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7 min read May 26, 2023

Top Real Estate Brokers And Brokerages in Jacksonville, Florida (FL)

Top Real Estate Brokers Brokerages Jacksonville FL Featured Image

The median price of homes in Jacksonville has increased and reached $317,750 in the last 1 year. The top real estate agents or brokers have played a crucial role in making the RE process in Jacksonville, FL seamless.

On the other hand, the number of houses sold last year in June 2021 was more than in the current year. Thus, Jacksonville’s RE stability raises a question mark but the experts still see it to be a hot seller’s market.

Top Real Estate Brokers in Jacksonville, FL: At a Glance

Top Jacksonville, FL BrokersBest ForMore Than 10 Years of Experience More Than 100 sales in the last 12 monthsRatings
Randal Longo 💲 Sellers looking for maximum savings

🌟 Sellers looking for Stellar Customer Reviews

📃 Sellers looking for Fast Listing Changes

🖥️ Sellers looking for Cutting-edge Technology
⭐⭐⭐⭐⭐ (80 reviews)
Mike Rolewicz💰 Best for RE Consultation⭐⭐⭐⭐⭐ (86 reviews)
Sandy Miller🌟Customers looking for RE E2E knowledge⭐⭐⭐⭐⭐ (280 reviews)

What are Real Estate Brokers?

For consumers, it doesn’t make a difference if you are looking for a Realtor, real estate agent, or broker. This is because these terms are used interchangeably today.

Though the idea of a Realtor/broker/real estate agent has been covered up, a real estate broker is a licensed real estate professional who’s also a licensed real estate agent in their own right.

The primary difference between a real estate broker and an agent is that a broker can start their own firm and hire real estate agents to work with.

» REALTORs in Jacksonville, Florida: REALTORS are professionals certified by NAR and many people prefer them to real estate agents or broker. If that’s the case, we have a list of well-established REALTORS in Jacksonville for you.

Finding Top Real Estate Brokers and Brokerages in Jacksonville, FL

As per, there are more than 3,100 real estate agents in Jacksonville, Florida. This just a minor number compared with Florida which has over 195,000 Realtors.

As per, there are around 185 brokerages in Jacksonville, FL which brings in a considerable competition.

Reviews: Best Jacksonville, FL Real Estate Brokers In 2022

Randal Longo


Randal Longo

Realtors in Florida - Randal Longo
  • Works as a flat fee MLS and traditional agent
  • Covers all major FL MLS
  • 5 Stars 5/5 

    (80 reviews)

Randal Longo is one of the renowned brokers based in Jacksonville, Florida. Covering all the major MLSs, Randal has vast expertise in Real Estate. Being able to cater to Jacksonville, the largest city in Florida, Randal Longo is surely a broker that you would want to hire (even for other cities).

With over 12 years of experience, Randal Longo is associated with Houzeo which is America’s #1 Flat Fee MLS listing service.

💰 Save Thousands on Commission: Randal offers services through Houzeo’s plans typically at a small flat fee. This means that you can thousands on commissions. If your buyer is unrepresented, you further save the buyer agent commission.

📣 Maximum Exposure: With Houzeo, your house listings get syndicated to the MLS, Zillow,, Redfin, Trulia, and hundreds of other websites. Houzeo also has nifty social media sharing tools. No other platform gives you this much exposure.

Fast Listing & Changes: Through Houzeo, Randal offers all his services 100% online. Listing is easy and changes are fast. So you can focus on what is most important – your sale.

📱 Cutting-edge Technology: Through Houzeo, Randal provides various tech-enabled solutions. These include:

  • IntelliList Listing Management System: Lets you manage your listing 100% online.
  • Houzeo Showings: Manage showing appointments online.
  • Houzeo Offers: All offers are summarized online. You can view and compare offers, or counter an offer. In a multiple-offer situation, you can also call for the highest and best offers.
  • Buyer Search: Buyers can contact you directly on instead of going through a real estate agent.
  • Houzeo Settlement Agent Platform: Guides you to your closing.

