Your local Florida MLS is the #1 tool to market your home for sale. A Flat Fee MLS listing will get you listed on your local MLS for a flat fee, instead of a 3% commission. In Florida’s housing market, that can save you $10,000 on a median home!
No wonder home sellers from Tallahassee to South Beach are using a Flat Fee MLS Florida listing to sell their home! But beware of cheap $99 or $149 services. Many have hidden costs, overpriced upgrades, and may end up costing you hundreds or thousands more.
We’ve spent hundreds of hours researching the best Flat Fee MLS listing services in the Sunshine State. Check out our rankings so you can confidently pick the right service for you!
Houzeo is America’s best home buying and selling platform.
For Home Sellers: List your home for a Flat Fee, and save 2.5% to 5.5% on the listing agent commission! That’s thousands of dollars extra in your pocket.
For Home Buyers: Houzeo has the most number of houses for sale in Florida. Start your dream home search now!
We reviewed over 50 national and local Flat Fee MLS services in Florida using public information you can verify: search results, broker websites, customer reviews, and FAQs. Instead of just looking at the price, we evaluated each company on four key pillars that matter most to sellers:
- Customer Ratings and Reviews: We analyzed verified customer feedback from platforms like Trustpilot, Reddit, BBB, and Yelp. A strong track record of recent positive reviews indicates a company’s quality and reliability.
- Pricing and Transparency: We focused on companies that offer straightforward, competitive pricing. Additionally, we prioritized value for money and flagged any hidden fees that could impact your savings.
- Core Services and Technology: A high ranking requires more than just an MLS listing. We evaluated the quality of each company’s technology, including tools for managing listings, scheduling showings, and reviewing offers.
- Customer Support: We assessed the responsiveness and expertise of each company’s support team. Services that offer consistent, high-quality assistance rank higher than those with limited or unreliable support.
Yes! You can list your home for sale or search millions of homes on the Houzeo mobile app!
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Rankings: Florida’s Best Flat Fee MLS Companies in 2026
| Flat Fee MLS Service | Price | 100% Online | Offer Management | Showing Management | 5-Star Reviews | Mobile App |
|---|---|---|---|---|---|---|
| 1. Houzeo | $249 | ✅ | ✅ | ✅ | ✅ | ✅ |
| 2. HomeZu by Simple Choice | $399 | ❌ | ❌ | ❌ | ✅ | ❌ |
| 3. List With Freedom | $89 | ❌ | ❌ | ❌ | ❌ | ❌ |
| 4. Beycome | $99 | ❌ | ✅ | ✅ | ❌ | ❌ |
| 5. Homecoin | $149 | ❌ | ❌ | ✅ | ❌ | ❌ |
| 6. Premier Flat Fee | $49/month | ❌ | ❌ | ❌ | ❌ | ❌ |
| 7. Mink Realty | $499 | ❌ | ✅ | ✅ | ✅ | ❌ |
| 8. List Now Realty | $400 | ❌ | ❌ | ✅ | ✅ | ❌ |
| 9. Wendy Smith Flat Fee MLS Services | $250 | ❌ | ❌ | ❌ | ❌ | ❌ |
| 10. Flat Fee MLS Realty | $249 | ❌ | ❌ | ❌ | ❌ | ❌ |
| 11. Jack Keller Inc. Realtors | $150 | ❌ | ❌ | ✅ | ❌ | ❌ |
Key Takeaways
- A Florida Flat Fee MLS listing gets your home on the MLS for a fixed upfront fee, up to $300. That saves you almost $10,000 on a $408,100 median home in Florida.
- Cheap $99 to $149 services will get you a bare-bones listing. They often come with expensive add-ons and hidden costs.
- The 3 best Flat Fee MLS listing services in Florida are Houzeo.com, HomeZu, and List With Freedom.
- Houzeo is the largest Flat Fee MLS listing service in America. Houzeo also has the most number of homes for sale in Florida.
What Is a Florida Flat Fee MLS Listing Service?
A Florida Flat Fee MLS service allows homeowners to list their property on the MLS for a fixed fee, bypassing the traditional listing agent commission. This approach provides you with increased exposure while maintaining control over the sale process.
Why Does MLS Exposure Matter?
The MLS is the most powerful marketing tool for sellers. 88% of home buyers search the MLS for their new homes. Additionally, homes on the MLS sell for 17.5% more than those not on the MLS.
Listing on the MLS broadcasts your home to a massive audience. But, how does this work?
- First, your house is on a database used by agents searching for properties for their clients.
