates may vary from 1% to 2.5%.
Reviews: 3 Best Flat Rate Discount Real Estate Brokers in Massachusetts
1. Houzeo.com: Max Savings, No Hidden Fees
BEST DISCOUNT REAL ESTATE SERVICE
Listing Fee: $249Houzeo leads in discount real estate services with 20M+ active real estate listings on its platform. You get to choose from 3 packages:
- Silver Package – $249: Your home is listed on your local MLS with 24 photos for 6 months. It is also visible on Zillow, Trulia, etc. You get unlimited listing changes, open houses, and tools like Houzeo Showings and Houzeo offers.
- Gold Package – $299: You get all the benefits in the Silver package plus maximum photos and licensed broker assistance in this package. You also get seller disclosures and a premium yard sign that makes your listing pop.
- Platinum Package – $349: You get everything in the Gold Package, along with virtual full-service support and a personal concierge. Plus, all the buyer and agent calls are forwarded to you along with a 12-month listing term.
Note: Expect an additional fee of 0.5% to 1.25% at closing.
Here are the key reasons why Houzeo is one of the top discount real estate services:
- Max Savings: Houzeo’s flat fee packages help you skip agent commissions. Plus, with Platinum package, you get professional assistance similar to that of traditional agents.
- 100% Online: You can manage your listing, showings, and negotiations from your phone with the Houzeo Mobile App.
- Instant Social Sharing: You can post your home listing across Facebook, WhatsApp, LinkedIn, and X in an instant.
- 5-Star Customer Service: Houzeo has a 5-star customer support and chat service. You can access them 6 days a week.
- No Hidden Charges: All costs are disclosed upfront on Houzeo’s website, so you don’t have to worry about any hidden fees.
There are no dealbreakers with Houzeo.
Houzeo is rated 4.9 out of 5 stars on Google and Trustpilot.
» Houzeo Reviews: With over 11,100 happy customers, Houzeo is the most trusted discount real estate broker.
👉 Our Take: We recommend Houzeo’s Gold plan for most home sellers. It combines Houzeo’s advanced technology, maximum exposure, 5-star customer service, and virtual broker assistance. Plus, you can save 2% to 5% on commissions at closing.
Houzeo is the #1 discount real estate broker in Massachusetts. The company provides features like IntelliList management to simplify your listing process. Besides this, you get 5-star customer support, advanced technology, showings management, and offers all at your fingertips.
2. Clever Real Estate
IN-PERSON REALTOR ASSISTANCE
Listing Fee: 1.5% CommissionClever Real Estate offers 1 full-service package with in-person agent assistance:
- 1.5% Commission: Your property is listed on the MLS by your chosen agent. You also get assistance with pricing your home, professional photography, marketing, negotiations, and closing. The 1.5% listing fee comes with a minimum commission of $3,000.
Here are the reasons why Clever Real Estate can be a good choice for you:
- No Upfront Fee: You pay nothing to list your property. Commission is only due when your home sells.
- No Obligation Process: You can interview agents with no obligation. A listing agreement and commission are only paid if you sign and close with an agent
- Full-Service Agent Experience: You get matched with a full-service local agent who helps you from listing to closing. They also use creative ways to market your house, like professional photography, and help with closing paperwork.
- Nationwide Agent Network: Clever works with top-rated agents from major brokerages like Keller Williams and RE/MAX. Every agent has at least 5+ years of experience, a strong sales record, and positive customer reviews. Clever’s network spans all 50 states.
- Buyer Cashback Program: If you’re a buyer, you could get a cashback of $250 (if you buy with Clever) or $500 (if you buy and sell with Clever). This money can help with moving, furniture, or closing costs.
Here’s one drawback of working with Clever Real Estate:
- High Minimum Fee: There’s a minimum listing fee of $3,000. This isn’t ideal for homes under $200,000 or fix-uppers.
Clever Real Estate has a rating of 4.9 out of 5 stars based on 3,696 reviews on Trustpilot.
Clever Real Estate Reviews: Read why Clever Real Estate is the best choice for in-person assistance.