No other REALTOR comes close to offering such features.

👉 Our Take: Randal Longo is our top pick because his services deliver an unbeatable combination of savings, and tech features, and covers all the major MLS’ in Florida.

»SAVE: Start your free listing on today!

  • Caters to almost all MLSs in Florida. This includes MLS containing Jacksonville.
  • As part of Houzeo, Randal Longo provides property listing services at a small fee.
  • All his services via Houzeo are 100% online – easy listing, fast changes, online showings, and online offers.
  • Known for proactive communication with clients.

Randal Longo has a 5 star rating on

Randal Longo covers the following MLS’ in Florida:

Keys West MLS-FL, Martin MLS-FL, Northeast Florida MLS-FL, Southeast Florida MLS-FL, and Stellar MLS-FL. The Northeast Florida MLS-FL covers Jacksonville.

Mike Rolewicz


Mike Rolewicz

exp realty logo
  • Mike is a professional broker who deals with residential and commercial sales and leases.
  • > 20 years of experience
  • 5 Stars 5/5 

    (80 reviews)

Mike Rolewicz is one of the top real estate brokers who have experience in both residential and commercial properties in Jacksonville, Florida. His ample experience of over 20 years has made him a good option as a broker. Plus, he has managed to sell properties worth over $10 million.

💲 Pricing: Mike works with eXp Realty and is also the leader of 904 Home Guide Team. Rolewicz’s fee is not yet disclosed, but considering his experience, it would be higher than the average fee.

🎖️ Ranked among the top 5 in the US for most homes sold: During his career, Mike has been ranked among the top 5 REALTORS in the country to have sold the most number of homes.

🙋‍♀️ Customer Satisfaction: As per customer testimonials, Mike is known for customer satisfaction and ease of service.

✅ Best For: Mike is known for controlling E2E transactions, customer satisfaction, new challenges, and customer first approach.

  • Good customer reviews
  • More than 20 years of experience in the RE market
  • Cost-effective packages
  • Customer satisfaction
  • Among the top REALTORS in the country who have made a name based on high RE transactions.

Mike Rolewicz  is rated 5 stars on Zillow.

Mike is locally based in Florida and is available in Jacksonville and surrounding aeas.

Sandy Miller


Sandy Miller

Enger Walkers Jacksonville Log
  • Brings in product expertize, and RE education and commitment.
  • > 20 years of experience
  • 5 Stars 5/5 

    (280 reviews)

Sandy Miller, a top-notch broker, has a reputation of being the best in the RE business including RE ethics. Not only presenting ease of transaction, but Miller is also known for deep knowledge and real estate expertise. Her dedication makes her stand out from other brokers.

💲 Pricing: We don’t have accurate numbers of how much Miller’s services cost. We believe that 5%-6% to be the average commission charged.

🎖️ Ranked among the top 15 Jacksonville Realtors: Sandy Miller was among the top 15 Realtors in Jacksonville for many years.

🙋‍♀️ Customer Satisfaction: As already stated, Sandy is known for customer satisfaction due to the fact that she fulfils every client’s needs and requirements.

✅ Best For: Sandy is known for deep RE understanding, expertise, commercial and residential properties, mortgage services, and much more.

  • Good customer reviews
  • More than 10+ years of experience in the RE market
  • Consistently ranked one of the top brokers in Jacksonville Florida
  • Customer satisfaction
  • Top quality service
  • Good analytics and marketing

Sandy Miller  is rated 5 stars on Zillow.

Sandy Miller caters Jacksonville and surrounding areas.

Average Real Estate Broker Commission in Jacksonville, Florida

The average real estate broker commission in Jacksonville, FL is 5% to 6%.

