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11 min read May 22, 2023

7 Best Flat Fee MLS Wisconsin Companies (2023 Rankings)

From Madison to Milwaukee, Wisconsin home sellers are saving thousands by not paying the 6% real estate agent commission.

Wisconsin Flat Fee MLS companies have become very popular amongst WI home sellers because they have several advantages:

  • List & Sell for Just $349: Say NO to the 3% listing agent commission. And you get to select the Buyer Agent Commission. No buyer agent? Pay $0 commission!
  • Fast Listing: A Flat Fee MLS service can get you listed in 24-48 hours! Just in time for this Sunday’s open house you’re planning.
  • Cancel Anytime: Listing Agreements typically bind you to that agent for up to 1 year, even if you hate your agent. If you’re not tied to an offer, Flat Fee MLS listing agreements can typically be canceled anytime!
  • No Hidden Fees: Traditional real estate transactions are infamous for hidden charges that you see only at the closing table. High-tech Flat Fee MLS services are changing that by disclosing all fees upfront.

We’ve spent thousands of hours researching and reviewing the best Flat Fee MLS services in Badger State. Here are our rankings:

Rankings: Best Flat Fee MLS Wisconsin Companies

Flat Fee MLS ServicePriceAdditional Fees100% OnlineOffer ManagementShowing Management5-star ReviewsMobile App
1. Houzeo$349None
2. Milwaukee Flat Fee Homes$2,100⚠️$100
3. Lake Country Flat Fee$2,995None
4. Madcity Homes$500⚠️$5-$295
5. Sconsin Sells1% commissionNone
6. List With Standard1% commissionNone
7. Flat Fee Realty$2490.1%- 0.25%

Reviews: 7 Best Flat Fee MLS Wisconsin Listing Services


#1 Flat Fee MLS Service

Houzeo Logo
  • Listing Fee: $399
  • Available nationwide
  • Houzeo has 4.9 out of 5 stars 4.9/5 (4,523 reviews)

Houzeo offers 4 Flat Fee MLS packages.

  • Bronze Package – $329+: This package offers Houzeo listing only for 6 months with maximum photos.
  • Silver Package – $399+: This includes everything that home sellers typically look for.
  • Gold Package – $379+: It is Houzeo’s signature MLS package and includes all the technology Houzeo is known for Houzeo Showings, Houzeo Offers, and DigiTransact.
  • Platinum – $349+: It includes the assistance of a licensed broker to help you with negotiations, disclosures, and closing.

👉 Our Take: We recommend the GOLD plan. You’ll have access to Houzeo tech, making managing showings and offer negotiations easy!

» Houzeo Reviews: Houzeo is 100% online. You can finish listing formalities in less than 60 mins.

Houzeo is America’s #1 Flat Fee MLS service because of 4 reasons:

  1. Max Exposure: Houzeo MLS packages give you access to the MLS, Zillow, Trulia,, Redfin, and 100s of other websites.
  2. 5-star Customer Service: Houzeo has a fully staffed customer service desk available 6 days a week. Chats and emails are open 7 days a week. This is rare in today’s world.
  3. 100% Online: Houzeo is high-tech. For you, this means easy listing, fast changes, online showings, and online offers Houzeo Mobile App is also very powerful.
  4. No Listing Commission: In most states, you’ll be paying just a small flat fee to list on MLS. Houzeo covers 47 states + DC! And remember, all fees are disclosed upfront, so there are no Houzeo hidden fees. You get to bypass the listing agent commission!

There are no dealbreakers with Houzeo.

» Houzeo Reviews: Houzeo is rated “Excellent” with a 4.9 out of 5 star rating by 4,521 home sellers on Google Reviews and Trustpilot!

Houzeo is rated 4.9 out of 5 stars by thousands of home sellers on Google & Trustpilot.

