7 Best Real Estate Brokerages

Houzeo is the most popular and competitive platform for sellers looking for full service affordable companies that will give maximum savings with minimum real estate agent interaction. Also, Houzeo is considered to be the best Flat Fee MLS and FSBO provider in the US real estate market.

💰 Save Thousands on Commission: Houzeo is an advanced tech platform that allows home sellers to list their homes on the MLS for a small flat fee, working with a listing agent who doesn’t typically charge a commission. This saves you almost 50% of the agent commissions right away.

⚡  Package Customization : You can customize the packages as per your requirements and even opt for services like contract review, pricing assistance, professional photography, and more as per the requirement.

📱 Enjoy Cutting Edge Technology: Home sellers, after registering, get access to an exclusive seller dashboard where they can receive, review, and compare offers. The platform also allows features like contract updates, counteroffer, home showings, lockbox, yard signs, and more.

⭐ 5 Star Reviews: With superior reviews on Google and Trustpilot, Houzeo is also the most advanced For Sale By Owner (FSBO) platform in the United States.

🎈 Coverage: Houzeo has nationwide presence

🏆 Best For: Zero hidden fees, MLS exposure, 100% automated process, Listing within 8 business hours with Houzeo Concierge, Buyer leads directly shared with the seller, Counteroffer feature, and Affordable full-service packages`

No other real estate company comes close to offering such features.

»SAVE: Start your free listing on Houzeo.com today!

Pros

• Nationwide coverage
• Listings get syndicated to Zillow, Realtor.com, Trulia, Redfin, and 100s of other sites
• Quick listing (within a day with concierge)
• Savings on commissions
• 100% online – easy listing, fast changes, online showings, and online offers
• Mobile app availability

Houzeo has a 4.9 out of 5 rating on Google & Trustpilot.

Houzeo is available nationwide.

Redfin is a well-known home search engine and discount real estate brokerage with licenced real estate agents who can help you buy or sell a home.

Redfin’s primary offering is a discount on services for homeowners who are selling their homes. A 1.5 percent listing fee will be charged, rather than the traditional 2.5–3 percent fee charged.

The most significant potential tradeoff is in the area of service. The lack of hands-on support provided by Redfin agents, according to some customer reviews, can result in mistakes such as underpricing a home.

💰 Save on commission fees: When you opt for Redfin over a traditional home-selling method, you can save up to 20% – 30% on the commission fees. Though, trying to provide their service 3x faster than the traditional method could limit their ability to provide you with personalized service.

✌🏻Additional services: The discount realtor has a thorough listing agreement but it takes approximately 18 days to get a property listed on the MLS. With Redfin, you get add-on services like a professional photographer, MLS listing, open house schedule, yard sign, and much more.

📱 Good technology: It has one of the best technology among different discount real estate brokers. They have a powerful platform that is ideal for full-service brokerage. Redfin houses a fantastic user interface for sellers to make their job easier.

🔍 Explore more: Redfin Reviews: The Reality of 1% Fees, Pros & Alternatives

Pros

• Strong technology
• Thorough listing agreement
• Detailed paperwork
• Holisitic services
• Full-service brokerage

Cons

• Slow listing process
• Average customer service

Redfin has an average rating of 3.9 out of 5 on Consumer Affairs.

Redfin covers 80+ Markets in the United States.

eXp Realty is one of the top US real estate companies that provide a variety of services to both buyers and sellers. To help their clients, agents use cutting-edge technology from the cloud-based platform and database system.

• Traditional Agent – 5-6% Commission: eXp realty has agents with experience and expertise in real estate. They can help you get the best value for your property and sell it faster. Typically, real estate commission is 5 -6% of the home’s sale price
• Express Offers: You can also sell your home fast and as is. Request an offer from their website and get fast cash offers.

👉 Our Take: The real estate agents of eXp Realty are experienced professionals. We recommend going for this company if you are looking to work with a traditional real estate agent and are a first-time home buyer/home seller.

» Best Real Estate Websites: Top 12 real estate websites in the US

Key features for eXp Realty are mentioned below:

• Express Offers: The technologically-advanced online platform of eXp realty helps you connect with the right buyers. With their technology, your overall home-selling process is simplified and stress-free.
• Agent Network: Connects you with a local agent with expertise. The cloud-based platform makes the job easier for the agents and in a way for home sellers/buyers.
• Consistent Support: Their agent will be available throughout the buying process, at every step when you need it. With on-demand consistent support, you will be able to avoid unnecessary expenses while buying a home.
• Local Expertise: eXp realty agents have expertise in local real estate market data and are updated. Their market insights will help you in your real estate transactions.
• Investment Advice: The eXp agent guides you on your financial and investment decisions. With the advice of an eXp agent, you can easily figure out how much and where you should invest in the real estate market.
• Assistance with Negotiation: Whether it is about negotiating home offers, inspection amounts, repairs, or legal agreements, you will get a negotiator to do it on your behalf.