- Second, it automatically shares your listing to top real estate websites like Zillow, Realtor.com, and Redfin, among others.
This increased exposure may generate more buyer inquiries, more showings, and more offers, which is what ultimately drives a higher final sale price.
👉 List on MLS in Florida with Houzeo: Get your home seen by more buyers for just $249!
Flat Fee MLS vs. By Owner vs. Agent: Which Is the Best?
It depends on whether your focus is cost savings or convenience.
A traditional agent offers a full-service experience but charges a steep commission. For Sale By Owner sites in Florida save you that fee, but cut you off from the MLS. This limits your buyer pool. Flat Fee MLS gives you the critical MLS exposure you need. However, you may have to handle tasks such as pricing, marketing, and negotiations.
| Features | Traditional Agent | FSBO | Flat Fee MLS |
| Cost to Seller | High commission | No cost | Low cost |
| Control | Less control | Total control | Total control |
| MLS Exposure | Yes | No | Yes |
| Yard Signs | Yes | No | Optional* |
| Lock Box | Yes | No | Optional* |
| Negotiation Assistance | Yes | No | Optional* |
*The best Florida Flat Fee MLS services provide add-ons like a yard sign, lockboxes, etc., to attract buyers without the high fees.
Reviews: 11 Best Florida’s Flat Fee MLS Listing Services in 2026
Many Florida Flat Fee MLS companies promise significant savings. However, they differ in critical areas, such as customer support, technology, and pricing transparency.
We have listed the 11 best options available to you in the Sunshine State. We’ve compared their fees, features, and overall effectiveness to help you make an informed decision:
1. Houzeo: Florida’s #1 Flat Fee MLS Service
100% ONLINE
Listing Fee: $249Houzeo dominates the Flat Fee MLS market with over 200k active Florida real estate listings. You get to choose from three packages:
- Silver Package – $249 + 0.5% at Close: This package offers MLS visibility for 6 months with 24 high-quality photos. You can take charge of showings and make unlimited changes to your listing. You also get a yard sign for free, if you submit a selfie with it.
- Gold Package – $299 + 1% at Close: You get all the Silver package benefits, plus unlimited photo uploads. Relevant documents, like Florida seller disclosures, automatically get assigned to you. You can review and sign them digitally.
- Platinum Package – $349 + 1.25% at Close: You get all the features in the Gold plan, along with a year-long listing duration. It also includes dedicated concierge support designed specifically for new home sellers.
Here’s why homeowners trust Houzeo as the #1 Florida Flat Fee MLS service:
- Max Exposure: Your Florida home listing will be visible on your local MLS and major real estate platforms like Zillow, Trulia, and Realtor.com.
- 100% Online: You can list your home, manage offers, and close deals, all at your fingertips with the powerful Houzeo Mobile App. To simplify the process, Houzeo will automatically assign the correct MLS paperwork based on your address.
- Instant Social Sharing: You can share your home listing with just a tap across social platforms like Facebook, WhatsApp, LinkedIn, and X.
- 5-Star Customer Service: You can get prompt, expert answers from Houzeo’s 5-star support team via chat 6 days a week. This helps you keep your home sale on track.
- No Hidden Fees: What you see is what you pay. All fees are disclosed upfront.
There are no dealbreakers.
» Is Houzeo Legit? Find out why savvy homeowners choose Houzeo to sell smarter, faster, and on their terms.
Houzeo boasts a 4.9 out of 5-star rating. Home sellers love its quick listing process and mobile app.
» Houzeo Reviews: Check out testimonials by over 11,000 satisfied customers who opted for Houzeo.
👉 Our Take: We recommend Houzeo’s Gold Plan for most home sellers. It gives you maximum exposure, big savings, and access to high-tech tools. You also get licensed broker assistance with home pricing, offer negotiations, inspections, and closing.
2. HomeZu by Simple Choice
SIMPLE, LOW-COST MLS LISTING
Listing Fee: $399HomeZu by Simple Choice operates in multiple states with different Flat Fee MLS packages. However, they do have one standardized package across all states:
- Basic Package – $399 + 0.1% at Close: This package includes a 6-month MLS listing with up to 20 photos, a FSBO yard sign, and all necessary seller disclosure forms.
Here are some advantages of listing with HomeZu by Simple Choice:
- Market Exposure: Your home is listed on popular real estate websites like Realtor.com, Zillow, Trulia, and others, maximizing buyer visibility.
- Free Listing Changes: You can make updates to your listing without paying any additional fees.
