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10 min read Jan 31, 2024

Discount Real Estate Brokers in Cleveland, OH (2024 Updates)

From Westland to Beachwood, home sellers across Cleveland dread the 6% real estate agent commission. The best discount real estate brokers use cutting-edge technology and stellar customer service making it easy to sell your home.

👉🏻 Key Takeaways

  • Discount real estate brokers will help you list your home for 0.5% to 2% commission. Traditional listing brokers charge 2.5-3%.
  • The discount is on the listing fee. You still have to pay the buyer agent commission, typically 2.5-3%.
  • Discount real estate brokers will save you between $5,000 to $20,000 on average.
  • Houzeo.com is America’s best discount real estate company. Houzeo offers the best combination of maximum exposure, commission savings, cutting-edge tech, and stellar customer service.

We’ve spent thousands of hours researching discount real estate brokers and compiled our list of the best discount real estate brokers.

Rankings: Best Discount Real Estate Brokers & Companies in Cleveland

RankDiscount Real Estate Broker / CompanyListing Fee Additional Charges100% Online5-Star Reviews*Mobile App
1.Houzeo$349
Flat Fee
2.Homes That Click Realtors1%
Commission
or
$3000
Flat Fee
.❌
3.Exactly$4,800 Flat Fee
4.UpNest2.5%
Commission
5.Redfin1.5%
Commission

Reviews: 5 Best Discount Real Estate Brokers & Companies in Cleveland

1. Houzeo.com

#1 Discount Real Estate Service

Houzeo.com

Houzeo Logo
  • Listing Fee: $399
  • Available nationwide
  • 5 Stars 4.9/5 (7,700+ Reviews)

Houzeo is a top technology-driven real estate platform. It offers 4 different packages:

  • Bronze Package ($399+): This package lets you list your house for 6 months. You can upload 24 house photos.
  • Silver Package ($399+): List your home for six months and post maximum photos. Unlimited open houses and listing modifications are included in this package.
  • Gold Package ($429+): This gives you all the benefits of the Silver package. It also allows you with advanced tech support.
  • Platinum ($499+): This package offers virtual full-service support with a licensed broker. These brokers will assist you in negotiations, disclosures, and closing.

👉 Our Take: We recommend Houzeo for all home sellers. The company has an excellent customer rating of 4.9 out of 5 stars. It has extensive coverage across 47 states + DC, a feat achieved by only a handful of other services.

» Houzeo Reviews: Houzeo is 100% online. You can finish listing formalities in less than 60 minutes.

These are the key features that make Houzeo one of the top discount real estate brokers:

  • Significant Commission Savings: In most states, you will pay just a small flat fee to list on MLS. On average, home sellers who used Houzeo saved $11,490.
  • No Hidden Fees: All costs are disclosed upfront so you don’t have to worry about hidden charges.
  • Near Nationwide Coverage: Houzeo operates in 47 states and DC, with ongoing plans for expansion.
  • Max Exposure: Houzeo packages give you access to renowned MLS companies.
  • Advanced Technology: Eliminate the hassle of extensive paperwork. E-signature and online forms make house listing quick and easy.
  • 5-star Customer Service: Dedicated customer support addresses your every concern easy.
  • Mobile App: Houzeo’s mobile app lets you manage showing requests from verified buyers and buyer agents. You can either accept, reject, or reschedule showings at your convenience.

There are no dealbreakers with Houzeo.

» Houzeo Reviews: Houzeo is rated “Excellent” by 7,796+ happy customers on Google Reviews and Trustpilot!

Houzeo Reviews: With over 5,000+ happy customers, Houzeo is the most trusted discount real estate broker.

Houzeo.com is Ohio’s #1 ranked Flat Fee MLS service. Houzeo provides an unbeatable combination of max savings, 5-star customer support, and cutting-edge technology.

In Ohio, Houzeo’s Bronze package is priced at $99. The Silver package is priced at $379, and the Gold package costs $379 + 0.5% (Minimum $999) at closing. The full-service Platinum package costs $349 + 1% (Minimum $999) at closing.