This commission is split evenly between the listing and the buyer’s agent. Let’s look at the below example to understand how the average real estate broker commission is divided:

  • 6% Real Estate Commission
    • 3% Listing Agent Commission
      • 1.5% Listing Agent Commission
      • 1.5% Listing Broker Commission
    • 3% Buyer’s Agent Commission
      • 1.5% Buyer’s Agent Commission
      • 1.5% Buyer’s Broker Commission

So, effectively, the real estate broker commission in Jacksonville is lesser because it is split between the buyer’s agent and the broker. It is possible that the buyer’s agent may be a licensed real estate broker. In this case, they earn the full 2.5% to 3% broker commission.

Difference between a Broker, REALTOR®, and Real Estate Agent

Sr. No.Key FeaturesReal Estate AgentReal Estate BrokerREALTOR®
1.Defining FactorA real estate professional possessing the license to assist people in buying, selling, or renting real estate.Brokers are agents with experience and a license, allowed after completing additional coursework.REALTOR are agents or brokers that are members of NAR, who follow NAR’s code of ethics.
2.TrainingNo additional training required except the completion of the pre-licensing courseworkRequired to undergo additional training pertaining to contracts, insurance, taxes, and ethicsSame as a Real Estate Agent and/or Broker
4.Mode of OperationThey are required to work for a broker or a brokerage.They can either start their own brokerage or work independently as agents.Same as a Real Estate Agent and/or Broker
5.ResponsibilityDetermining the price of the property, host open houses, suggest and overlook home inspections and appraisals, provide contract assistance, etc.Supervise other agents working for them, and responsible for several other duties based on their designation.Same as a Real Estate Agent and/or Broker

How to Find a Real Estate Broker?

Check RE companies and websitesThere are hundreds of RE companies and websites that allow you to browse RE brokers in a specific region. Not only that, but these websites also provide a description of the brokers, their history, achievement, experience, etc. that can help you find a suitable candidate.
Evaluate costs, time, and effortsCost, time, and efforts are all important for both seller and buyer in RE transactions. Check the reviews of the broker to identify his way of working.
Regional over national brandA broker may work in more than one region which means his/her time will be impacted for a specific RE transaction. Therefore, it is advised to have a regional broker who has a deep knowledge of a specific city and region.

Going with a national Flat Fee Realtor may cost you time and effort.

Note: You may still have to negotiate from the real estate commissions point of view.
Flat Fee MLSFlat Fee MLS services like Houzeo can help you save time, money, and effort. Houzeo is one of the top real estate tech platforms which is 100% online and takes care of all the listing paperwork seamlessly.

🏡 Want to know about how to sell your house as For Sale By Owner? Check out our guide to selling your house as an owner.

Best Brokerages in Jacksonville, Florida: At a Glance

CompanySpecializes in100% OnlineCustomer RatingsCoverage
1. HouzeoFlat Fee MLS Platform, Virtual Full-Service Packages4.9/5 (3,599 reviews)Nationwide
2. Root RealtyGood customer reviews, popular in Jacksonville5/5 (317 reviews)Localized

Reviews: Best Real Estate Brokerages + Companies in Jacksonville, FL




logo image
  • Best Flat Fee MLS service with starting price at $299
  • 4.75 Stars 4.9/5

    (3,599 Reviews)

🏢 About Houzeo: Houzeo is the most popular and competitive platform for sellers looking for full service affordable companies that will give maximum savings with minimum real estate agent interaction. Also, Houzeo is considered to be the best Flat Fee MLS and FSBO provider in the US real estate market.

» NOTE: Houzeo is not a brokerage!

⚡  Package Customization: With Houzeo, you can customize the listing packages as per your requirements and even opt for services like contract review, pricing assistance, professional photography, and more.

⭐ 5 Star Reviews: Houzeo has superior reviews on popular websites like Google and Trustpilot.

🏆 Best For: Zero hidden fees, MLS exposure, 100% automated process, Listing within 8 business hours with Houzeo Concierge, Buyer leads directly shared with the seller, Counteroffer feature, and Affordable full-service packages` No other real estate company comes close to offering such features.