- Automatically Assigned Seller Disclosures: HomeZu by Simple Choice provides all necessary state-mandated disclosures to streamline your listing process.
- Free Open House Ads: You can add 2 open house ads on the MLS for no extra cost to help attract potential buyers.
Here are some deal breakers we found that you should consider before listing your house with HomeZu by Simple Choice:
- Varying Prices: Package prices differ by state, which may create uncertainty when opting for a plan.
- Unclear Policies: HomeZu’s refund and cancellation policies aren’t clearly mentioned on their website.
- No Mobile App: You must manage all property tasks through a web browser. You miss out on instant mobile notifications when buyers express interest, and it becomes less convenient to respond to inquiries.
- Not Fully Online: You cannot complete the entire home-selling process digitally. You’ll need to handle certain tasks through phone calls or in-person interactions, which can slow down your transaction.
HomeZu by Simple Choice has 4.9 out of 5 stars from 100+ reviews on Google.
👉 Our Take: HomeZu by Simple Choice offers features like free listing changes and included required disclosures. However, you should carefully research the company due to their varying state-based pricing and unclear refund and cancellation policies.
3. List With Freedom
EXPERIENCED BROKER
Listing Fee: $89List With Freedom is a popular Flat Fee Multiple Listing Service that offers 3 packages:
- Gold Package – $89 + 0.5% at Close: You can list your home for 6 months with 25 photos and make unlimited changes. Online showing service, open house, a professional yard sign, and other services are available at additional charges.
- Platinum Package – $195 + 0.25% at Close: You get everything in the Gold plan, but instead of 25 photos, you can list with the maximum number of photos.
- Platinum Plus Package – $395 + 0.25% at Close: This package provides a 12-month listing term with an online showing service, virtual tour, and other features. Add-on services come with additional costs.
Here are some advantages of choosing List With Freedom:
- Affordable Pricing: Listing packages start as low as $89, making home selling accessible and budget-friendly.
- Unlimited Listing Changes: Regardless of the plan you choose, you can update your listing as often as needed at no extra cost.
- Extensive Nationwide Coverage: List With Freedom operates in over 45 states, providing broad market access for sellers across the U.S.
Here are some drawbacks of using List With Freedom:
- Extra Charges: You need to pay a compliance fee of 0.25% to 0.5% when your property is sold. This can significantly increase your expenses at closing.
- Costly Add-Ons: Optional services like virtual tours, open houses, and offer reviews increase transaction costs. List With Freedom charges $49 for a yard sign, and you have to pay the installation costs.
- Limited Online Showing Service: Online showing services are not available in all areas. Additionally, if the service is included in your listing package, the company doesn’t provide a refund or credit.
- No Mobile App: You handle all property management tasks through a web browser. You miss out on instant mobile notifications when buyers express interest. Also, it becomes less convenient to manage features like one-tap responses to inquiries or quick photo uploads.
List With Freedom has a 4.7 out of 5-star rating from 840+ reviews on Google.
» List With Freedom Reviews: Is this flat fee company the right choice for your home sale? Read our in-depth review to find out!
👉 Our Take: List With Freedom charges a 0.25% – 0.50% compliance fee at closing, which can significantly increase your expenses. Instead, opt for a Flat Fee MLS service that discloses all its fees upfront so you don’t get any surprises later.
4. Beycome
TECH-DRIVEN PLATFORM
Listing Fee: $99With Beycome, you can choose from 3 Flat Fee MLS packages to list your house:
- Basic Package – $99: You can upload the maximum number of photos allowed by the MLS, and your house is listed for 2 years.
- Enhanced Package – $399: Along with the features in the Basic Package, you get 25 HDR photos and a personalized yard sign.
- Concierge Service – $599 + 1% at Close: You can avail of an immersive 3D tour. You also get negotiation and paperwork support, along with home valuation and pricing assistance.
Here are the advantages of listing with Beycome:
- Effective Marketing Tools: You can schedule open houses and get customizable flyers and brochures.
- Unlimited Photos: You get to upload as many photos as you want, helping you showcase your house better. Moreover, the higher-priced packages include an additional 25 professional HDR pictures.
- Free Access to Legal Forms: You can access all the paperwork for selling your house without a Realtor for free. You also get paperwork support.
In our research, we came across some drawbacks of listing with Beycome:
- Limited Support: You don’t get negotiation and paperwork support in the Basic and Enhanced packages. You may have to opt for an upgrade to avail them.
- Misleading MLS Placement: Some customers have reported being listed on the wrong MLS, resulting in poor local exposure.