2. Homes That Click Realtors

LOCAL EXPERT

Homes That Click Realtors

Homes that click realtor discount real estate brokers cleveland ohio
  • Listing Fee: 1% Commission (Min $3,500)
  • Available in Cleveland
  • 4.75 Stars 4.9/5.0 (50+ Reviews)

Homes That Click Realtors is a low-commission discount real estate brokerage. They also offer buyer agent services.

Homes That Click for Home Sellers

  • 1%Commission (Min $3,500): This package includes in-home consultation, professional photography, and contract assistance.

Homes That Click for Home Buyers

  • Buyer Rebate: They offer a 30% commission rebate to buyers who purchase new construction homes.

👉 Our Take: Home That Clicks Realtors can be a great option for sellers. However, they do not offer any significant benefits for buyers who want to purchase pre-owned homes.

Homes That Click offers the following advantages:

  • Market Exposure:  Your property gets syndicated to Zillow Trulia, Realtor.com, and other 500+ websites
  • Bidder’s Advantage: This feature offered by the discount brokerage allows a buyer to see the competitive offers in real time, boosting the buyer’s offer price. This helps sellers get the best price for their homes. Sellers can set a minimum bid price, and buyers can submit an offer lower than the listed price.

Homes That Click offer the following disadvantages:

  • Not 100% Online: Homes That Click does not offer online services. Your listing might get delayed. 

Homes That Click Realtors have an average rating of 4.9 out of 5 stars on Google.

Professional consultants at Homes That Click are skilled and qualified. They provide their clients with the best listing and buyer services!

However, their services are not 100% online. Your listing process might get delayed.

3. Exactly

LOCAL EXPERT

Exactly

Exactly logo
  • Listing Fee: $4,800 Flat Rate
  • 4.75 Stars 4.8/5 (30+ Reviews)

Exactly is a full-service, local real estate agency staffed by full-time, licensed real estate professionals. They offer 3 packages and 1 add-on plan.

  • Negotiation Package ($3,200): Once you’ve identified a buyer, they negotiate and manage the transaction with them.
  • Complete Package – ($4,800): They handle everything from the initial in-home consultation through closing the deal.
  • Marketing Package – ($3,200): They develop strategies for marketing. You have to find the buyer and negotiate on your own.

Add-On

  • Luxury Option – ($4,000): It’s an optional add-on that provides a few more perks for homes that need the most elite marketing. However, Exactly has recommended this for homes over $800,000.

👉 Our Take: Exactly offers several services ranging from negotiating your home sale to developing marketing materials and handling ongoing marketing. However, they only serve 8 counties in Ohio. 

You get the following benefits if you sell with Exactly.

  • Multiple Options: Exactly has 3 flat rate packages. All fees are due after you sell your home. There are no upfront fees.
  • Market Exposure: Apart from listing on the MLS, they will list on Zillow, Realtor.com, etc.
  • Custom Market Pricing Analysis: With their pricing analysis, you’ll be able to set a listing price that maximizes your profit.

Exactly offer the following disadvantages:

  • Limited Coverage: Exactly caters to only 8 counties in Ohio.

Exactly has an average rating of 4.8 out of 5 stars on Google.

With Exactly, your agent will be your single point of contact for the entire sale, backed by their team of experts. Therefore, it becomes easier for you to navigate through the sale process.

Whenever an offer is submitted, it is sent to you directly. They keep you up to date on the status of your sale.

4. UpNest

Negotiable FEES

UpNest

Upnest logo
  • Listing Fee: 2.5% of the Sale Price (or as decided by the agent)
  • Available in all major cities
  • 4.75 Stars  4.7/5 (290+ Reviews)

UpNest is a marketplace that connects home sellers and buyers with local agents.

  • Pricing: UpNest does not charge you any upfront fee. It allows their agents to discuss the pricing with you like commission, fees, discounts, etc.

👉 Our Take: UpNest introduces you to 2 to 3 agents once you register on their platform. You may face trouble in evaluating these agents concerning their experience and knowledge.

» Is UpNest Legit? Find out if UpNest can be the best option for your house sale.

UpNest offers certain advantages:

  • No Fees: UpNest does not charge you an upfront commission. Instead, you are introduced to an agent to discuss the services and commissions.
  • User-Friendly Dashboard: It has a user-friendly dashboard which makes it easy to compare agent profiles.
  • No Obligation Service: UpNest connects you with multiple agents as soon as you sign up with them. If you are not satisfied, then you can simply walk away.
  • Nationwide Coverage: Prevu offers service throughout the US. It connects you with the local agent who has current market insights.