👉 Our Take: We recommend Clever Real Estate for first-time sellers. Their full-service agents guide you throughout your home sale process with no upfront fees. You get in-person Realtor assistance at just 1.5% commission.
3. Redefy
IN-HOUSE SUPPORT
Listing Fee: Starting at $379Redefy DIY is a real estate service that allows homeowners to list their properties on the MLS for a flat fee. It offers 3 packages:
- Self-Service – ($379): This plan includes a 6-month listing on Zillow, Realtor.com, and your local MLS. You get a yard sign, 10 photos, and a door key lockbox. No agent support is provided.
- Limited Service – ($499): Features a 1-year listing on Zillow, Realtor.com, and your local MLS. It includes a yard sign, 25 photos, a door key lock box, and CSS showing service. It also includes live chat support.
- Virtual Full Service – ($2,995): This premium plan provides a 1-year listing with all features from the Limited Service plan. Additionally, you get in-home consulatation, contract reviews, professional photography, and market analysis.
👉 Our Take: Redefy is a good option if you want flexible pricing and prioritize savings over personalized service. However, the service quality may vary and you’ll need to opt for the premium package for additional support.
Here’s what stands out about Redefy:
- Affordable Pricing: Packages start as low as $379, giving you flexible options to fit your budget. Every plan includes essential features like local listing, email, text, live chat support, yard signs, and door lock keys.
- In-House Support: You are provided with professional in-house support like home staging with accurate pricing.
- Mortgage Calculator: Redefy’s Mortgage Calculator allows you to estimate your overall mortgage, insurance, and taxes.
Here are some of the downsides of working with Redefy::
- Limited Agent Availability: Full support is only available with the premium package, and service quality can vary.
- Lack of Personalized Services: Customers have often complained that Redefy agents are not able to give personalized service, as they serve a high volume of clients.
- Limited Coverage: Services are only available in 9 states: Colorado, Florida, Georgia, Illinois, North Carolina, South Carolina, Tennessee, Texas, and Virginia.
Redefy has a rating of 4 out of 5 stars on Yelp.
Redefy, headquartered in Aurora, Colorado, is a licensed discount real estate brokerage firm started in 2011. They operate in very few states of the US.
Redefy works on the principle of a flat fee brokerage. This means that for your million-dollar house, you just pay a flat rate.
Reviews: 3 Best Fixed Percent Discount Brokers in Massachusetts
4. Prevu
Lower Commission
Listing Fee: 1.5% of Sale PricePrevu is a full-service brokerage that is tech-enabled that offers these features for the sellers:
- 2% Listing Fee: Prevu charges a 2% listing fee, which is lower than the traditional 3% fee. This does not include the buyer’s agent commission.
- Full-Service Agents: Prevu agents provides a range of services, including a CMA Report, professional photography, 3D tours, and negotiation support.
- Digital Platform: The company emphasizes its online platform for quickening and streamlining the home-selling process.
For home buyers, Prevu primarily provides these services:
- Smart Buyer™ Rebate: You get a rebate of up to 1% of your home’s purchase price. However, this amount can differ from transaction to transaction.
- Dedicated Agents: Your dedicated Prevu agent guides throughout the process – from viewing properties to closing deals.
- Technology-Driven Search: Prevu’s platform allows you to easily search for properties and simplifies your communication with your agent.
Based on our research, the benefits of Prevu are:
- Significant Savings for Buyers: Your rebate can add up to thousands of dollars. You can use this money to pay closing costs and other expenses.
- Lower Fees for Sellers: The 2% listing fee is a discounted amount against the traditional 3%, helping you save on commission.
- High Customer Satisfaction: Prevu’s customer reviews often praise the significant savings clients make and the expertise of the agents.
Here are some limitations we found with Prevu:
- Variable Rebate: The rebate is “up to” 1% and not a guaranteed amount. It can be subject to minimum commission requirements.
- Seller Savings are Less Dramatic: While the 2% fee is a discounted percentage, it is not as low as other flat-fee or low-commission models on the market.
- Hand-off Approach: Prevu’s model often requires independence and effort from buyers. This may not be ideal for those who need guidance.