» Houzeo Reviews: Check out how Team Houzeo has addressed all Houzeo complaints from home sellers. is Wisconsin’s #1 ranked Flat Fee MLS service. Houzeo provides an unbeatable combination of max savings, 5-star customer support, and cutting-edge technology.

Houzeo’s Bronze package is priced at $99. The Silver package is priced at $349, and the Gold at $399.

2. Milwaukee Flat Fee Homes


Milwaukee Flat Fee

Milwaukee Flat Fee Homes - Flat Fee MLS Wisconsin
  • Listing Fee: $550 + $1,550 at Closing
  • Additional Fees
  • 4.75 Stars  4.6/5.0 (69 reviews)

Milwaukee Flat Fee MLS provides a single full-service package at a flat rate.

  • Listing Plan – $550: The package includes 1-year listing period. Listing gets syndicated to 750+ local and national websites like Zillow, Trulia,, and more. Professional photography, in-person consultation, market analysis, and yard sign are included in the package.

👉 Our Take: We suggest the $550 package for Wisconsin home sellers within 30 miles of the Historic Third Ward. However, sellers who live outside this area can get a Flat Fee package of $650.

Milwaukee Flat Fee Homes is a good Flat Fee MLS option in the 9 counties where it provides services.

  • Market Exposure: Your property will get syndicated to local and national websites like Zillow, Trulia,, and many more.
  • Professional Digital Photography: They take professional photos of your house that make your listing stand out. You can upload up to 50 photos.
  • Free Changes: You can make changes to your listing without paying any additional fees.
  • Full-Service In-Person Support: You will get an in-person listing consultation. They will assist you in setting a list price for your home, and complete your paperwork.

In our research, we found some deal breakers with Milwaukee Flat Fee Homes.

  • Additional Fees: They charge additional fees for listing of homes with acreage and outbuilding, homes above 4,000 sq/ft, multi-unit properties, and properties located more than 30 miles outside the Historic Third Ward.
  • Expensive Package: They only offer a single package, which robs you blind. Moreover, it cannot be altered to suit your needs.

Milwaukee Flat Fee Homes has 4.6 out of 5 star rating from 69 total reviews on Google.

Milwaukee Flat Fee Homes Reviews: Check Milwaukee Flat Fee homes Google’s review.

Milwaukee Flat Fee Homes provides a single full-service package at $550 upfront + $1,550 at closing which makes up to $2,100.

Note that this pricing applies only for sellers who live within 30 miles of the Historic Third Ward. For sellers outside this area there is an additional fee of $100.

3. Lake Country Flat Fee


Lake Country Flat Fee

Lake Country Flat Fee Wisconsin
  • Listing Fee: $2,995 Flat Fee
  • Expensive services
  • 4.75 Stars  4.9/5.0 (203 reviews)

Lake Country Flat Fee provides only one full-service package at $2,995.

  • Full-Service Flat Fee Listing: The package includes listing term of 6 months and 50 MLS photos. All services from listing on MLS to negotiations and closing are provided. The package also includes free listing changes & cancellations, and a yard sign.

👉 Our Take: The single package that Lake Country Flat Fee provides is expensive compared to other flat fee MLS providers. A full-service package option without a choice has several drawbacks.

Lake Country Flat Fee offers its services in South East Wisconsin including the counties of Waukesha, Milwaukee, Washington, Ozaukee, Jefferson, Dodge, Walworth, Racine, and Kenosha.

  • Comparable Market Analysis and Pre-Listing Advice: Lake Country Flat Fee compares recently sold properties and current active listings to help you price your home competitively.
  • Listing Term and Cancellation: The 6-month listing period can be extended or canceled for no extra charge.
  • Free Listing Changes: You can make changes to your listing including changing the price, photos, text, etc for no additional fees.

In our research, we found some dealbreakers with Lake Country Flat Fee.

  • Expensive Package: The only package that Lake Country Flat Fee offers will burn a hole in your pocket. There are other flat fee MLS companies that offer similar services but at a reasonable rate.
  • Limited Coverage: The company does not cover the entire state of Wisconsin.