» What is UpNest? Read the comprehensive study for UpNest to learn more details!

UpNest has certain disadvantages:

  • Lower Savings: The commission depends on your negotiation with the agent. A higher commission fixed would make you pay more.
  • Uncertain Customer Service: Some customers share feedback of agents being extremely helpful and knowledgeable. However, less experienced agents struggle to answer simple questions.

» How Does Upnest WorkAgent-matching at UpNest is pretty straightforward. Check it out!

UpNest has a rating of 4.7 out of 5 stars on Google.

» UpNest Reviews: How Much Will it Save You in 2023?

UpNest connects you with agents in your area by utilizing technology and market data. They partner with top agents from leading national brokerage firms across the U.S.

However, your savings are not guaranteed. Your ability to negotiate would be the key factor in the deal. In other words, you may end up paying more commission, or discount rates won’t go low as you expected.

5. Redfin

Best-In-Class Agents

Redfin.com

Redfin
  • Listing Fee: 1% of Sale Price
  • Available in 80+ U.S. Markets
  • 3.3 Stars 3.4/5 (130+ Reviews)

Redfin is the largest discount real estate company. It offers a single listing package for their buyers and sellers:

  • Listing Price: Redfin charges a 1% listing fee if you buy and sell a house with them. It charges a 1.5% listing fee if you decide to just sell your house with Redfin.

👉Our Take: Redfin is a technology-based platform. It helps them to maintain transparency & manage the client’s database seamlessly. However, you may not get full attention due to their high customer volume.

» Is Redfin Legit? Please read our blog to know more.

Redfin offers the following advantages:

  • Competitive Pricing: You pay a listing fee of 1% if you decide to buy & sell with Redfin.
  • Updated Technology: Redfin provides a mobile app, 3D walkthrough, relevant filters, etc. This makes the real estate transaction seamless.
  • Expert Team: The expert team members help you close the deal as quickly as possible.
  • National Presence: Redfin covers 80+ markets in the US.

» Redfin Pros and ConsRead about the advantages and drawbacks before dealing with Redfin.

Redfin has the following disadvantages:

  • Pricing Inaccuracy: Many sellers have complained about certain factors not getting considered during valuation. These factors include: lot area, a gated compound, or a city location.
  • Long Time for Listing: As per Redfin’s agreement, it takes almost 15-18 days to verify the seller’s property and list their house.
  • Lack in Customer Service: Due to high customer volume it lacks personal attention.

Redfin has an average rating of 3.4 out of 5 stars on Yelp and average 3.8 out of 5 stars on Google.

» Redfin Reviews: The Reality of 1% Fees, Pros, Cons, & Alternatives!

Redfin is primarily known for its advanced tech platform and mobile app. It covers 80+ markets in the US.

Redfin’s listing agreement states they will list your property on the MLS in 18 days. Services like Houzeo will list you on the MLS within 24 to 48 hours.

What Are Discount Brokers and Companies?

Discount real estate brokers are companies or agents who sell your home for less than the standard 2.5 – 3% commission. Sellers receive basic real estate services at a pre-negotiated fee of 0.5% – 2% or even a flat fee.

The reduced fee can easily save sellers thousands in commissions.

You may be now wondering if their services are comparable to those of a traditional Realtor at this point. Discount real estate brokers typically offer the same services as full-service brokers. The key difference is in pricing.

    🤔 Do you offer buyer agent commission to discount brokerages?

    YES! Most real estate discount brokers and brokerages will recommend you pay a full buyer agent fee. It is typically between 2% and 3% in most states.

    It is vital to pay a competitive commission to the buyer’s agent. This will ensure you sell your home quickly while still receiving the best price possible.

Types of Discount Brokers

Find a discount real estate broker that fits your budget and saves you the most money! The four major types of real estate discount brokerages and companies are as follows:

1. Flat Fee MLS Companies: Flat Fee MLS companies get you on the MLS for a small flat fee saving you thousands in commissions. Best Flat Fee MLS listing companies like Houzeo can get you on the MLS within 48 hours, or even faster!