🏡 Annual Sales Volume: $3.5 billion transactions in 2021

💰 Affordability: Houzeo is an advanced tech platform that allows home sellers to list their homes on the MLS for a small flat fee. Sellers work with a listing agent who doesn’t typically charge a commission. This saves you almost 50% of the agent commissions right away.

»SAVE: Start your free listing on today!

Houzeo uses cutting edge technology to offer unmatched services to their clients.

  • IntelliList Listing Management System: Lets you manage your listing 100% online.
  • Lightning Fast Listing & Changes: Houzeo is 100% online. Listing can happen in under 60 minutes and any MLS listing changes are updated quickly.
  • Houzeo Showings: Manage showing appointments online.
  • Houzeo Offers: All offers are summarized online. You can view and compare offers, or counter any offer. In a multiple-offer situation, you can also call for the highest and best offers.
  • Buyer Search: Buyers can contact you directly on instead of going through a real estate agent.
  • Houzeo Settlement Agent Platform: Guides you in ensuring the successful closing.
  • Digital Transaction Management
  • Houzeo ID Secure
  • Pro Directory
  • Houzeo Buyer Lead Manager
  • Houzeo Mobile App: All features are at your fingertips with Houzeo mobile apps for iOS and Android.

Houzeo is rated 4.9 out of 5 on Google and Trustpilot.

Houzeo is available nationwide.

Introducing the Houzeo Mobile App!

  • View your listing
  • Review and compare offers
  • Manage showings with Houzeo Showings
  • Counter an offer
  • NEW! Buyers can now search your property and save it in “Favorites”

Start Your FREE Listing NOW!

Root Realty LLC

🤝 Best Customer Service

Root Realty LLC

Real Estate Companies in Florida- Root Realty
  • Best Flat Fee MLS service with starting price at $299
  • 5 Stars 5/5

    (317 Reviews)

🏢 About Root Realty LLC: An all-women-backed brokerage, it was established in 2016. The idea was to skip the difficult processes and provide E2E services to the customers esp. in Jacksonville, FL.

⚡ Core Idea: Root Realty LLC works proactively for both sellers and buyers. Whether you are seeking a home urgently in Jacksonville or wanting to sell your property, Root Realty is always there to fulfil your needs. The brokers, as part of Root Realty, make it a point that you are driven in the right direction and get maximum help for your real estate needs.

💲 Home Value Estimation: Like other Real Estate firms, Root Realty LLC provides options to sell and buy homes. In fact, the customers have the option to determine what should be the ideal value of their house.

🤝 Partners: Root Realty LLC has partnered with home inspectors, photographers, lenders, home warranty specialists, and more.

⭐ 5 Star Reviews: Root Realty LLC has a high rating on Zillow and Google.

🏆 Best For: Customer Service, Holistic Jacksonville area expertize, E2E real estate help, RE consultation

🏡 Annual Sales Volume: No credible data found

💰 Affordability: It is not conclusive how much Root Realty costs to a customer. As the team is filled with brokers and Realtors, we expect that a traditional 5%-6% of the sale price would be the minimum ask.

»SAVE: Real Estate Companies in Jacksonville, Florida

No credible data source available to showcase what technology is being used.

Root Realty LLC is rated 5.0 out of 5 on Google and Zillow.

Root Realty LLC is available primarily in Jacksonville and areas like San Marco, Riverside, etc.

How to Choose the Right Real Estate Brokerage?

For Home Sellers

92% of the customers used the services of a real estate agent or broker when buying or selling a home in 2021, making the selection of the most qualified agent critical to a successful real estate transaction.