Here are a few red flags we found about eXp Realty:

• Agent Experience: Agent-to-agent experience differs and few customers had issues with their agents.
• Mortgage: Few customers also had issues with lenders and mortgage companies they have associations with

eXp Realty has a rating of 2.7 out of 5 on Google Reviews.

Compass Inc. is an American licensed real estate brokerage that utilizes the internet as a marketing medium with the use of real estate technology. Compass combines technology with the talent to make home search and selling easier. Compass listings take fewer days on the market than the industry average, as per their website.

For Home Sellers:

• Skilled Agents: Compass agents will handle every aspect of your sale, including marketing, holding open houses, fielding offers, negotiating, and finally closing with you.
• Compass Concierge: The company does not collect any payment for staging and cosmetic renovations until your home gets a sale. Also, there are no interests and upfront costs for sellers.
• Good Technology: Compass Real Estate uses advanced technology to sell homes, which sets it apart. The agents use a data-driven strategy and analytical tools combined with their local knowledge. Overall helps to sell the property quickly.

For Home Buyers:

• Easy Home Search: Price, square footage, property type, and other features and amenities options can be used to narrow down your home search. Also, you can easily contact a listing agent to get more information about a property.
• Private Exclusives: Compass is known for its private exclusives section of listings. These are homes that aren’t on the open market but are available to buyers who work with a Compass agent. Because they aren’t advertised, they are cheaper. Uneven market conditions may favor a private exclusive.
• Additional Features: Compass provides various add-on features like custom market reports, real-time data, neighborhood guides, mortgage calculators, and so on. It makes the home-buying experience for buyers more valuable.

» Buy without a REALTOR: Save real estate commissions

• Traditional real estate agents with sleek branding
• Light up for sale yard signs
• Large, well-funded company
• Compass Concierge Program
• Typical commissions involved

Compass has a rating of 3/5 on Yelp.

Compass operates nationwide.

Century 21 is one of the world’s largest real estate brokerage firms, with over 14000 independent franchise real estate broker offices, working with over 147,000 real estate agents. Their international offices span over 86 countries.

For Home Sellers:

• Trained Real Estate Agents: Century 21 real estate agents are highly regarded and well-informed. Their realtors are likely to provide a positive experience. Regardless of whether or not your agent is new to the real estate industry, you can rest assured that they have the support of a well-established company.
• High Commission & Fees: If you select an agent from their website, you will not be eligible for any discounts or rebates. Instead, you will be working with an agent who will charge you the standard (high) commission and fees.

For Home Buyers: 

• Specialized experience: With Century 21 agents, buying a home can be a memorable journey. Their agents specialized in financing, negotiation, extracting neighborhood information, etc.
• Resources and Technology: century 21 assures you an advanced home buying experience with high technology and resources. Starting from looking for a home to closing the process, they have tools and technology for all.

» Best REALTORS in the US: Get to know about America’s top REALTORS in 2023.

• Good coverage
• Brand Recognition, exposed to lots of marketing ideas
• Knowledgeable real estate professionals
• Delayed services as mentioned in the customer reviews
• Poor ratings on various portals
• Many customer complaints

Century 21 has a 3.6/5 rating on Consumer Affairs. 

Century 21 operates in 80+ countries.

Coldwell Banker Real Estate LLC is an American full-service real estate brokerage.

• Traditional Agent- 5%-6% Commission: Coldwell Banker real estate agents specialize in selling homes by assisting you from pricing and staging to finding the right buyer. Typically real estate commission is 5%-6% of the home’s sale price.

👉Our Take: We recommend Coldwell Banker because of their Full-Service Marketing System. This shows that they are professional, and committed to providing service that goes above and beyond their customers expectations.

» Real Estate Brokerages: The best brokerages and companies in America!

Coldwell Banker is the most established real estate franchise system in the USA. The following are its key features:

• Nationwide Coverage: Coldwell Banker covers all 51 states of America.
• Marketing: Coldwell Banker plans out a marketing strategy for sellers with the help of market knowledge, advanced pricing tools, and access to comprehensive housing data.
• Strong Agent Network: They have knowledgeable real estate professionals who have better reach in the market
• Local Agents: Agents with local experts help you learn more about the current state of the housing market so you can price the house right to attract buyer interest.

Few drawbacks we found about Coldwell Banker:

• Delayed Process: Previous customers have stated that the company does not respond in time.
• Poor Customer Reviews: Coldwell Banker has received poor reviews from their customers.

Coldwell Banker has a rating of 3 out of 5 on ConsumerAffairs.

Keller Williams Realtors is a well-known international real estate company that also happens to be the largest residential real estate firm in the United States of America. The brand has a culture that is agent-centric, technology-driven, and education-based, and it recognizes and rewards its agents for their contributions.

Selling With Keller Williams:

🤯 An experienced real estate agent who is well-versed in the selling process, from the initial listing to the final closing.