Prevu has a stellar rating of 5 out of 5 on Google.
» Prevu Reviews: Is it a good idea to choose Prevu? Read the comprehensive review to learn more.
Prevu offers a discounted, full-service experience for sellers. The agents provide professional marketing and transaction support for a reduced listing fee. For buyers, the company provides expert agent assistance and a significant "Smart Buyer Rebate" of up to 1% of the purchase price.
Prevu is a licensed full-service discount real estate brokerage based in New York. It serves in 12 states across the US.
Prevu has over 400 positive reviews on Google. However, Prevu has a small team of agents who deal with multiple clients. This may limit your ability to select an agent of your choice.
5. HomeLight
GOOD AGENT COVERAGE
Listing Fee: 2.5% of sale priceHomeLight has a network of thousands of successful real estate agents and brokers. It is an agent-matching tech-platform.
- Standard Commission: HomeLight is a free agent-matching platform. The agent you get through this platform will charge the standard commission of 2% to 3% for listing.
👉 Our Take: HomeLight provides decent agent-matching services. However, the standard listing commission means zero savings for you.
» HomeLight Reviews: The Truth You Need To Know
HomeLight offers a number of advantages to both sellers and buyers:
For Home Sellers:
- Free Agent Matching: The agent matching service from HomeLight is free for home sellers. HomeLight furnishes details of the best real estate agents in your neighborhood. Depending on the agent, the traditional 5% to 6% commission is charged.
- Estimators and Calculators: HomeLight offers Home Value Estimator, Best Time To Sell Calculator, Agent Commissions Calculator, and Net Proceeds Calculator to home sellers.
- HomeLight Simple Sale: HomeLight has a network of pre-approved buyers. If you want to sell your house fast, this option allows you to sell it to a cash buyer within 7 days.
For Home Buyers:
- Home Search Feature: Buyers can search for homes by city, zip code, or address.
- Estimators: HomeLight offers estimators like Home Affordability Calculator, Down Payment Calculator, and Closing Costs Calculator for home buyers.
In our research, we have found some red flags associated with HomeLight.
- Inconsistent Agent Quality: The agents they assign may not work at your convenience. Even the listing speed will be based on the agent selected.
- Off-market Restriction: Registering on HomeLight will get you offers from agents instantly. Although the process is fast, only homes that are off-market are allowed.
HomeLight has an average rating of 4.6 out of 5 from 237 reviews on Sitejabber.
HomeLight is an agent-matching company established by Drew Uher in 2012. It is a single platform where home sellers meet their prospective home buyers.
The company has a huge broker database. However, every agent handles multiple clients at a time. This leads to miscommunication and a lack of personalized support.
6. Redfin: 1% Fee, Nationwide Coverage
NATIONWIDE BROKERAGE
1.5% Listing FeeRedfin offers two packages for home sellers based on the type of properties they want to sell.
- Redfin Full-Service Agent – 1.5% Commission: It is a standard full-service package for listing, marketing and closing your sale.
- Redfin Premier Agent – 1.5% Commission: This is a high-end service for luxury properties that includes additional marketing and services for high-end buyers.
Note: If the sellers buy a property with Redfin, they have to pay only 1% of commission as listing fee instead of 1.5%.
Here are some advantages of choosing Redfin:
- Advanced Technology: Redfin is primarily known for its high-tech platform and mobile app.
- Near Nationwide Coverage: Redfin covers 50 states in the US.
- Assistance Through Closing: Redfin agents guide you through paperwork, marketing plans, and negotiations to make your closing easy and faster.
Here are some drawbacks of Redfin based on their customer reviews:
- Pricing Inaccuracy: Many sellers have complained that a lot area, a gated compound, or a city location are not considered during valuation.
- Slow Listing Process: According to Redfin’s listing agreement, a Redfin property takes 18 days to list on MLS. Services like Houzeo will list you on the MLS within 24 to 48 hours.
- Lack of Customer Service: There are a few negative reviews about the lack of personal attention by Redfin agents.