- Limited Regional Availability: Beycome is not available nationwide and only operates in 12 states. If you reside outside these states, you will need to seek other Flat Fee MLS listing services.
- Mandatory Cancellation Fee: You need to pay a $25 cancellation fee if you choose the Recommended Enhanced package and decide to terminate your listing early (except in Georgia). This adds an extra cost if your plans change or you’re unsatisfied with the service.
- No Mobile App: They do not have a dedicated mobile app. You handle all property management through a browser-based platform. You miss instant notifications when buyers express interest, making on-the-go management less convenient.
Beycome has 4.4 out of 5 stars from 770+ reviews on Google.
» Beycome Reviews: Is Beycome the best option to sell your home? Read our in-depth review to find out!
👉 Our Take: We recommend Beycome for sellers seeking a Flat Fee MLS service with excellent customer support. If you need help with negotiation and paperwork, Beycome is a great choice.
5. Homecoin
AFFORDABLE SERVICE
Listing Fee: $149Homecoin offers a single Flat Fee MLS package:
- Listing Package – $149: You get a 12-month listing term with a free Homecoin sign.
Additional Services:
- Post Rental: $99+ (price varies by area)
- Lockbox Rentals: $125 (price varies by MLS)
- Pro Real Estate Photography: $182 (price varies by area)
- Seller Agent (varies): You can avail two packages for seller agent. Standard package costs $149/hr and the premium package costs $2,999.
Homecoin offers the following advantages to home sellers:
- Free Disclosures: You get all the necessary state and federal seller disclosures.
- Covers 22 States: You can avail Homecoin services in 22 states across America. Some of the major states they cover are Florida, California, Texas, and Arizona.
In our research, we found some limitations of Homecoin, which could make your experience less satisfactory:
- Essentials as Add-Ons: Homecoin will charge you extra for essential features like showing management and a lockbox.
- Variable Pricing by Location: Prices vary by location depending on your state. This makes it difficult to budget accurately without first checking your specific area’s pricing.
- No Offer Management: You lack a centralized system to track, compare, and manage multiple offers. This makes it difficult to organize competing bids and can lead to confusion when handling negotiations with several interested buyers.
- No Mobile App for iOS or Android: You manage all property tasks through their website. You miss out on instant mobile notifications when buyers express interest, and it becomes less convenient to respond to inquiries or upload photos on the go.
- Delayed Buyer Communication: You don’t receive buyer inquiries directly. All messages from interested buyers go to Homecoin first and then get forwarded to you. This creates an unnecessary delay in communication.
Homecoin has 4.4 out of 5 stars from 140+ reviews on Google.
» Homecoin Reviews: Is the company worth it? Read our blog to find out.
👉 Our Take: Homecoin offers only a single package for listing on the MLS. While the $149 flat fee is definitely attractive, the additional features, such as professional photography and lockbox rentals, come with a hefty price tag.
6. Premier Flat Fee
MAXIMUM EXPOSURE
Listing Fee: $49/monthPremier Flat Fee offers 3 MLS packages:
- Starter Package – $49/Month: You can upload a maximum of 35 home pictures and access real estate forms. Additionally, you get to make 1 listing edit.
- Pro Package – $49/Month +$149 at Close: You get additional services like printable open house flyers, market price analysis, and a weekly Realtor.com seller’s performance report. However, you need to pay $149 in closing costs.
- Premier Package – $49/Month + $499 at Close: You can upload up to 50 home photos and get services like broker guidance and contract review by an attorney. But you need to pay $499 at closing.
🚩 Additional Charges: Premier Flat Fee charges a further $15 per additional price/listing update for Starter and Pro packages.
Premier Flat Fee offers a number of advantages to home sellers:
- Expanded Market Exposure: Your home listing is syndicated to popular websites like Realtor.com, giving it maximum exposure.
- Free Trial: You can sign up for a 7-day free trial of the packages before you purchase them.
- Monthly Subscription: You pay $49 per month. This means you can save a good amount of money if you are able to sell your home fast.
- Open House: Pro and Premium packages provide open house announcements, increasing visibility.
In our research, we found some deal breakers with Premier Flat Fee:
- Additional Costs for Marketing: You can avail of essential services like an open house announcement and a virtual property tour only in the Pro and Premier Packages.
- Limited Listing Changes: You can make just 1 and 2 listing changes per month in the Starter and Pro Packages, respectively. To make unlimited listing changes, you must opt for the Premier Package.
Premier Flat Fee is rated 5 out of 5 stars from 30+ reviews on Google.