Lake Country Flat Fee has 4.9 out of 5 stars from 203 reviews on Google.

Lake Country Flat Fee Reviews: Check Lake Country Flat Fee Google’s review and choose accordingly

Lake Country Flat Fee has a solid track record and a highly experienced real estate team to assist you.

Lake Country Flat Fee MLS offers you only one package worth $2,995. This is quite expensive compared to other players in the market. Moreover, the company doesn’t cover the entire state of Wisconsin.

4. Madcity Homes


Madcity Homes

FFM Wisconsin Madcity homes
  • Listing Fee: $500
  • Low on Tech
  • 4.75 Stars  4.9/5.0 (75 reviews)

Madcity Homes has one Flat Fee MLS package that can be upgraded to a full-service package.

  • Flat Fee MLS Package – $500: This package includes a listing period of 3 months, a comparable sales summary, rental yard sign (available in Dane County only). The listing gets syndicated to local MLS and their website, and real estate websites like Zillow, Trulia, and more.
  • Full-service -4% CommissionThis package includes the assistance of a real estate agent to help you with negotiations, reviews, counteroffers, amendments, addendums, and notices. It also provides GE supra key lock box, Showingtime app with agent feedback.

👉 Our Take: We recommend their $500 flat fee package as opting for their full service 4% commission package would be shooting yourself in the foot.

Madcity Homes offers a number of benefits:

  • Quick Listing: The MLS listing procedure is fast. Your listing gets activated within 24 hours.
  • Market Exposure: Your property gets syndicated on local and national websites like Zillow, Trulia,, and many more.
  • Auto Email Datafeed: Your property will be included in the Realtor email data feeds.
  • Good Customer Reviews: Madcity Homes enjoys a robust customer review. Many customers said their experience was good and their team was quick to respond.

According to our study, Madcity Homes has a few negatives.

  • Additional Charges: Madcity Homes charges you extra to extend the listing period, install new signs, and more.
  • Features Unavailable: Some of the features like sign, digital lockbox are not available in all areas. Combo lockboxes may be substituted in some areas outside Dane County.
  • Limited Coverage: They provide services only in Columbia, Dane, Dodge, Gree, Iowa, Jefferson, Rock, and Sauk counties.

Madcity Homes has 4.9 out of 5 stars from 75 reviews on Google.

Madcity Homes: Check Madcity Homes Google’s review and choose accordingly.

Madcity Homes’s Flat Fee MLS package provides good exposure to your property. Their professional photography services can be a great tool in your marketing strategy to grab the attention of potential buyers.

However, they charge extra if you want to extend the listing period, install new signs, and more.

5. Sconsin Sells


Sconsin Sells

FFM Wisconsin Sconsin Sells
  • Listing Fee: $299 - 1% Commission
  • No Hidden Fees
  • No credible reviews were found.

Sconsin Sells provides two Flat Fee MLS packages and one Full-service package for home sellers.

  • Silver Listing – $299: This package includes a listing period of 3 months with 25 photos. Your listing gets syndicated to local MLS and real estate websites like, Zillow, Trulia, etc. Also includes email support.
  • Gold Listing – $599This package includes all the services of the Silver package with a listing period of 12 months & 35 photos. Also includes phone and email support.
  • Full-Service Package – 1% Commission at ClosingThis package comes with a low commission option of 1% and lists your home until sold. The seller can add 50 photos and gets phone/email support in this package.

👉 Our Take: We recommend their $599 Gold Listing package as it offers a listing term of 12 months and includes phone and email support.

Sconsin Sells is a licensed real estate company that offers Flat Fee MLS listing services.

  • Buyer Lead Forwarding: All buyer leads are directly forwarded to you with no agent involvement.
  • Market Exposure: Your property will get syndicated on many local and national websites like Zillow, Trulia,, and many more.
  • Customer Support: Phone and email support are available. However, the Silver Package offers only email support.
  • Coverage: covers the entire state of Wisconsin.