2. Flat Rate Full-Service Companies: These companies charge a fixed fee instead of the regular 3% commission. This amount can be anywhere between $3,000 and $5,000. A flat rate Realtor is perfect for homes priced on the higher end.

3. Low Commission Estate Agents: Low commission discount brokers offer full-service packages. These are usually priced at 1% or 2%. They cover everything from listing, negotiations, and pricing.

4. Virtual Full Service: A virtual full-service discount broker handles everything online. Companies like Houzeo, also provide full-service options that are 100% online. All services including price negotiation and marketing support are at no additional cost.

Pros and Cons of a Discount Realtor

The primary benefit of working with discount real estate brokers is that they have lower overhead costs. However, a discount broker may not have as much time to communicate. They juggle many clients and may not be available for your queries.

Pros

  • Reduced Fees: You’ll pay less for listing costs. While standard brokers typically charge at least 3%, discount brokers may charge as little as 0.5% – 1%.
  • Full Access to Basic Real Estate Services: You receive the same basic services as you would with a traditional agent. They provide assistance with pricing, marketing, and negotiations.
  • Streamlined Process: A low-cost Realtor facilitates the selling process. They are motivated to work efficiently and eliminate all unnecessary steps from the sales process.

Cons

  • Not Enough Savings: Some discount brokerages may charge hidden fees or sell their services a la carte. This might add to your expenses.
  • Not for First-Time Sellers: Most discount real estate brokerages are digital, so you almost never have to talk to anyone in-person. A first-time seller or buyer who needs some hand-holding may not be able to benefit much.
  • Lack of Personal Attention: Discount Realtors handle multiple clients at once to make up for the reduced commission rate. They may not be able to provide personalized services.
  • High Cancellation Fee: A discount realty company can charge a minimum withdrawal fee within a specified period of time. Remember to carefully review the terms and conditions of the contract before signing.

Discount Real Estate Brokers to Avoid

Some agent-matching websites advertise themselves as “free”. But in reality, they keep a portion of the commission received by the discount real estate brokers. Because you pay the commission, this amount comes out of your pocket.

For example, List With Clever promotes itself as an informational real estate website that matches sellers with discount realtors. Even though Clever claims to be “free”, 25% to 40% of your commission will be directed to Clever as a “Referral Fee”.

» Clever Real Estate Reviews: Check out what you lose when you sell or buy with Clever!

💸 Save Thousands in REALTOR Commission



Sell your house with Houzeo.com for a small flat fee – as low as $349!


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How to Choose a Discount Realtor or Company?

It is essential to select the right real estate agent for your home-selling journey. The following are a couple of pointers to assist you with picking the ideal discount broker or company.

1. Savings: Discount real estate brokers have a variety of pricing structures. So, choose one that maximizes savings while still providing all of the services you require.

2. Technology: Choose companies that use cutting-edge technology, offer online paperwork, and have a mobile app.

3. Customer Reviews: Check for online customer reviews. This helps you to get an idea of the kind of services you are going to receive.

How Much Can I Save With a Discount Realtor?

As a seller, you can save anywhere between $1,632 and $ 6,680.

Typically, home sellers pay 6% of total realtor commissions. The total commission is divided between the listing agent (3%) and the buyer’s agent (3%). Discount real estate brokers pre-negotiate a reduced listing agent commission of 1%–2%.

Therefore, you save a commission of 4% to 5% on your home sale.

As a home buyer, you get a buyer’s rebate – a type of cashback received after the sale. A typical buyer rebate is 1%-2% of the home’s purchase price.

For example, Homie offers a buyer rebate of 1%-1.5%. A $400,000 house will save you a whopping $6,000!

However, in order to qualify for this buyer rebate, buyers must fulfill specific requirements. The most important is the minimum price range.

    🤔 What is a home buyer rebate?

    A Realtor rebate is a type of cashback you receive as a buyer. Some brokerages and agents offer these rebates as an incentive to attract more buyers. Buyer rebates are allowed in 40 states.

Who Should Use a Discount Broker?

Discount Brokers are ideal for sellers and buyers who want to focus on savings.

  • Sellers on a Tight Budget: Homeowners who wish to save money might list with a low-fee Realtor. This can help them save big. 
  • Real Estate Investors: Real estate investors who frequently trade can benefit from low-commission discount brokers.
  • House Flippers: Home flipping is a strategy where an investor purchases a property to renovate it and sell it for a profit. Home flippers can save thousands on agent commissions by selling via discount brokers.

