7 Best For Sale By Owner Websites in Michigan

Houzeo offers 4 FSBO MLS listing packages:

• Bronze – $399: This package offers MLS listing for 6 months along with maximum photo uploads.
• Silver – $399+: Along with an MLS listing for 6 months and maximum photo uploads, this package provides unlimited listing changes and open house option.
• Gold – $429+: It comprises 6 months of listing with maximum photo uploads and includes advanced tech support for a successful house sale.
• Platinum – $499+: This package offers virtual full-service support with a licensed broker assisting in negotiations, disclosures, and closing.

👉 Our Take: We recommend Houzeo for most home sellers. The company has an excellent customer rating of 4.9 out of 5 stars. It has extensive coverage across 47 states + DC, a feat achieved by only a handful of other services.

These are the key features that make Houzeo one of the top FSBO website to list with:

• Significant Commission Savings: In most states, you will pay just a small flat fee to list on MLS. On average, home sellers who used Houzeo saved $11,490.
• No Hidden Fees: All costs are disclosed upfront so you don’t have to worry about hidden charges.
• Near Nationwide Coverage: Houzeo operates in 47 states and DC, with ongoing plans for expansion.
• Max Exposure: Houzeo packages give you access to the MLS such as  Zillow, Trulia, Redfin, and several other FSBO sites.
• Advanced Technology: With Houzeo listings, you don’t have to go through the hassle of extensive paperwork. E-sign and online forms make listing quick and easy.
• 5-star Customer Service: Dedicated customer support to address your every concern and make the overall process easy.
• Mobile App: Houzeo’s mobile app lets you manage showing requests from verified buyers and buyer agents. You can either accept, reject, or reschedule showings at your convenience.

Houzeo’s services are limited in Wyoming, South Dakota, and West Virginia. This means your listings may take more than 12 hours to get updated.

Houzeo is rated 4.9 out of 5 stars by thousands of home sellers on Google & Trustpilot.

» Houzeo Reviews: With over 8,000+ happy customers, Houzeo is the most trusted FSBO website.

Homecoin’s offers only one single package:

• Flat Fee MLS Listing – $95: This package includes a listing term of 12 months with unlimited photos. You also get up to 1o free listing change.

👉 Our Take: Homecoin offers only a single package for listing on the MLS. If you opt for any additional service, you end up paying extra.

You should consider these points while choosing them:

• MLS Exposure: A Flat Fee MLS listing via Homecoin will get you on the MLS and in front of thousands of buyers.
• Digital Automation: The listing documents can be filled out online on their website.
• Covers 11 States: Homecoin covers California, Florida, Georgia, Michigan, Missouri, New York, North Carolina, South Carolina, Tennessee, Virginia, and Wisconsin.

In our research, we found several issues with Homecoin:

• Essentials Are Add-Ons: Homecoin will charge you extra for features like showings management with a lockbox. You can counter an offer or request the highest and best offer.
• Upgrades are Overpriced: Homecoin’s yard sign is expensive at $69 + $97 (for the post); if you want to manage showings, you have to rent a lockbox for $125 + $120 deposit.
• Key Features Are Not Available: Essential features, like inspections and appraisals, are missing in Homecoin’s offerings. Without these, you risk turning off buyers and buyer agents.
• Limited Customer Service via Phone: Homecoin provides decent customer service over text and email. However, this service is difficult to reach via phone.
• Dashboard Is Clunky: Homecoin does not auto-populate listing data from public sources. Manually filling out all the listing data can take a lot of time.

Note: Homecoin’s services vary by region. Our research was in the 28025 zip code.

Homecoin.com has 4.6 out of 5 stars from 70+ reviews on Google.

» Homecoin Reviews: Is Homecoin worth it? Read our blog to find out.

FSBO.com has 2 packages for FSBO home sellers:

• $99.95 – FSBO Package: This package lists your property on FSBO.com and Redfin for 6 months. You can upload unlimited photos and a video. It allows you to make changes and cancel your listing anytime.
• $399.95 – MLS Package: With this package, your property is listed on the MLS for 6 months with 20 photos. Your listing is syndicated to Zillow, Realtor, and Trulia.