👉 Our Take: With Premier Flat Fee, you receive assistance from a knowledgeable, licensed real estate broker. They even offer a free 7-day trial. However, we do not recommend them due to their limited coverage and a $15 fee per additional listing change.
7. Mink Realty
MID-RANGE OPTION
Listing Fee: $499Mink Realty offers two Flat Fee MLS listing packages:
- Gold Package – $499 + $500 at Close: Along with the services mentioned in the Silver package, you get a showings scheduler, an offer platform, and agent feedback service. You can also upload up to 50 photos.
- Platinum Package – $499 + $2,500 at Close: You get all the services from the Gold package, plus assistance with negotiations and inspection repair requests. Additionally, your listing will be live for 12 months. However, they charge a flat $2,500 closing fee.
Here are some green flags about Mink Realty:
- Wide Market Exposure: Your property will get syndicated to real estate websites like Remax, Zillow, Trulia, and Realtor.com.
- Buyer Leads are Directly Forwarded: All buyer leads are directly forwarded to you. This means no agent interference.
Donna Mink has a stellar reputation within the broker community. However, keep the following drawbacks in mind before listing with Mink Realty:
- Limited Coverage: Mink Realty offers services only in Florida, Indiana, and Kentucky.
- Additional Costs for Services: Opting for certain services, like a FSBO yard sign, Facebook marketing, and open house marketing, can increase the total cost of the transaction.
Mink Realty has a stellar rating of 5 out of 5 stars from 10+ reviews on Google.
👉 Our Take: Mink Realty’s broker, Donna Mink, has represented thousands of home sellers. We recommend Mink Realty if you’re looking for a Flat Fee MLS service with expert broker support in Kentucky, Florida, or Indiana. However, keep in mind that their Silver package is only suitable for land or lot listings.
8. List Now Realty
UNLIMITED CHANGES
Listing Fee: $400List Now Realty offers two Flat Fee MLS packages for Florida home sellers:
- Flat Fee MLS Listing Package – $400: Your property is listed on the MLS until it’s sold. Also, you can post maximum photos allowed by the MLS and make unlimited changes to your listing.
- Full-Service Listing Package – 4% at Close: You get access to professional real estate photography. Also, you get assistance for negotiations and the listing process.
Here are some of the benefits that you get with List Now Realty:
- Local MLS Listing: With List Now Realty, your property gets listed on local Florida MLSs, increasing your property’s visibility to both local agents and buyers.
- Maximum Photos: You can upload the maximum number of photos allowed by the MLS.
- Free Listing Changes: You can make unlimited updates to your listing in both packages.
- Buyer Leads Forwarding: All buyer leads are directly forwarded to you with no agent involvement. This allows you to connect directly with the buyers.
- No Cancellation Fee: List Now Realty charges no cancellation fees if you choose to cancel your Florida Flat Fee MLS listing.
In our research, we found some drawbacks of List With Freedom that could make your selling experience less satisfactory:
- Limited Coverage: List Now Realty provides its services only in 37 Florida counties. As a result, many sellers won’t be able to avail of their services.
- Non-Refundable Listing: You are eligible for only a 50% refund if you cancel before your property is listed on the MLS. Once your property is listed, you don’t get any refund.
- Lack of Marketing Tools: Yard signs and lock boxes are vital tools for attracting more offers. However, List Now Realty does not offer these tools in their basic package.
List Now Realty has 4.9 out of 5 stars from 35 reviews on Google.
» List Now Realty Reviews: Check our in-depth review to know if List Now Realty is a good choice for your Florida Flat Fee MLS listing.
👉 Our Take: We recommend List Now Realty for experienced sellers who are comfortable handling most aspects of the sale themselves. However, if you want full-service assistance, you’ll have to pay a hefty 4% at close, which means paying thousands of dollars.
9. Wendy Smith Flat Fee MLS Services
COST EFFECTIVE
Listing Fee: $250Wendy Smith is a licensed and experienced real estate broker in Florida who offers one Flat Fee MLS package:
- Flat Fee MLS – $250: Your property will be listed on the MLS for a period of 12 months with full pricing assistance. There is also an option to cancel or extend your listing duration.
Add-ons:-
- Photo Change Out – $40
- Comparative Market Analysis – $50
- Contract Review – $75
The following are the advantages of listing with Wendy Smith Flat Fee MLS Services:
- Anytime Cancellation: You can cancel your listing anytime with Wendy before the expiration of the term.
- Free Changes: Changes up to a certain limit are offered for free. You can request changes in the listing via email.