Alternatives to Discount Real Estate Brokers in Cleveland

Here are some options if you do not want to opt for a discount Realtor in Cleveland.

  • Flat Fee MLS Companies: Flat Fee MLS Cleveland companies list your property on your local MLS for a flat fee of a few hundred dollars. You can save on commissions and also take advantage of their technology for a faster sale.
  • List With a Full-Service Realtor: If you need hand-holding, we recommend you hire a full-service in-person Realtor. You’ll get all the professional help you need, but you will end up paying a full 5% to 6% commission.
  • Sell to an iBuyer: Many iBuyers, like Opendoor and Offerpad, purchase hundreds of homes in Cleveland and other Cleveland markets. iBuyers can be a great option if you’re wondering how to sell my house fast in Cleveland.
  • Sell to Cash Home Buyers: Individual cash home buyers and companies that buy houses for cash in Cleveland make all-cash offers, usually within 24 to 48 hours. Cash buyers let you skip the hassle of listing on the MLS, inspection, appraisal, etc.
  • Sell For Sale By Owner: For Sale By Owner websites will help you list and sell a house by owner in Cleveland and save thousands in listing agent commission. Many FSBO websites will also get you listed on the MLS and help you with FSBO paperwork.

» Best FSBO Sites in Ohio: We’ve researched and reviewed all the best For Sale By Owner sites. See our rankings!

Savings Calculator

Here’s how much you can save with Houzeo.com!

New!

Savings in Cleveland!

Enter Your Home Sale Price

$ Please enter your home price
  • Listing Fee
  • Traditional Agent 46877

    $15,000

  • idealagent

    $10,000

  • houzeo

    $349

houzeo

Your savings via Houzeo

$14,705

Houzeo saves you $9,705 more than Homes That Click Realtors!

Start Your Free Houzeo Listing Now

Are Discount Brokers Worth It?

YES! There are various advantages to using a discount real estate broker. Using a cheap brokerage can save you a lot of money. The commission savings can be significant.

There are several discounted real estate brokers on the market today, each with its own set of advantages. Examine factors such as listing fees, listing time, services provided, customer service, and coverage before you choose one.

With Houzeo, you can get your home on the MLS for a small flat fee. You get access to cutting-edge tools like offers dashboard, showings management, and many more to make your selling journey easy.

» List My House on MLS in Ohio: The fastest way to get on the MLS!

Eager to Know How Houzeo Works?

We’ve got you covered. Check out the following video to understand how Houzeo works and why it is one of the best For Sale By Owner websites in the U.S.

What is Houzeo?

An overview of what the platform is all about

Start Your FREE Listing NOW!

» NEED MORE CLARITY? Read these exclusive Houzeo reviews and learn why the platform is the best in America’s competitive housing market.

Frequently Asked Questions

How much do real estate agents make in Cleveland, OH?

PayScale, a known data company found that the average salary of a real estate broker is $43,443 at the beginning of their career. A mid-level broker can earn a compensation of approximately $51,683 and the individuals with more than 10-19 years earn approximately $67,453. This salary is influenced by various factors such as location, level of experience, and condition of the company.

Can you negotiate realtor fees in Cleveland, OH?

Yes, you can negotiate realtor fees if you know your property's worth. A seller can negotiate based on the condition of the house, and the location of the property. It is advisable to negotiate in the beginning because unaware sellers can end up paying high commission fees which they could have avoided. So, negotiate on the terms both parties can mutually agree upon.

Who pays closing costs in Cleveland, OH?

Closing costs are borne by both buyer and seller. They pay based on the legal agreements and will have to pay separate amounts. The closing costs are higher for sellers because they have to pay the buyer and seller agent's commissions. Both buyers and sellers must be careful before doing the final closing and ensure they settle after a thorough check.

How much are closing costs in Cleveland, OH?

Some of the common closing costs in Cleveland, OH are loan origination fees, home appraisal fees, credit reports, home inspection, recording fees, transfer taxes fees, etc. All of these can be understood with the help of a broker. Closing costs differ from state to state, so it is advisable to research thoroughly before making any decision.

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