Table of Contents

10 min read Feb 19, 2024

How to Wholesale Real Estate in Milwaukee, WI in 2024?

Top Milwaukee real estate wholesalers earn up to $66,000 per year. With rising home prices and strong job market predictions for 2024, you can earn even more.

Even as a beginner, you can earn up to $58,000 per year in wholesaling real estate in Milwaukee. Apart from market conditions, your success will depend on how well you understand the wholesale real estate laws in Milwaukee.

3 Reasons to Wholesale in 2024 🏡

  1. Increase in Home Prices: According to NAR, home prices in 2024 will increase by 2.6%. This will help you assign your contract to a cash buyer at a higher price.
  2. Robust Job Market: Strong economic projections indicate a flourishing job market in Milwaukee in the coming year. This means more people with stable jobs and higher incomes can afford homes. Also, this can increase property values and benefit wholesalers.
  3. Profit With Zero Investment: You don’t buy, hold, or finance properties while wholesaling. You only sign the contract with the seller and hand it over to the investor. The investor, in turn, pays you the assignment fee, which can be up to $20,000.

What Is Wholesale Real Estate?

Wholesale real estate is an investment strategy. Here, the wholesaler acquires the contract from a seller and sells it to an interested buyer.

Wholesalers typically look for home sellers who want to unload distressed properties. Such sellers are usually interested in selling as is for cash. Also, they are ready to settle below the fair market value (FMV) of the property.

The wholesaler enters into a contract with the seller for a lower price and assigns the contract to a buyer for a higher price. In turn, the wholesaler charges the price difference as the service or the assignment fee.

Wholesaling Real Estate Example

A homeowner wishes to unload a distressed property without investing in repairs. Also, the owner is ready to sell below FMV.

A wholesaler enters into a contract with the homeowner and offers $110,000. The wholesaler then finds an investor from their buyer’s list who offers $130,000 for the property.

The investor takes over the contract by paying $20,000 to the wholesaler as the assignment fees.

7 Steps to Wholesaling Real Estate in Milwaukee

Anybody with knowledge of the real estate market can be a wholesaler in Milwaukee. However, you need to be systematic and prepare well for the deal to guarantee success.

Here’s how to wholesale real estate in Milwaukee in 7 steps:

1. Learn About the Milwaukee Housing Market and Real Estate Laws

Find a mentor or a coach who can introduce you to wholesaling real estate in Milwaukee. Attend seminars and networking events to learn how to assess Wisconsin housing market trends.

Furthermore, you can enroll in a wholesale real estate course to strengthen your basics. These courses teach you how to build a solid marketing strategy and help you map an investment plan.

After you grasp the fundamentals, learn about Milwaukee real estate wholesaling laws. Consult a Milwaukee real estate attorney to learn about the legalities of wholesaling homes in Milwaukee.

2. Create a Diverse Buyer’s List

With a diverse buyer’s list, you can offer faster closings and attract more home sellers. Your buyer’s list should include Milwaukee cash buyers, rehabbers, rental property owners, and other wholesalers.

Here’s how you can build a diverse buyer’s list:

  • Send cold emails.
  • Attend real estate seminars.
  • Visit property auctions to meet investors.
  • Join the online forums of real estate professionals.
  • Connect with local property management companies.

3. Find the Right Sellers

Typically, most sellers want to maximize their net proceeds, even if it means waiting longer. However, you need to target sellers who want to close quickly and are ready to sell below the FMV.

For instance, a seller on the verge of foreclosure or someone who wants to sell a distressed property in Milwaukee. Here’s how you can find your ideal seller:

  • Use the MLS: Multiple Listing Service (MLS) is a database that real estate agents use to list all types of properties. If you have (or can get) access to the Wisconsin MLS, search for “As Is” properties. Sellers who are in urgent need of funds and want a speedy closing list properties “As Is”.
  • Search Your Local Area: Scan the houses on sale while driving or taking a walk. Focus more on abandoned or vacant homes in your neighborhood.
  • Network to Find Properties: Take inputs from your family and friends about the properties on the market. 63% of Realtors use social media to market property listings. Join Facebook groups and follow Instagram pages to learn about new property listings in Milwaukee.
  • Use Bandit Signs: These are like small billboards or printed signs. Buy a “We Buy Houses For Cash” bandit sign to attract motivated home sellers.
  • View Listings on Real Estate Websites: Find homes that have been on the market for a long time. You can use real estate websites like Houzeo, Zillow, Trulia, etc. They have advanced search features to help you find foreclosure homes in Milwaukee.

4. Perform Due Diligence and Make an Offer

Before you make an offer on a property, try to gather as much information as you can. Determine the fair market value of the property by running comps.

While making an offer, account for Wisconsin closing costs, your fee, the buyer’s holding costs, and their end profit. Communicate to the seller that you are a real estate wholesaler and not the buyer.

5. Draw a Purchase and Sale Contract

The wholesale real estate contract in Milwaukee contains the asking price, the closing timeline, and other contingencies.

Remember to include the inspection contingency clause while drafting the contract. This will allow you to back out of the offer if serious defects are found during the inspection.

As a wholesaler, you need to decide whether to assign the contract to an investor or an eligible buyer. In both cases, there is a “contract handoff”, where you give authority over the contract to the buyer.

6. Assign the Contract

Finalize a buyer from your buyer’s list. Pitch the house to the buyer based on its FMV report and the after repair value (ARV) estimate.

If the buyer agrees, you assign the contract to them and transfer the ownership of the purchase agreement. In return, you get the assignment fee and relinquish your rights over the contract.

The assignment fee is the difference between the amount you pay the seller and the amount you get from the buyer.