🤝 Allied partners looking out for you and your home throughout the selling process

🔊 Marketing know-how and tools to get the most out of your home’s top-tier exposure

🧑🏻‍🏫 Expertise in listing, pricing, staging, and selling your home to the right buyer in the shortest amount of time possible.

Buying With Keller Williams:

💮 State of the art systems to make the process of purchasing a home as simple and straightforward as possible.

🧑‍💼A knowledgeable and professional team of real estate agents

📖 The backing of an internationally known and trusted company, Keller Williams

👍 A knowledgeable and professional team of real estate agents

Pros

• Brand Value
• Marketing savvy and tools to get your home top-tier exposure
• Allied partner looking out for you and your home throughout the selling process
• Good customer service

Cons

• Franchises performance may vary
• Poor ratings on various portals
• Many customer complaints

Keller Williams has an average rating of 2 out of 5 on TrustPilot.

Keller Williams is available worldwide.

Based in Miami, Florida, Beycome is a technologically-advanced virtual full service real estate company and makes it easy for home sellers to list their home on the MLS Florida as an FSBO. 

Virtual Management: Through their seller dashboard, you get to access advanced features like managing your listing, organizing offers, and showing schedules.

$99 Basic Package: With this package, you get to upload maximum pictures on the MLS and make unlimited changes to your listing. They even provide an open house scheduler and a tool to manage home visits. In addition to receiving all the leads directly, you also receive online offers and get to access all legal forms & disclosures. 

Easy Cancellation: With their 90-day money-back guarantee, you can cancel your purchase if you don’t sell or receive at least two offers in that timeframe. Sellers have also reported that Beycome will ask you to use their title company.

» SAVE: Flat Fee MLS: The Ultimate Guide For Home Sellers!

• Set up a free web page along with listing your property on the MLS
• In case you get frustrated as an FSBO home seller, you can easily switch to a full-service agent
• Their packages are really expensive
• You will rely on the agents to bring you buyers, no “search homes” feature for buyers
• Only one MLS listing flat fee package, the other two are full-service options
• The MLS package allows only a few photos and a few changes to your property listing

Become has an above average 4.3 out of 5 rating (193 total reviews) on Google Reviews.

Available in Florida, Minnesota, Georgia, Rhode Island, California, South Carolina, North Carolina and Alabama.

ListingSpark provides 2 plans for home sellers to list their properties on the MLS.

• Spark Plan – $1,499: This plan includes MLS Listing, professional HD photography, “for – sale” sign, a Supra® digital lockbox, and required forms and disclosures. Your listing gets syndicated to all major real estate websites.
• Premium Plan – $2,999: It includes all the services of the Spark Plan plus premium photography service, open house signage, E-flyer blast and pricing assistance & review.

👉 Our Take: We recommend the Spark Plan for home sellers. You get a “for-sale” sign, a Supra® digital lockbox, and all the necessary forms and disclosures. However, you pay a termination cost if you decide to cancel your listing at any point.

» How does Listing Spark Work? Check this out to know about them and their procedure.

ListingSpark’s packages are expensive. However, they come with certain advantages for both home buyers and sellers.

• Agent on Demand: You can hire one of their real estate agents for $975. The agent will help you with negotiations, pricing reviews, and contract compliance.
• Additional Features: ListingSpark offers title insurance and escrow services under Spark Title. Additionally, it also provides professional photography services, a lock box, and a yard sign.
• Property Search Feature: Home buyers can search for properties based on price range, and property type, along with many other filters.

In our research, we found some red flags with ListingSpark.

• Limited Coverage: ListingSpark operates only in Texas covering the markets of Austin, San Antonio, Dallas, Fort Worth, Houston, Waco, Bryan/College Station, Corpus Christi, and Killeen/Temple.
• Cancellation Fee: You pay a termination cost if you decide to terminate your listing at any point.

ListingSpark has a rating of 5 out of 5 stars from 149 reviews on Google.

Listing Spark Reviews: Should you use it for your FSBO sale?

When you are looking for discount real estate brokers to sell high-value homes, Houwzer may be the best bet for you.

Perfect for High Value Homes: The discount realtor charges a $5000 listing fee which is big for low-value homes but cheap for high-value (1M+) ones. 

Limited Agent Coverage: Houwzer provides limited real estate agents which could lead to quality issues as those limited realtors cater to a large number of customers. 

Additional Services: Like Trelora, Houwzer also provides add-on services like professional photography, 3D tour, mail advertising, and more. 

🔍 Check out: What is pocket listing?

• Cheap listing fee for high-value homes
• Decent listing speed
• A good number of services
• $2500 discount for customers who buy and sell from the platform
• Expensive for low-value homes
• Degraded quality due to lesser number of agents
• Minimal personalized support
• Restricted coverage
• Poor customer support
• Average technology

Houwzer is rated 4.5 out of 5 on popular websites like Yelp.

Houwzer covers only Florida, New Jersey, Maryland, Pennsylvania, Virginia, and Washington.