- Buyer Agents Connect: Your contact information is available to buyer agents to contact you directly for showings and home offers.
Here are a few drawbacks of Wendy Smith Flat Fee MLS Services:
- No Assistance in Photography: Whether you take them yourself or with the help of a real estate photographer, the pictures on the MLS are solely your responsibility.
- Extra Charges for Add-ons: For basic services like CMA report, photo change out, etc. you will have to pay extra charges.
Wendy Smith Flat Fee MLS Services has 4.9 out of 5 stars from 25+ total reviews on Zillow.
👉 Our Take: We don't recommend Wendy Smith Flat Fee MLS Services as they offer only one package for a reasonable price. Additionally, you will have to pay extra for photo changes, CMA reports, and contract reviews. The lack of photography services can be a setback, too.
10. Flat Fee MLS Realty
AFFORDABLE PLANS
Listing Fee: $249Flat Fee MLS Realty offers 3 listing packages:
- Silver Package – $99: You get a 3-month listing term and can upload only 15 photos.
- Gold Package – $249: You can make unlimited changes to your listing. The package also includes open house scheduling, comparative market analysis, and a digital flyer.
- Platinum Package – $549: You can add over 25 professional HD photos and gain access to a lockbox and aerial drone photos.
🚩 $825 in Hidden Fees: Flat Fee MLS Realty costs $400 to buyer agents. They also charge you an additional $425 if you don’t use their recommended title agent. This fee isn’t mentioned upfront. Instead, it’s buried in their FAQs.
Listing with Flat Fee MLS Realty has some advantages:
- Local Exposure: Flat Fee MLS Realty gets your home on the local MLS, which makes it visible to nearby buyers and agents.
- Seller Disclosures Are Provided: Flat Fee MLS Realty provides you with a seller disclosure form that reveals known property defects and important information about the property’s condition.
- Free Listing Cancellation: Flat Fee MLS Realty does not charge you for cancelling your listing. You also get a full refund if your home is not listed on MLS.
In our research, we found a few drawbacks of Flat Fee MLS Realty:
- Poor Customer Reviews: Some customers complained their agent took a cut from both the seller and the buyer’s agent.
- Limited Listing Updates: Flat Fee MLS Realty allows you to make only 10 listing updates in their basic plan.
- Short Listing Term: With Flat Fee MLS Realty’s basic plan, you can list your home for only 3 months. For a longer listing term, you’ll need to choose an advanced package, which may increase your costs.
- Limited Marketing Tools: Flat Fee MLS Realty does not provide essential marketing tools such as a yard sign, which can limit your home’s visibility.
Flat Fee MLS Realty has 4.4 out of 5 stars from 95+ total reviews on Google.
» Flat Fee MLS Realty Reviews: Check out our detailed review to know more about Flat Fee MLS Realty’s fees and what real sellers have to say.
👉 Our Take: Flat Fee MLS Realty gets your home listed on the local MLS and allows you to set the buyer agent commission. However, we do not recommend them, as they charge an additional $825, which isn't mentioned upfront in their pricing.
11. Jack Keller Inc. Realtors
MULTIPLE LISTING OPTIONS
Listing Fee: $150Jack Keller Inc. Realtors offers 6 packages, ranging from $0 to $475, with flexible options to suit different needs:
- Flat Fee MLS Package 1- $75: This option is only for vacant land or commercial property. You get 12 photos, plus free contracts and paperwork.
- Flat Fee MLS Package 2 – $150: You can list homes, townhomes, and condos until the time your property gets sold. You can make unlimited changes to your listings and access contracts, addendums, and disclosures.
- Expert Seller Package 3 – $375: You get 100 photos, unlimited open houses, and a showing management app. You’ll also get weekly stats on your property.
- Everything Client Package – $475: It includes all the features of the Expert Seller package, plus a rent listing option.
- Partial Full Service – $475 down + 1.5% at Close: You get expert advice, escrow services, and unlimited open house scheduling. However, you will have to pay 1.5% at closing.
Jack Keller Inc. Realtors offers the following benefits to Florida home sellers:
- Unlimited Listing Term: The packages do not have a set listing period, ensuring your home stays on the MLS until it sells.
- Market Exposure: Your listing will appear on top real estate sites like Realtor.com, Redfin, Zillow, Trulia, Homes.com, and more.
- Unlimited Changes: Most of the packages allow you to make as many changes as required to your listing.
Jack Keller Inc. Realtors has a few drawbacks that FSBO home sellers should consider:
- Not 100% Online: You’ll need to fill out offline forms and return them, which can delay the listing activation by 2 to 3 business days.