We discovered some major deal breakers with Sconsin Sells during our research.

  • No Pricing Support: It does not provide a market analysis or home valuation report in their basic package.
  • Additional Fees For Open Houses: You will have to pay extra for open houses if you take their Silver Listing package.
  • Slow Listing Process: Their MLS listing procedure is manual. The entire listing process can take up to over 3 business days depending on how quickly the forms are completed.
  • No Credible Customer Reviews: Sconsin Sells doesn’t have customer reviews on trustworthy websites like Google, Yelp.

Sconsin Sells has no credible ratings available.

Sconsin Sells offers three unique packages to its sellers. They also provide sellers with email and phone support.

However, their MLS listing procedure is manual and it can take up to over 3 business days to get your property listed. It doesn’t offer a market analysis report unless you have got their premium package.

👉 You can complete the listing formalities in 24 to 48 hours with Houzeo! Start Now

6. List With Standard


List With Standard

FFM Wisconsin List-with-Standard-Logo
  • Listing Fee: $299-1% commission
  • Covers entire WI
  • No credible reviews were found.

List With Standard has two Flat Fee MLS packages and one full-service package for home sellers.

  • Silver Listing – $299: Includes a listing period of 3 months with 25 photos, email support, seller forms, etc.
  • Gold Listing – $599: Includes a listing period of 12 months. It also includes 35 photos, seller forms, a lockbox, yard sign, coordinate showings, etc.
  • Platinum Listing – 1% at Closing: This full-service package comes with a commission of 1% at closing and lists your home until sold. It includes 50 photos.

👉 Our Take: We recommend their Gold Listing package. You get assistance from a real estate broker in coordinating showings, pricing, and general advice. However, it is expensive compared to other Flat Fee MLS companies. 

If you are looking for a locally owned and operated Flat Fee MLS Company in Wisconsin, List With Standard is a good option. Here are some advantages of listing with them.

  • Local Expertise: They’re a local family-owned and operated business. They have been in the business for over 16 years.
  • Max photos on MLS: Up to 25 photos are allowed in the Silver Listing Package. Many companies allow 10 photos or less for a basic listing.
  • Market Exposure: Your property will be listed on many local and national websites like Zillow, Trulia,, and many more.

In our research, we have found certain drawbacks of List With Standard:

  • Additional Fees to Host Open Houses: You will have to pay additional fees to add open houses to your listing with the Silver package.
  • Not 100% Online: List with Standard is not 100% online which makes the process manual and time-consuming.
  • Listing Term: Their basic package provides listing term of only 3 months. While many companies provide listing term of more than 3 months for less dollars.
  • No Credible Customer Reviews: List With Standard doesn’t have customer reviews on trustworthy websites like Google, Yelp.

List With Standard has no credible ratings available.

List With Standard offers two Flat Fee MLS packages and one Full-service package for home sellers. Past home sellers have said that they have experienced real estate agents who make the selling house process seamless.

However, their gold package is quite expensive if you compare it to other Flat Fee MLS service providers. The company is not 100% online which makes the process manual and time-consuming.

7. Flat Fee Realty


Flat Fee Realty

  • Listing Fee: $159 to $349 + 0.25% at closing
  • 0.1% to 0.25% additional fees
  • No credible reviews were found

Flat Fee Realty offers a single Flat Fee MLS package, the price of which varies by state.

  • Common services included in the Flat Fee package are a listing terms of 6 months with 6 photos. Your listings get syndicated to Zillow, Trulia, and The package also includes free listing upgrades and state disclosures.

Listing Photos Upgrades: If you want to make changes to your listing photos, you must purchase upgrades separately. You can add up to 25 photos for $50. 

👉 Our Take: If an affordable plan is your priority, then Flat Fee Realty is a good option. However, they do charge additional fees for optional upgrades like additional photos.

In places where it offers direct services, Flat Fee Realty is a great flat fee MLS alternative.