- Limited Agent Selection: As per customer reviews, Redfin lacks an array of agents. This means you get an agent assigned automatically without having any choice in the matter.
- Lack of Personalized Services: Due to agents handling multiple clients at once, customers have often complained that Redfin agents are not able to give personalized service.
Redfin has 3.7 out of 5 stars from 30+ reviews on Google.
» Redfin Reviews: Read more to make an informed decision before selling your home.
👉 Our Take: We recommend Redfin for its advanced technology. However, some flat fee services offer you the same technology and more at much lower costs.
Redfin is a top nationwide real estate brokerage known for its advanced technology. Their premier package helps you sell luxury homes. The platform also provides easy access to local experts while selling a house by owner in Massachusetts.
How Much Will You Save With a Discount Real Estate Broker in Massachusetts?
You could save up to $30,916 when selling a median-priced $658,200 home with a Flat Fee MLS service in Massachusetts.
However, if you pay a standard 6% commission fee, you’d have to pay a whopping $39,492 to your listing agent. But, with Houzeo’s Platinum plan, you will only pay $349 with a 1.25% charge at closing.
How to Find Discount Real Estate Brokers Near Me in Massachusetts?
Here’s a list of the best discount Realtors in the most popular cities of the Bay State:
| Lawrence, MA | Discount Real Estate Brokers in Lawrence, MA |
Pros and Cons of Discount Realtors in Massachusetts
Discount real estate brokers in Massachusetts offer a great way to save. While this cost-saving option sounds good, it’s important to weigh both the pros and cons.
✅ Pros
- Lower Fees: You’ll pay less than a traditional 3% Realtor. Plus, you’ll get full access to features and tools for a low fee.
- Full-Service Support: Discount real estate agents in Massachusetts offer all basic home-selling services. This includes assistance with how to price your home, marketing, paperwork, and negotiations.
- MLS Access: Discount brokers help you list your home on the MLS in Massachusetts, providing exposure to a maximum no. of buyers.
❌ Cons
- Hidden Fees: Some discount brokerages in Massachusetts may charge hidden fees for additional a la carte services. You must do your research and opt for the best discount Realtors in MA.
- Inconsistent Service: Some discounted brokers in Massachusetts handle multiple clients at once, so personalized attention may be limited. They do this to make up for the reduced commission rate.
- High Cancellation Fees: A few of the discount brokers may impose a significant withdrawal fee if you cancel your agreement within a specific time frame.
How to Choose the Right Massachusetts Discount Real Estate Broker?
Choosing the right discount listing agent can feel like navigating an alligator alley, tricky but not impossible! Here’s how to make the right decision in Massachusetts:
- Assess Your Selling Needs: Consider whether you need full-service support or just a basic MLS listing. If you can handle the negotiations and closing paperwork yourself, you can go for basic listing-only plans.
- Compare Pricing and Services: Check the list of services and their prices from different companies. Ensure the company you choose doesn’t have any hidden fees that will increase your overall expenses.
- Evaluate Technology and Tools: Check to see if your discount broker provides tools for offer and showings management. Also, ensure the home is visible to serious buyers browsing for properties for sale in Massachusetts.
- Check Agent Support: Some companies offer virtual support, while others provide dedicated agents. Make the decision based on your requirements.
- Read Customer Reviews: Check platforms like Google, Trustpilot, and BBB for authentic reviews. Take note of closing success stories, responsiveness, and service quality.
Alternatives to Discount Real Estate Brokers in Massachusetts
Here are some other options to consider for selling a house in Massachusetts:
- For Sale By Owner Companies: In a FSBO sale, you have to handle every step from listing to paperwork. You can choose For Sale By Owner websites in Massachusetts that provide MLS access.
- Cash Buyers: Cash buyers in Massachusetts, including iBuyers, investors, and home flippers, actively search on the MLS for the listed properties.
- Full-Service Realtor: If you can’t handle the process yourself, you can opt for the traditional home-selling method. But, you’ll have to pay a 3% commission fee.
» Houzeo Reviews: Find out what customers have to say about Houzeo—Massachusetts’ best home-selling website.