- Customer Service Concerns: Some customers have reported unprofessional behavior and a lack of communication from agents.
Jack Keller Inc. Realtors is rated 3.5 out of 5 stars from 50+ reviews on Google.
👉 Our Take: Jack Keller Inc. Realtors offers multiple packages with an unlimited listing period. However, be prepared to face delayed listing activations, customer service concerns, and extra fees for listing changes.
🚩 Do Florida Flat Fee Listing Services Have Hidden Fees?
Yes. Many Flat Fee MLS services charge hidden fees in Florida, raising your home sale cost. For example, some companies may list your property for $99 but add undisclosed fees of $300 or more for extras like a yard sign or lockbox.
Watch out for these sneaky fees that you may encounter at closing:
- Cancellation Fee ($50–$100): If you take your home off the market before the listing agreement expires, you may have to pay an early termination fee.
- Listing Modification Fee ($25-$75): Need to change your asking price, update photos, or correct property details? Many services charge a fee for each modification made after the initial listing is published.
- Closing Fee (0.25%-1.25%): Some companies charge a percentage of the home’s sale price at closing, sometimes called a “compliance fee” or “success fee”.
- Addendum and Open House Fees ($25-$50): Fees may apply for processing addenda to your contract or for posting and updating open house schedules on the MLS. Moreover, each action could incur a separate charge.
👉 Pro Tip: Always read the terms and conditions, confirm all fees upfront, and compare providers to avoid unpleasant surprises.
Find a Flat Fee MLS Listing Service Near You
How Does a Flat Fee Multiple Listing Service in Florida Work?
A Flat Fee MLS service provides the marketing power of the MLS without the high commission. Only licensed agents can access the MLS. So these services partner with Florida real estate brokers to get your home listed.
The process is simple: you pay a one-time flat fee to the service. A licensed broker then puts your home on the MLS. This ensures your property gets the same exposure, all while you save thousands by avoiding the commission.
With over 72,000 New Yorkers and New Jerseyans moving to Florida, the chances of your property getting multiple offers are high. Once your property is on the MLS, agents can share it with interested buyers looking for houses for sale in Florida.
How Much Can You Save With a Flat Fee MLS Service in Florida?
Almost $10,000!
That’s the power of flat fee listings in Florida. Traditional listing agents can’t survive without their 3% MLS listing fees. But that would cost you tens of thousands of dollars in cities like Miami, Pensacola, and Fort Myers. For example, for a home priced at $408,100, you would have to pay $12,243 in agent fees.
On the other hand, a Flat Fee Florida MLS listing service like Houzeo charges you a one-time upfront fee of just $249 to $349. So, you’d save almost $10,000!
How to Choose the Best Flat Fee MLS Service in Florida for Your Home Sale?
Selecting the best Flat Fee MLS service is crucial to a successful home sale and can save you thousands in commissions. The right company provides maximum exposure and the support you need, while the wrong one can lead to hidden costs and frustration.
Ask yourself these questions before choosing a provider:
- What Level of Support Do You Need? Determine if you are comfortable managing the sale yourself or if you need assistance. Some services only provide a barebones listing, while others offer support with contracts, negotiations, and paperwork.
- What is the True Cost? Look beyond the initial listing fee. Check for additional charges, such as fees for listing changes, yard signs, lockboxes, or a percentage-based fee at closing.
- How Quickly Will Your Home Be Listed? Ask about the turnaround time from when you submit your information to when your listing goes live on the MLS. Top services can get your home listed within 48 hours.
- What MLS and Syndication Coverage is Included? Confirm that your home will be on your local Florida MLS. Your listing should also be syndicated to major real estate sites like Zillow and Realtor.com for maximum visibility.
- How Accessible is Customer Support? Before, during, and after your listing is active, you may have questions. Verify the company’s support hours to ensure you can get help when you need it.
The answers to these questions will help you select a service that aligns with your budget, selling strategy, and desired level of involvement.
👉 List your Florida home with Houzeo in just a few clicks. Get started now!
Should You Choose the Cheapest Flat Fee MLS Service in Florida?
No, cheap Flat Fee MLS services may not be the right choice for you as they typically provide only bare-bones listings. Additionally, some charge extra for essentials like yard signs, showings management, or lockbox access, raising your total costs.
Customer reviews of many low-cost listing services also mention limited support, inconsistencies in services, and slower listing timelines. The cheapest option may save money upfront, but could cost more later. Compare overall value, read reviews, and pick a service that balances affordability with quality.