  • Changes Made Simple: With Flat Fee Realty you can make free status and price changes. Changes are important as casual errors can be corrected if present when the listing goes live.
  • Easy Cancellation: You can cancel anytime and get a refund within 30 days of purchase. With a change of heart over selling your house, some of the listing fees will get refunded. After the listing process is completed by their broker, there are no refunds.
  • Market Exposure: Listing gets syndicated to,, and All the major websites you would like to use to showcase your home in front of the right buyers are covered. 
  • Free Disclosures: Just like taxes, documentation is an important aspect of home selling. Flat Fee Realty offers free disclosures for all states.

In our review of Flat Fee Realty, we identified some major deal-breakers.

  • Non-customizable Packages: Flat Fee Realty’s listing package provides no scope for customization. The package is a one size fits all plan, limiting the options you would like to opt for. 
  • 0.25% Commission at Closing: Flat Fee Realty charges 0.25% commission at closing. Even though they claim the buyer agent pays this, the entire commission comes out of the seller’s proceeds. Buyer agents will not willingly agree to this deduction.

Flat Fee Realty has no credible reviews.

Flat Fee Realty has a free cancellation policy that refunds the amount within 30 days of cancellation. When it comes to how does Flat Fee Realty work with price and image updation after listing you can do it at no additional cost.

Flat Fee Realty Group has limited customization with additional packages for sellers. A 0.25% of the buyers’ broker commission is retained by the listing broker.

🚩 Beware: Flat Fee MLS Wisconsin Companies Have High Hidden Fees

The biggest issue with Flat Fee MLS Wisconsin companies is that they have a lot of hidden fees that they don’t disclose on their pricing pages.

These hidden fees don’t just make your sale more expensive than you budgeted for. They will also ruin your experience with all the nickel and diming. SELLER BEWARE!

» FACT: Houzeo discloses all its fees upfront on the Flat Fee MLS Listing Wisconsin pricing page

Best Flat Rate MLS Listing Services Near Me

Local Wisconsin Flat Fee MLS listing services will provide packages for listing your home on local MLS for a flat fee.

  • Flat Fee MLS Milwaukee: Milwaukee, Wisconsin Flat Fee MLS listing providers maximize your home’s exposure & have the local market expertise. The fixed fee MLS rate in Milwaukee ranges between $249 to $2995.
  • Flat Fee MLS Appleton: Appleton, Wisconsin Flat Fee MLS listing companies give your home the most exposure on the local MLS. The fixed fee MLS rate in Appleton ranges between $249 to $399.
  • Flat Fee MLS Madison: Madison Flat Fee MLS listing services give your home the most exposure on the local MLS. The fixed fee MLS rate is between $349 to $2995.

How Do Wisconsin Flat Fee MLS Listing Services Work?

Flat Fee MLS listing service WI is an MLS entry-only service that lists your home on the local MLS at a flat rate.

To list your home on the MLS through a Flat Fee Listing Wisconsin Service, you first need to choose a package that suits your home-selling needs.

The fixed-fee listing agent will make your listing live on the MLS and other real estate websites in Wisconsin. Once the MLS listing is live, buyer agents can view your property on the MLS and subsequently recommend it to prospective buyers.

Listing your home with a Flat Fee MLS in WI service saves you thousands of dollars in commissions. Because you are not listing with a traditional listing agent, you won’t have to pay their 3% commission.

How to List on Wisconsin MLS via

Here’s how to list on MLS by owner in Wisconsin with Houzeo:

  • Step 1 – Start Your FREE Listing: On your browser, go to and click “Start Free Listing” on the top right corner.
  • Step 2 – Provide Property Info & Photos: Register, and on your Houzeo dashboard click “Sell a Property“. Provide your property information, select a buyer agent commission, and upload photos.
  • Step 3 – Purchase a Listing Plan: Select an MLS listing package. We recommend the GOLD package. It’ll give you access to all the technology features Houzeo is known for. This includes easy management of your listing, showing schedule, offer management including the counteroffer feature, and lead management.
  • Step 4 – Complete the Listing Documents: Listing docs are automatically assigned to you based on who your listing agent is, your property type, and your local MLS. Completing the listing paperwork will take about 20 to 30 minutes.