Listing Upgrades

• Classic FSBO.com Yard Sign w/ Stand: $75
• Open House Posting: $50
• Directional Arrow – For Sale By Owner: $12
• Sign Riders: $12

👉 Our Take: FSBO.com has been in business since 1997. They allow you to customize the plans by offering some services separately. You can add or skip these services based on your needs.

» Pros and Cons of FSBO.com: Read to know what sellers have to say about FSBO.com

Here are some key highlights of listing with FSBO.com:

• Multiple Categories of Listings: You can feature your listing in a special section dedicated to foreclosure, pre-foreclosure, tax lien, or bankruptcy.
• User-Friendly Interface: The website is easy to navigate. This helps you to easily create your listing and add property information.
• Nationwide Coverage: With FSBO.com your property gets a nationwide exposure.

During our research, we identified several disadvantages of listing with FSBO.com:

• Limited Automation: FSBO.com shares your information with a local broker who does the listing for you. You have to do all the paperwork manually.
• Unpredictable Broker Quality: Sellers are connected with local brokers for listing. Moreover, online FSBO.com reviews are mixed.
• Extra Charges for Listing Photos: You need to pay $50 extra for uploading more than 20 photos to your listing.
• Expensive à la carte Services: You need to pay $50 – $150 for services like e-lockbox rental, showings, yard signs, and open house postings.

FSBO.com has no credible customer reviews on popular review sites like Google or Trustpilot.

» FSBO.com Reviews: Read why the oldest FSBO website isn’t the best anymore.

Kermath Realty offers 4 Flat Fee MLS packages to home sellers.

• Bronze Package – $299: The package includes a listing term of 6 months with 6 photos. Other services include printable color flyers, buyer lead forwarding, and a regular yard sign. 
• Silver Package – $399: The package includes a listing term of 12 months with 35 photos. The package also offers 3 open house postings, virtual tours, and more.
• Gold Package – $998: This is a full-service package. You get direct assistance from a broker to help you sell.
• Platinum Package – $379 + 0.5% at closing: This package is similar to the Gold Package. You need to pay 0.5% of the sales price to a maximum of $1,500 at closing.

👉 Our Take: Kermath Realty offers multiple packages tailored to fit your needs. However, the two full-service plans are expensive as compared to the other service providers.

» What is Kermath Realty? Is Kermath Realty worth it? Read our blog to find out.

In terms of value, Kermath Realty is a good option. Here are some of its advantages.

• Strong Customer Support: Kermath Realty has an excellent 4.3 out of 5-star rating on Google Reviews. This indicates they provide strong support to their customers.
• Color Flyers With All the Listings: Each listing includes a color flyer that you can hand out at open houses or post on your yard sign.

» Pros of Kermath Realty: Read this to learn more about the company.

In our research, we found some major deal breakers with Kermath Realty.

• Only for Experienced Sellers: The Bronze and Silver plan from Kermath Realty is only suitable for seasoned sellers. If you require even a little support, you should pick one of the more expensive options.
• Listing Upgrades are Not Clear: There is no information on Kermath Realty’s website about whether you can change your listing after it goes live.

Jeff Kermath Realty has 4.3 out of 5 stars from 70+ reviews on Google. 

» Kermath Realty Reviews: Read Kermath Realty’s reviews and choose accordingly.

ForSaleByOwner.com includes 2 FSBO packages:

• ‘Do It Yourself’ FSBO Package – $0: In this package, your home only gets listed on the ForSaleByOwner.com website.
• ‘Closing Assistance’ Package – $495: You get the assistance of a licenced real estate broker. However, for this, you need to have a potential buyer.

👉 Our Take: ForSaleByOwner.com does not list on MLS. This can be a strong drawback in your selling processes.

These are some pros to consider:

• Nationwide Coverage: ForSaleByOwner.com caters to customers throughout the United States.
• Control and Flexibility: You can set your schedule, host showings, and manage the sale process at your convenience.
• Direct Buyer Interaction: You can directly communicate with potential buyers through their messaging system.