Houzeo vs. HomeZu by Simple Choice vs. List With Freedom
Our research of the three best Flat Fee MLS Florida listing services reveals key differences in cost and convenience.
Houzeo offers the most affordable and technologically advanced option with a fully online process. Competitors like HomeZu and List With Freedom come with less automation and costly add-ons.
Let’s see how the features, fees, and services of these companies compare to help you make an informed selling decision:
| Factors | Houzeo | HomeZu | List With Freedom |
| Listing Price | $249 | $399 | $89 |
| Hidden Charges | No | No | No |
| 100% Online | Yes | No | No |
| Expensive Add-ons | No | No | Yes |
| Showings Management | Yes | No | No |
| Offer Management | Yes | No | No |
| Mobile App | Yes | No | No |
| Seller Disclosures | Yes | Yes | Yes |
| Pricing Assistance | Yes | No | No |
How to List Your Home on MLS Without a Realtor in Florida?
You can list your home on MLS in Florida without a traditional agent by using a Flat Fee MLS service. Your home will be on the local MLS and major home sites like Zillow, Trulia, and Redfin.
High-tech Flat Fee MLS services like Houzeo can provide you with the required forms and ensure that your listing complies with all MLS rules. You can handle the showings, negotiations, and offers, making the process straightforward.
Pros and Cons of Listing With Florida Flat Fee MLS Services
A Florida Flat Fee MLS service provides significant cost savings and gives you full control over the sale process. However, this approach carries the risk of hidden fees and limited professional support. Here are some pros and cons of listing your Florida home with a Flat Fee MLS service:
✅ Pros
- Great Savings: With a traditional agent, you have to pay a steep 3% listing commission. However, with an affordable flat rate MLS service, you can list your home For Sale By Owner and save up to $22,197 on an average $408,100 home.
- Max Exposure: With a flat fee listing, your home will be visible on major Florida real estate websites like Zillow, Redfin, and Trulia, increasing its exposure.
- Complete Control: You can set your price, negotiate directly with buyers, and control the showing schedule with a flat fee Florida listing service.
❌ Cons
- Hidden Fees: One of the biggest cons of working with Flat Fee Florida companies is the hidden fees disclosed at closing. Unfortunately, by then, it’s so late you can’t even back out of the contract!
- Additional Charges: Even some of the best Florida Flat Fee MLS listing services do not offer yard signs and pricing assistance in their basic packages. As a result, you will likely pay $500 to $1,000 more in add-ons.
- Limited Support: You will have to handle the paperwork, marketing, and closing of your home sale, all on your own.
- Time Commitment: Flat Fee MLS services mostly offer virtual broker assistance. You will have to dedicate significant time to market, list, and eventually sell your Florida home.
Mistakes to Avoid With a Florida Flat Fee MLS Service 🚫
To sell successfully with a Flat Fee MLS service, avoid common pitfalls like wrong pricing, inaccurate property details, and paperwork errors. Such errors waste time and cost top-dollar offers.
So, when selling your home, ensure that you don’t:
- Overprice Your Property: An unrealistic listing price can drive away serious buyers and increase your home’s days on market. Compare the house prices in Florida before setting your listing price.
- Forget to Prepare Your Home: Most buyers aren’t interested in shabby homes needing repairs and maintenance. But if you’re serious about selling, enhance your home’s curb appeal, declutter your space, and make minor repairs.
- Neglect Marketing Efforts: MLS exposure is great, but it’s not enough in Florida’s competitive market. Use traditional marketing tactics like yard signs to attract drive-by traffic. Learning how to sell a house on Facebook Marketplace is another great way to get more offers.
- Ignore Legal and Paperwork Requirements: FSBO paperwork is complex. But that’s not a reason to skip a Florida seller disclosure. Also, consult an attorney to verify contracts.
- Provide Incomplete or Inaccurate Listing Details: Falsifying your listing risks lawsuits, failed deals, and heavy MLS fines in Florida. Double-check your listing to avoid more expenses.
- Dismiss Buyer Inquiries and Offers: The number of homes for sale in the market is rising, giving buyers more options to choose from. Hence, respond promptly to all inquiries and offers to avoid losing out on a serious buyer.
- Choose the Wrong Flat Fee MLS Service: The wrong flat fee company will drown you in hidden fees, outdated tech, expensive add-ons, and poor customer support. Why throw away more than $500 for nothing when you can get superior service at just $249?
» Houzeo Reviews: Read what over 11,000 customers have to say – Florida’s #1 home buying and selling website.