Here’s what you need to do to select a broker:

1. InquireWhen choosing a real estate broker or agent, inquire about their knowledge of the local market and your property type.
2. Marketing strategyQuestion the marketing strategy, methods of communication, references, and connections a broker has with other real estate professionals before making a decision.
3. Full-time ProfessionalMake certain to hire a professional who is available on a full-time basis.
4. GuidanceIdeally, a realtor will be able to guide you through the process of searching for and purchasing a house.
5. Local RealtorLocal realtors who work for themselves should not be dismissed. They may have more intimate knowledge of a community, than a large real estate company

In addition to the questions listed above, there are several other factors to consider when hiring a real estate agent or brokerage.

Availability of Real Estate Agents or BrokeragesWhile most real estate brokers will give you value, you need to choose the broker who shall be available to you in your hour of need.
Offer SuggestionsA good broker is the one who can offer you the best suggestions about the home and how to manage the process. Broker’s suggestions can really help in changing the aura of the home. They will also intimate if any repairs or improvements are required.
Local Real Estate BrokeragesIt s always recommended to hire a local broker who has a total grip on the city in which the property is located. This is because such agents know in and out of the area.

For finding a local real estate agent, you can search on RE websites or take the help of friends/relatives.

» How to Sell My House Fast Jacksonville, FL: Check out the quickest ways to sell your Jacksonville home fast

For Home Buyers

Brokers are an option over FSBO as they bring a lot of comfort. A broker could prove to be important for both sellers and buyers. There is a specific set of abilities that distinguishes the best brokers from the rest when it comes time to buy a house.

Point to RememberDescription
1. Good Communication Look for an agent who is a good communicator and can answer all of your questions about the home-buying process.
2. Reliable Experience When interviewing real estate agents, be sure to not only inquire about the length of time they have been in the business of buying and selling homes, but also inquire about their specific experience.
3. Strong Local Market Knowledge Each market is unique. In order to navigate the nuances of your local market, you'll need a real estate agent who is familiar with local market trends and patterns. Choose a real estate agent who has a track record of quickly placing buyers in homes (and getting them a great deal, too).
4. Positive Reviews Online reviews are a great resource when choosing a realtor. Read as many reviews as you can before choosing a real estate agent, and look for past clients who have only positive things to say about their experiences.
5. Personal Rapport Ultimately, you want a realtor you like. You'll be spending a lot of time together, so choose someone you enjoy being around and who truly understands your needs.

Final Word

Selling or buying a house is a hectic task if it has to be done by either party all by themselves. Thus, many people go with a broker to tackle their real estate needs. However, choosing an inefficient brokerage or the broker may affect your overall experience and can cause grave financial losses.

Also, while selling your house you will have to shell out a 6% agent commission which is a considerable amount that will be borne by the seller.

To overcome hefty agent commission, you can choose Flat Fee MLS platforms like Houzeo that work at minimal prices. Here are some of the features of Houzeo:

💻 Houzeo’s tech-centric broker partners charge just the upfront flat fee, and no commission for all DIY plans (except in minimum service states)
👩🏻‍💻 Offers typically are routed to the brokers. Houzeo’s Offers Platform allows your broker to present the offer to you instantly
💰 Houzeo Offers Platform allows sellers to Counter an Offer and Request Highest & Best Offers Online
📱 Houzeo Showings is available both on Houzeo’s website and on the Houzeo mobile app (learn more)
🕛 Available only on weekdays up to 1 pm, and only in select MLS’. After you’ve purchased the Gold or Platinum plans, email with the subject line “Expedited Listing Request: “. Service is free for Gold and Platinum plan customers

Eager to Know How Houzeo Works?

Check out the following video for all the details you need:

>> Start Your FREE Listing NOW! <<


What is the average real estate commission in Jacksonville, Florida?

The average real estate commission in Jacksonville, FL is 5%-6%

How is the real estate market in Jacksonville, FL?

The real estate market in Jacksonville, FL is rising exponentially. There is a lot of scope in Real Estate in Jacksonville. Real estate experts have given a green flag as far as Real Estate selling and buying processes are concerned. Check out data from Redfin to understand the trends.

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