We have found certain cons about ForSaleByOwner.com in our research:

• No MLS Listing: This site does not list your property on MLS. You can only list on the ForSaleByOwner.com website.
• Lack of Technology: It can be time-consuming and demanding to manage the listings, showings, negotiations, and paperwork.
• Privacy Violation: Even though listing on ForSaleByOwner.com is free, payment details are still necessary.
• Lead for Rocket Homes: Your listing information is shared with Rocket Homes agents. They may frequently contact you to solicit MLS listings.

ForSaleByOwner.com has a rating of 4.5 out of 5 stars on BestCompany.com.

» ForSaleByOwner.com Reviews: Read this blog to learn more.

Zillow offers the following listing plans for home sellers:

• FSBO Listing on Zillow – $0: You can list your home for free on Zillow’s FSBO platform.
• Zillow Premier Agent – 3% commission: This is the traditional way to sell your home. You get access to a real estate agent who guides you through the entire sale process.

👉 Our Take: Zillow is a comprehensive real estate website that offers a variety of tools and resources for home sellers.

» Does Zillow Charge For Sale By Owner? Click to know if it’s free or not.

You should consider these points while choosing Zillow:

• No Fees: You can list your home on Zillow’s FSBO website free of charge.
• Free Cancellation: Zillow listings can be cancelled without any additional charges or hidden costs.
• Maximum Market Exposure: It is one of the most popular real estate websites, with millions of monthly visitors. This means that a large number of potential buyers will see your listing.
• Nationwide Coverage: Zillow FSBO services are accessible in all 50 states across America.
• User-Friendly Interface: Its website and mobile app are easy to use and navigate. Users can search for properties based on location, price, features, and other criteria.
• Offers Rental Services: Zillow is one of the best rental websites in America. It offers a built-in tenant screening tool, rent collection feature, owner portal, pricing suggestions, etc.

We identified several disadvantages of listing with Zillow:

• Slow Listings: Your listing can take up to 72 hours to update from the time you submit your property details.
• Inaccurate Zestimate: Zestimate, Zillow’s property valuation tool is often inaccurate. This misleads both buyers and sellers.
• Limited Support: Zillow’s customer support may not match the level of personalized guidance other FSBO companies offer.
• Lead for Real Estate Agent: Your listing information is shared with Zillow’s agents. You’ll get calls from agents rather than potential buyers.
• Hide FSBO Listings:  Zillow hides FSBO listings behind agent listings. They are often two clicks away and get almost no traffic.

Zillow has a rating of 1.4 out of 5 stars from 350+ reviews on Trustpilot.

» Zillow For Sale By Owner Reviews: Read our in-depth review on Zillow.

Since Craigslist is one of the biggest classified websites, it offers free listings:

• FSBO Listing on Craigslist – $0: You get an FSBO listing on Craigslist. Here you can upload your property’s description, location, and some photos.

👉 Our Take: With Craigslist you can post your house for sale for free. However, you don’t have MLS exposure.

 » Where Does Craigslist Operate: Click here to learn more about Craigslist.

These are some key pros to consider:

• User-Friendly Website: Craigslist’s website is easy to navigate. This helps you to easily create your listing and add property information.
• Free FSBO Listing: Most of the FSBO sellers who opt to advertise on Craigslist do it to save up on the agent’s commission.
• Good for Distressed Property: Craigslist is a great platform for distressed properties. This is mainly because many cash buyers, house flippers, and investors keep track of listings on Craigslist.
• Huge Traffic: According to Similarweb, Craigslist is the most visited classified website in the USA.

Here are a few cons to keep in mind:

• Lowball Offer: Customers have reported that buyers on Craigslist make lowball offers.
• Scammers and Pranksters: Craigslist is infamous for being a playground for scammers. Many people who list their homes on Craigslist get unsolicited calls from scammers posing as buyers.
• Short Lifespan of Ads: Craigslist ads are listed in reverse chronological order, the newest ones always have the most prominence.

Craigslist has a poor rating of 1.3 out of 5 stars from 300+ reviews on Trustpilot.

» How to Sell a House on Craigslist: Learn the step by step process of selling your home on Craigslist.