Assuming everything is in order, you’ll be listed on your local MLS within 24-48 hours! Oh… Don’t forget to download the Houzeo mobile app to manage your listing, accept and decline showings, and review offers.

 List on MLS: The fastest way to list on MLS!

WI Seller Disclosures and Closing Costs

Alternatives to Wisconsin Flat Fee MLS Companies

Flat Fee MLS WI companies are the best option for home sellers looking to retain most of their hard-earned equity in their homes.

But if you’re looking for more assistance, there are several other options.

  1. Hire a Discount Real Estate Broker: Wisconsin discount real estate brokers offer all the services of a traditional broker for a discounted commission. Typically, discount brokers will charge anywhere between 0.5% to 2% commission to list and sell your home.
  2. List With a Full Service Realtor: If you need maximum hand-holding, we recommend hiring a full-service in-person Wisconsin realtor or broker. You’ll get all the professional help you need, but you won’t save much on real estate agent commission, likely paying a full 5% to 6%. Also note that luxury real estate brokers may charge more than 6%. This option seems convenient but won’t help you save $$$.
  3. Sell to an iBuyer: Many iBuyers, like Opendoor and Offerpad, purchase hundreds of homes in Pheonix and other Wisconsin markets. iBuyers can be a great option if you’re wondering how to sell my house fast in Wisconsin.
  4. Sell to Cash Home Buyers: Individual cash home buyers and companies that buy houses for cash in Wisconsin make all-cash offers, usually within 24 to 48 hours. Cash buyers let you skip the hassle of listing on the MLS, inspection, appraisal, etc.
  5. Sell For Sale By Owner: For Sale By Owner websites will help you list and sell a house by owner in Wisconsin and save thousands in listing agent commission. Many FSBO websites will also get you listed on the MLS and help you with FSBO paperwork.

» Best FSBO Sites in Wisconsin: We’ve researched and reviewed all the best For Sale By Owner sites in Wisconsin. See our rankings!

Final Word

A full-service agent is not always necessary to handle a property owner’s sale. With a bit of research, you can sell your home with Wisconsin Flat Fee real estate brokers.

Houzeo is the top-ranked MLS listing company in Wisconsin. It meets all of your needs for a smooth and hassle-free home-selling process.

Frequently Asked Questions About Flat Fee MLS Wisconsin

Who offers the best flat fee MLS listing service in Wisconsin?

Houzeo offers advanced tech and exposure that makes it the best flat fee MLS in Wisconsin. Locals can also approach Milwaukee Flat Fee Homes and Lake Country Flat Fee, the #2 and #3 companies in Wisconsin.

Is Flat Fee MLS Legal In Wisconsin?

Flat Fee MLS is legal all over the United States, including Wisconsin. In fact, the US DOJ just updated their bulletin highlighting the benefits of Flat Fee MLS for For Sale By Owner home sellers.

How do I get access to the MLS in Wisconsin?

To get access to the MLS, a seller has to list with a licensed agent. Only licensed real estate agents and brokers have access to the MLS.

Who draws up contract in for sale by owner?

An FSBO contract is a legally binding document used to buy and sell a house.

>> Click here to know Who draws up contract in for sale by owner?

Eager to Know How Houzeo Works?

We’ve got you covered. Check out the following video to understand how Houzeo works and why it is one of the best For Sale By Owner Websites in the U.S.

What is Houzeo?

An overview of what the platform is all about

Start Your MLS Listing NOW!

» NEED MORE CLARITY? Read these exclusive Houzeo reviews and learn why it is one of the best FSBO sites in America.

Also Read

For Home Buyers

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