7. Coordinate the Closing

At this stage, you sign the contract and formally hand it over to the buyer. The buyer can repair the home or re-sell it to another investor.

Two Ways to End a Wholesale Real Estate Deal

Depending on whether you find the buyer or not, there are two ways to close real estate wholesale deals in Milwaukee.

  • Assign the Contract: You finalize a buyer and hand over the contract to them. You get your assignment fee after the buyer completes the purchase.
  • Double Close: You buy the property for a short period of time to wholesale it to an end-buyer later. In this case, you owned the property for some time before selling it.

Is Wholesaling Real Estate Legal in Milwaukee?

Yes, wholesaling real estate is legal in Milwaukee as long as you follow the real estate laws of the state.

As a wholesaler, you should be transparent about your role in the transaction. Remember, at no point should you act like a licensed real estate agent representing the seller or the buyer.

The contract should clearly state that you have an equitable interest in the property and don’t wish to buy the house itself. Apart from that, you will have to furnish proof of funds to demonstrate your interest in the property clearly.

While wholesaling real estate in Milwaukee is legal, here are a few things you should steer clear of:

  • Wholesaling without a transparent contract
  • Bringing the buyer to the deal first
  • Failing to prove your intent as a wholesaler

Do You Need a License to Wholesale Real Estate in Milwaukee?

No, you don’t need a license to wholesale real estate in Milwaukee.

However, having a real estate agent’s license can have added benefits. You will have access to the MLS to search properties for wholesale. You can also use the MLS to find the end buyer.

Is Wholesaling Real Estate in Milwaukee Profitable?

Yes, wholesaling real estate in Milwaukee is profitable.

On average, real estate wholesalers in Milwaukee earn $57,997 per year. The number can go up to $65,569 for the top earners. However, if you are familiar with the basics of the Milwaukee wholesale real estate process, the sky is the limit.

An average wholesaler earns $2,000 to $7,000 in the assignment fee per deal. For experienced wholesalers in Milwaukee, this figure is between $15,000 and $20,000. So, it shouldn’t take you a lot of transactions to make a good profit.

Pros and Cons of Wholesaling Real Estate in Milwaukee

Wholesale real estate requires low capital investment and offers a simple learning curve. However, like all things, this investment strategy has its pros and cons.

✅ Pros of Wholesaling Houses

  • Little Cash and No Credit Requirements: You only act as a link between the buyer and seller and don’t purchase the property yourself. Therefore, the amount of money in your bank account or a poor credit score doesn’t impact the wholesaling process.
  • Low Barrier to Entry: You don’t need a license or a degree to start wholesaling real estate in Milwaukee. Also, you don’t have to learn how to make repairs and upsell. All you need to do is master the basics and complete your due diligence.
  • Low Financial Risks: You don’t buy, hold, or finance the property while wholesaling it. This makes it a relatively risk-free real estate investment strategy.
  • Quick Profits: Find a buyer to charge the assigning fee between 5% and 10% of the selling price. If you choose to double-close, you can increase your profit by buying a cheap house and reselling it.

❌ Cons of Wholesaling Houses

  • Difficult to Finalize a Buyer: You may have to purchase the property yourself if you cannot find a buyer in the promised timeframe. To avoid such problems, have a solid buyer’s list ready. You should have a buyer in mind even before you make an offer on a house.
  • Legal Complexities: Many people question the legality of this investment strategy. This is because wholesalers only sell the contract, not the house itself. Also, one doesn’t require a license to start wholesaling in Milwaukee, which further adds to the distrust.
  • Insecure Income: The number of properties you wholesale and your eventual earnings greatly depend on market conditions. So, be extra careful with your finances if you choose to wholesale full-time.

Is Wholesale Real Estate in Milwaukee Worth It?

Yes, real estate wholesaling in Milwaukee is worth all your efforts. Wholesaling involves minimal expenses and helps you earn more profits. You also build a strong network of Milwaukee real estate professionals, which can help you explore other avenues of real estate investments.

Your success in wholesaling largely depends on searching for the right property and quickly closing the deal. Build a solid list of buyers to ensure faster closing.

To find properties to wholesale in Milwaukee, view listings on real estate sites like Houzeo, Zillow, Redfin, Realtor.com, etc. These websites have advanced search filters to help you find foreclosures, as-is homes, etc.

Find Wholesale Properties For Sale With Houzeo

With thousands of property listings, Houzeo.com is one of the biggest property listing sites in the US. Find condos, townhouses, co-ops, and other types of homes for sale in Milwaukee on Houzeo.

» Need More Clarity? Read these exclusive Houzeo reviews and learn why the platform is the best in America’s competitive housing market.

Frequently Asked Questions

Can you wholesale in Milwaukee without a license?

Yes, you can wholesale real estate in Milwaukee without a license. Ensure to convey to the buyers that you are selling your rights over the wholesale contract and not the property itself.

How to find wholesale properties in Milwaukee?

Here are the ways to find wholesale properties in Milwaukee:

1. Browse properties on the MLS
2. Network with real estate professionals to find properties
3. View Milwaukee homes for sale on real estate websites like Houzeo, Zillow, and Trulia

Can I wholesale as a Realtor in Milwaukee?

Yes, you can wholesale as a Realtor in Milwaukee as long as you comply with the existing wholesaling laws of the state.

Do you need a real estate license to wholesale in Milwaukee?

No, you don't need a real estate license to wholesale real estate in Milwaukee.

Also Read

Milwaukee Wholesale Real Estate Wisconsin

Save $20

On Silver & up plans

Use Coupon Code:

Copied
Need help? Call us on
(844) 448-0110